Bath & Body Works (Bath & Body Works) Intangible Assets : $793 Mil (As of Jan. 2024)

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What is Bath & Body Works Intangible Assets?

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Bath & Body Works's intangible assets for the quarter that ended in Jan. 2024 was $793 Mil.

Bath & Body Works Intangible Assets Historical Data

The historical data trend for Bath & Body Works's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Bath & Body Works Intangible Assets Chart

Bath & Body Works Annual Data

Trend

Jan15

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Jan24

Intangible Assets

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1,039.00

793.00

Bath & Body Works Quarterly Data
	Apr19	Jul19	Oct19	Jan20	Apr20	Jul20	Oct20	Jan21	Apr21	Jul21	Oct21	Jan22	Apr22	Jul22	Oct22	Jan23	Apr23	Jul23	Oct23	Jan24
Intangible Assets	Get a 7-Day Free Trial															793.00	793.00	793.00	793.00	793.00

Bath & Body Works Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.

Bath & Body Works (NYSE:BBWI) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.

Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.

Bath & Body Works Intangible Assets Related Terms

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Bath & Body Works (Bath & Body Works) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » Bath & Body Works Inc (NYSE:BBWI) » Definitions » Intangible Assets

Comparable Companies

Traded in Other Exchanges

BBWI:Mexico LTD0:Germany B1BW34:Brazil

Address

Three Limited Parkway, Columbus, OH, USA, 43230

Website

https://www.bbwinc.com

Bath & Body Works is a specialty home fragrance and fragrant body care retailer operating under the Bath & Body Works, C.O. Bigelow, and White Barn brands. The company generates most of its business in North America, with less than 5% of sales from international markets in fiscal 2022. For fiscal 2022, 72% of sales stemmed from the brick-and-mortar network (which was composed of more than 1,800 retail stores), similar to 2021 levels, as consumer shopping patterns remained to normal. Future growth is expected from store reformatting, digital and international channels, as well as adjacent category expansion.

Executives

Eva C Boratto	officer: Chief Financial Officer	55 GLENLAKE PARKWAY, NE, ATLANTA GA 30328
Wendy C. Arlin	officer: EVP and CFO	THREE LIMITED PARKWAY, COLUMBUS OH 43230
Thomas Kuhn	director	C/O INTERVAL LEISURE GROUP, INC., 6262 SUNSET DRIVE, MIAMI FL 33143
Steven E Voskuil	director	5405 WINDWARD PARKWAY, ALPHARETTA GA 30004
Lucy Brady	director	C/O BATH & BODY WORKS, INC., THREE LIMITED PARKWAY, COLUMBUS OH 43230
Gina Boswell	director, officer: Chief Executive Officer	MANPOWERGROUP INC., 100 MANPOWER PLACE, MILWAUKEE WI 53212
Thomas E. Mazurek	officer: Chief Supply Chain Officer	C/O BATH & BODY WORKS, INC., THREE LIMITED PARKWAY, COLUMBUS OH 43230
Alessandro Bogliolo	director	727 FIFTH AVENUE, NEW YORK NY 10022
Juan Rajlin	director	C/O BATH & BODY WORKS, INC., THREE LIMITED PARKWAY, COLUMBUS OH 43230
Robert H Schottenstein	director
Sarah E Nash	director	200 MILIK STREET, CARTERET NJ 07008
James L. Bersani	officer: EVP & President - Real Estate	THREE LIMITED PARKWAY, COLUMBUS OH 43230
Michael C. Wu	officer: Chief Legal Officer & Secy.	4 LIMITED PARKWAY, REYNOLDSBURG OH 43068
Christopher T. Cramer	officer: Chief Operating Officer	THREE LIMITED PARKWAY, COLUMBUS OH 43230
Leslie H. Wexner	director, 10 percent owner, officer: Chairman and CEO	8000 WALTON PKWY, STE 100, NEW ALBANY OH 43054