Bjorn Borg AB (FRA:6BB) Cyclically Adjusted PB Ratio: 4.32 (As of Aug. 08, 2026) — 67% Above Median

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FRA:6BB Bjorn Borg AB FRA:6BB
91 GF Score
Price €5.74
GF Value €5.61
! 2 Warning Signs
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What is Bjorn Borg AB Cyclically Adjusted PB Ratio?

Bjorn Borg AB FRA:6BB -1.20% 91 Cyclically Adjusted PB Ratio is 4.32 as of Aug. 08, 2026, which is 67% above its 10-year median of 2.59. GuruFocus rates FRA:6BB with a GF Score™ of 91/100 and a GF Value™ of €5.61. The stock has 2 warning signs investors should review. Among 847 Manufacturing - Apparel & Accessories companies, Bjorn Borg AB ranks worse than 89.02% on this metric.

As of today (2026-08-08), Bjorn Borg AB's current share price is €5.74. Bjorn Borg AB's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 was €1.33. Bjorn Borg AB's Cyclically Adjusted PB Ratio for today is 4.32.

The historical rank and industry rank for Bjorn Borg AB's Cyclically Adjusted PB Ratio or its related term are showing as below:

FRA:6BB' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 0.81   Med: 2.59   Max: 5.17
Current: 4.49

During the past years, Bjorn Borg AB's highest Cyclically Adjusted PB Ratio was 5.17. The lowest was 0.81. And the median was 2.59.

FRA:6BB's Cyclically Adjusted PB Ratio is ranked worse than
89.02% of 847 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 0.95 vs FRA:6BB: 4.49

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Bjorn Borg AB's adjusted book value per share data for the three months ended in Mar. 2026 was €1.495. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is €1.33 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Bjorn Borg AB  (FRA:6BB) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Bjorn Borg AB Cyclically Adjusted PB Ratio Related Terms


Bjorn Borg AB Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Bjorn Borg AB's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Bjorn Borg AB Cyclically Adjusted PB Ratio Chart

Bjorn Borg AB Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 3.95 2.21 3.11 3.61 4.39

Bjorn Borg AB Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 3.66 4.12 4.22 4.39 4.82

FRA:6BB vs RL, LEVI, VFC: Cyclically Adjusted PB Ratio Comparison

For the Apparel Manufacturing subindustry, Bjorn Borg AB's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Bjorn Borg AB Cyclically Adjusted PB Ratio vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Bjorn Borg AB's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Bjorn Borg AB's Cyclically Adjusted PB Ratio falls into.


FRA:6BB
91GF Score
Bjorn Borg AB FRA:6BB
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Bjorn Borg AB Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Bjorn Borg AB's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=5.74/1.33
=4.32

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Bjorn Borg AB's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Bjorn Borg AB's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book=Book Value per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=1.495/133.5600*133.5600
=1.495

Current CPI (Mar. 2026) = 133.5600.

Bjorn Borg AB Quarterly Data

Book Value per Share CPI Adj_Book
201606 1.080 101.019 1.428
201609 1.160 101.138 1.532
201612 1.185 102.022 1.551
201703 1.232 102.022 1.613
201706 0.996 102.752 1.295
201709 1.111 103.279 1.437
201712 1.109 103.793 1.427
201803 1.138 103.962 1.462
201806 0.935 104.875 1.191
201809 1.026 105.679 1.297
201812 1.113 105.912 1.404
201903 1.152 105.886 1.453
201906 0.933 106.742 1.167
201909 1.024 107.214 1.276
201912 1.027 107.766 1.273
202003 1.030 106.563 1.291
202006 1.008 107.498 1.252
202009 1.112 107.635 1.380
202012 1.158 108.296 1.428
202103 1.226 108.360 1.511
202106 1.137 108.928 1.394
202109 1.293 110.338 1.565
202112 1.317 112.486 1.564
202203 1.372 114.825 1.596
202206 1.136 118.384 1.282
202209 1.195 122.296 1.305
202212 1.199 126.365 1.267
202303 1.245 127.042 1.309
202306 1.085 129.407 1.120
202309 1.166 130.224 1.196
202312 1.270 131.912 1.286
202403 1.347 132.205 1.361
202406 1.101 132.716 1.108
202409 1.215 132.304 1.227
202412 1.242 132.987 1.247
202503 1.403 132.825 1.411
202506 1.282 133.699 1.281
202509 1.414 133.480 1.415
202512 1.340 133.390 1.342
202603 1.495 133.560 1.495

