Toy-maker Mattel, Inc. (NASDAQ:MAT) returned +31.09% after naysayers started turning positive. For some time this company and the whole industry have been in the doghouse. But consultants and analysts have become more positive on the toy business and, at Mattel, on key brands Barbie and Fisher Price. As often happens with broad predictions of immense change, we think the notion that children will suddenly stop playing with Barbie dolls and switch wholesale to digital entertainment goes way too far.
From John Rogers (Trades, Portfolio)' Ariel Appreciation Fund 4th quarter 2015 commentary.
