Northern United Publishing & Media Group Co (SHSE:601999) Beta: 0.5041 (As of Jul. 02, 2026)


SHSE:601999 Northern United Publishing & Media Group Co Ltd SHSE:601999
60 GF Score
Price ¥5.65
GF Value ¥5.02
Valuation Modestly Overvalued
! 5 Warning Signs
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What is Northern United Publishing & Media Group Co Beta?

Northern United Publishing & Media Group Co SHSE:601999 -0.53% 60 Beta is 0.5041 as of Jul. 02, 2026. GuruFocus rates SHSE:601999 with a GF Score™ of 60/100 and a GF Value™ of ¥5.02 (Modestly Overvalued). The stock has 5 warning signs investors should review.

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-07-02), Northern United Publishing & Media Group Co's Beta is 0.5041.


Northern United Publishing & Media Group Co  (SHSE:601999) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)


Northern United Publishing & Media Group Co Beta Related Terms


Northern United Publishing & Media Group Co Beta Historical Data

* Premium members only.

The historical data trend for Northern United Publishing & Media Group Co's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Northern United Publishing & Media Group Co Beta Chart

Northern United Publishing & Media Group Co Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Beta
Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.55 1.38 1.56 0.90 0.59

Northern United Publishing & Media Group Co Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.85 0.78 0.63 0.59 0.62

SHSE:601999 vs NYT, WLY: Beta Comparison

For the Publishing subindustry, Northern United Publishing & Media Group Co's Beta, along with its competitors' market caps and Beta data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Northern United Publishing & Media Group Co Beta vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Northern United Publishing & Media Group Co's Beta distribution charts can be found below:

* The bar in red indicates where Northern United Publishing & Media Group Co's Beta falls into.


SHSE:601999
60GF Score
Northern United Publishing & Media Group Co Ltd SHSE:601999
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
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Northern United Publishing & Media Group Co Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Frequently Asked Questions Learn more about Beta →
What does a Beta of 0.5041 mean?
Northern United Publishing & Media Group Co (SHSE:601999) has a Beta of 0.5041 as of Jul. 02, 2026. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Northern United Publishing & Media Group Co and its competitors.
Is Northern United Publishing & Media Group Co's Beta too high?
Northern United Publishing & Media Group Co's current Beta is 0.5041. Overall, Northern United Publishing & Media Group Co has a GF Score™ of 60/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Northern United Publishing & Media Group Co's Beta compare to NYT and WLY?
Northern United Publishing & Media Group Co's Beta of 0.5041 can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beta for a Media - Diversified company?
A good Beta depends on the Media - Diversified industry context. However, Beta should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beta mean?
A high Beta can signal that a stock is expensive relative to its fundamentals. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Northern United Publishing & Media Group Co and its competitors. Northern United Publishing & Media Group Co's current Beta is 0.5041. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Northern United Publishing & Media Group Co stock overvalued right now?
Based on GuruFocus' analysis, Northern United Publishing & Media Group Co (SHSE:601999) is currently considered Modestly Overvalued. The stock's GF Value™ is ¥5.02, compared to a current price of ¥5.65 — trading 12.5% above its estimated fair value. The current Beta is 0.5041. Northern United Publishing & Media Group Co's overall GF Score™ is 60/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beta calculated?
Beta is calculated from a company's financial statements. For Northern United Publishing & Media Group Co (SHSE:601999), the current Beta is 0.5041 as of Jul. 02, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Northern United Publishing & Media Group Co (SHSE:601999) Overvalued in 2026?

Based on GuruFocus' analysis, Northern United Publishing & Media Group Co stock appears to be overvalued. The current stock price of ¥5.65 is trading 12.5% above its estimated GF Value™ of ¥5.02. GuruFocus considers Northern United Publishing & Media Group Co to be Modestly Overvalued.

Key valuation signals for SHSE:601999:

  • Beta: 0.5041
  • GF Value™: ¥5.02 vs. price of ¥5.65 (12.5% above fair value)
  • GF Score™: 60/100 with 5 warning signs

No single metric tells the full story. See the SHSE:601999 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Northern United Publishing & Media Group Co Business Description

Address No. 29, 11th Wei Road, Heping District, Liaoning Province, Shenyang, CHN, 110003
Northern United Publishing & Media Group Co Ltd is engaged in publishing business, publication distribution business, bill printing business and printing material supply business. Its main business covers the editing, publishing, distribution and market operation of cultural media products such as books, periodicals, electronic publications, audio-visual products, and other printed materials. The business scope also includes the purchase and sale of printing materials, copyright trade, foreign publishing, distribution, printing trade, Internet publishing, distribution, advertising, exhibitions, cultural services, domestic and foreign investment, asset management and operation.
60GF Score

Get the complete analysis for SHSE:601999

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

¥5.65
Price
¥5.02
GF Value