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A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Alaska Air Group's goodwill for the quarter that ended in Mar. 2024 was $0 Mil.
The historical data trend for Alaska Air Group's Goodwill can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Alaska Air Group Annual Data | |||||||||||||||||||||
Trend | Dec14 | Dec15 | Dec16 | Dec17 | Dec18 | Dec19 | Dec20 | Dec21 | Dec22 | Dec23 | |||||||||||
Goodwill | Get a 7-Day Free Trial | 1,943.00 | - | - | - | - |
Alaska Air Group Quarterly Data | ||||||||||||||||||||
Jun19 | Sep19 | Dec19 | Mar20 | Jun20 | Sep20 | Dec20 | Mar21 | Jun21 | Sep21 | Dec21 | Mar22 | Jun22 | Sep22 | Dec22 | Mar23 | Jun23 | Sep23 | Dec23 | Mar24 | |
Goodwill | Get a 7-Day Free Trial | - | - | - | - | - |
A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.
Alaska Air Group (NYSE:ALK) Goodwill Explanation
Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.
It is calculated by dividing goodwill by total assets.
Alaska Air Group's Goodwill-to-Asset Ratio for the fiscal year that ended in Dec. 2023 is calculated as
Goodwill-to-Asset (A: Dec. 2023 ) | = | Goodwill | / | Total Assets |
= | 0 | / | 14613 | |
= | 0.00 |
Alaska Air Group's Goodwill-to-Asset Ratio for the quarter that ended in Mar. 2024 is calculated as
Goodwill-to-Asset (Q: Mar. 2024 ) | = | Goodwill | / | Total Assets |
= | 0 | / | 14813 | |
= | 0.00 |
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.
Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.
Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.
Thank you for viewing the detailed overview of Alaska Air Group's Goodwill provided by GuruFocus.com. Please click on the following links to see related term pages.
Benito Minicucci | officer: EXEC VP/OPS AND COO | C/O ALASKA AIRLINES, INC., 19300 INTERNATIONAL BLVD SO, SEATTLE WA 98188 |
Jason M Berry | officer: President, Horizon Air | C/O ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD., SEATTLE WA 98188 |
J Kenneth Thompson | director | ALASKA AIR GROUP, 19300 PACIFIC HIGHWAY SOUTH, SEATTLE WA 98188 |
Andrea L Schneider | officer: VP PEOPLE | ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Andrew R Harrison | officer: VP/PLNG & REV MGMT | C/O ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Shane R Tackett | officer: SR VP REV/E-COMMERCE | C/O ALASKA AIRLINES, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Dhiren R. Fonseca | director | C/O NORTHWEST RETAIL PARTNERS, LTD., 224 WESTLAKE AVE N, SUITE 500, SEATTLE WA 98109 |
Adrienne Rochelle Lofton | director | C/O ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Daniel Kevin Elwell | director | C/O ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Knight Jessie J Jr | director | 4329 FOX BROOK LANE, CHARLOTTE NC 28211 |
Susan J Li | director | ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Helvi Kay Sandvik | director | C/O ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
James A Beer | director | MCKESSON CORPORATION, ONE POST STREET, SAN FRANCISCO CA 94104 |
Raymond L. Conner | director | ALASKA AIR GROUP, INC., 19300 INTERNATIONAL BLVD, SEATTLE WA 98188 |
Kathleen T Hogan | director | C/O MICROSOFT CORPORATION, ONE MICROSOFT WAY, REDMOND WA 98052-6399 |
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