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 4.32 mean?
Bjorn Borg AB (FRA:6BB) has a Cyclically Adjusted PB Ratio of 4.32 as of Aug. 08, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Bjorn Borg AB and its competitors. This is 67% above median its historical median of 2.59. Over the past decade, Bjorn Borg AB's Cyclically Adjusted PB Ratio has ranged from 0.81 to 5.17. According to the industry distribution chart, Bjorn Borg AB ranks #754 out of 847 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 89%.
Is Bjorn Borg AB's Cyclically Adjusted PB Ratio too high?
Bjorn Borg AB's current Cyclically Adjusted PB Ratio of 4.32 is 67% above median its 10-year median of 2.59. Over the past 10 years, this metric has ranged from a low of 0.81 to a high of 5.17. The Manufacturing - Apparel & Accessories industry median Cyclically Adjusted PB Ratio is 0.95. Bjorn Borg AB's value of 4.32 is 354.7% above this industry median. Based on the distribution chart, Bjorn Borg AB ranks #754 out of 847 companies in the Manufacturing - Apparel & Accessories industry, which is in the bottom quartile relative to peers. Overall, Bjorn Borg AB has a GF Score™ of 91/100, reflecting its overall financial health beyond just this single metric.
How does Bjorn Borg AB's Cyclically Adjusted PB Ratio compare to RL and LEVI?
According to the Manufacturing - Apparel & Accessories industry distribution chart, Bjorn Borg AB ranks #754 out of 847 companies for Cyclically Adjusted PB Ratio. This places Bjorn Borg AB in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 0.95. Bjorn Borg AB's value of 4.32 is 354.7% above this benchmark. Historically, Bjorn Borg AB's own Cyclically Adjusted PB Ratio has ranged from 0.81 to 5.17 over the past decade. While the company's 10-year median is 2.59 vs. the industry median of 0.95, Bjorn Borg AB has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Manufacturing - Apparel & Accessories company?
The median Cyclically Adjusted PB Ratio among Manufacturing - Apparel & Accessories companies is 0.95, based on 847 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Bjorn Borg AB's current Cyclically Adjusted PB Ratio of 4.32 is 354.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Bjorn Borg AB and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Cyclically Adjusted PB Ratio is 0.95 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Bjorn Borg AB's current Cyclically Adjusted PB Ratio is 4.32, which is 67% above median its own 10-year median of 2.59. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Bjorn Borg AB stock overvalued right now?
Bjorn Borg AB (FRA:6BB) has a current Cyclically Adjusted PB Ratio of 4.32. The stock's GF Value™ is €5.61, compared to a current price of €5.74 — trading 2.3% above its estimated fair value. The current Cyclically Adjusted PB Ratio is 4.32, which is 67% above median its 10-year median of 2.59 and 354.7% above the Manufacturing - Apparel & Accessories industry median of 0.95. Bjorn Borg AB's overall GF Score™ is 91/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Bjorn Borg AB (FRA:6BB), the current Cyclically Adjusted PB Ratio is 4.32 as of Aug. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Bjorn Borg AB (FRA:6BB) Overvalued in 2026?

Based on GuruFocus' analysis, Bjorn Borg AB stock appears to be overvalued. The current stock price of €5.74 is trading 2.3% above its estimated GF Value™ of €5.61.

Key valuation signals for FRA:6BB:

  • Cyclically Adjusted PB Ratio: 4.32 (67% above median its 10-year median of 2.59)
  • GF Value™: €5.61 vs. price of €5.74 (2.3% above fair value)
  • GF Score™: 91/100 with 2 warning signs
  • Industry Position: 354.7% above the Manufacturing - Apparel & Accessories median (#754 of 847)

No single metric tells the full story. See the FRA:6BB stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Bjorn Borg AB Business Description

Other Exchanges BORG:Sweden
Address Frosundaviks alle 1, Solna, Stockholm, SWE, SE-169 70
Bjorn Borg AB is engaged in the apparel industry. It owns the Bjorn Borg brand, through which it offers fashion underwear, sportswear, fragrances, footwear, bags, luggage, eyewear, and home products. The company operates in the segments of Wholesale, Own stores, Distributors, Licensing, and e-commerce. A majority of the revenue is derived from the Wholesale segment which consists of revenue and expenses associated with the company's wholesale operations. The Group has wholesale operations in Sweden, Finland, the Netherlands, Belgium, Germany, and England for apparel and underwear as well as in Sweden, Finland, and the Baltic countries for footwear. Geographically, it derives a majority of revenue from Sweden.
91GF Score

Get the complete analysis for FRA:6BB

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€5.74
Price
€5.61
GF Value