Apple (AAPL, Financial) is set to launch its first foldable iPhone next year, marking a significant shift from its traditional product offerings. The foldable iPhone is anticipated to cost at least $2,000. While it may not boast revolutionary features, it aims to improve existing foldable smartphone designs by minimizing screen creases with an advanced hinge mechanism. Despite not being first to market, Apple's strong branding and marketing might swiftly establish it as a leader in the foldable phone arena, tapping into the demand from loyal iPhone users who have shied away from Android alternatives.
This shift aligns with Apple's strategy to capture greater market share in China, where foldable designs are particularly popular. Brands like Xiaomi, Honor, Huawei, and Vivo have already introduced foldable phones in the region. This move could also indirectly benefit Samsung, a key supplier whose components might see increased demand.
Meanwhile, the M5 iPad Pro is set for substantial upgrades, including a faster chip and a repositioned FaceTime camera for better user experience in both landscape and portrait modes. These enhancements, while not groundbreaking, improve usability and appeal to FaceTime enthusiasts.