Rollins (MEX:ROL) Cyclically Adjusted PB Ratio: 16.44 (As of Jul. 15, 2026) — 32% Below Median

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Director of Data and Quant Analytics at GuruFocus
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Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

MEX:ROL Rollins Inc MEX:ROL
72 GF Score
Price MXN756.00
GF Value MXN1,030.99
Valuation Modestly Undervalued
! 2 Warning Signs
View Full Analysis

What is Rollins Cyclically Adjusted PB Ratio?

Rollins MEX:ROL 72 Cyclically Adjusted PB Ratio is 16.44 as of Jul. 15, 2026, which is 32% below its 10-year median of 24.34. GuruFocus rates MEX:ROL with a GF Score™ of 72/100 and a GF Value™ of MXN1,030.99 (Modestly Undervalued). The stock has 2 warning signs investors should review. Among 66 Personal Services companies, Rollins ranks worse than 95.45% on this metric.

As of today (2026-07-15), Rollins's current share price is MXN756.00. Rollins's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 was MXN45.99. Rollins's Cyclically Adjusted PB Ratio for today is 16.44.

The historical rank and industry rank for Rollins's Cyclically Adjusted PB Ratio or its related term are showing as below:

MEX:ROL' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 16.68   Med: 24.34   Max: 35.68
Current: 18.78

During the past years, Rollins's highest Cyclically Adjusted PB Ratio was 35.68. The lowest was 16.68. And the median was 24.34.

MEX:ROL's Cyclically Adjusted PB Ratio is ranked worse than
95.45% of 66 companies
in the Personal Services industry
Industry Median: 1.65 vs MEX:ROL: 18.78

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Rollins's adjusted book value per share data for the three months ended in Mar. 2026 was MXN51.750. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is MXN45.99 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Rollins  (MEX:ROL) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Rollins Cyclically Adjusted PB Ratio Related Terms


Rollins Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Rollins's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rollins Cyclically Adjusted PB Ratio Chart

Rollins Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 23.81 21.76 23.22 22.40 26.31

Rollins Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 25.31 25.72 26.09 26.31 22.65

MEX:ROL vs SCI, FTDR, HRB: Cyclically Adjusted PB Ratio Comparison

For the Personal Services subindustry, Rollins's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rollins Cyclically Adjusted PB Ratio vs Personal Services Industry

For the Personal Services industry and Consumer Cyclical sector, Rollins's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Rollins's Cyclically Adjusted PB Ratio falls into.


MEX:ROL
72GF Score
Rollins Inc MEX:ROL
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Rollins Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Rollins's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=756.00/45.99
=16.44

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rollins's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Rollins's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book=Book Value per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=51.75/330.2130*330.2130
=51.750

Current CPI (Mar. 2026) = 330.2130.

Rollins Quarterly Data

Book Value per Share CPI Adj_Book
201606 21.022 241.018 28.802
201609 22.654 241.428 30.985
201612 23.920 241.432 32.716
201703 22.400 243.801 30.339
201706 22.756 244.955 30.676
201709 24.068 246.819 32.200
201712 26.184 246.524 35.073
201803 24.527 249.554 32.454
201806 27.847 251.989 36.491
201809 27.992 252.439 36.616
201812 28.471 251.233 37.421
201903 28.393 254.202 36.883
201906 29.416 256.143 37.922
201909 32.433 256.759 41.711
201912 31.325 256.974 40.253
202003 38.172 258.115 48.834
202006 40.509 257.797 51.888
202009 41.911 260.280 53.172
202012 38.090 260.474 48.288
202103 41.077 264.877 51.209
202106 42.503 271.696 51.657
202109 46.035 274.310 55.417
202112 46.341 278.802 54.886
202203 44.779 287.504 51.431
202206 46.803 296.311 52.158
202209 48.873 296.808 54.374
202212 50.168 296.797 55.816
202303 47.103 301.836 51.531
202306 46.692 305.109 50.534
202309 39.688 307.789 42.579
202312 40.520 306.746 43.620
202403 40.014 312.332 42.305
202406 46.756 314.175 49.143
202409 53.577 315.301 56.111
202412 57.292 315.605 59.944
202503 57.233 319.799 59.097
202506 56.097 322.561 57.428
202509 57.991 324.800 58.957
202512 51.425 324.054 52.402
202603 51.750 330.213 51.750

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 16.44 mean?
Rollins (MEX:ROL) has a Cyclically Adjusted PB Ratio of 16.44 as of Jul. 15, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Rollins and its competitors. This is 32% below median its historical median of 24.34. Over the past decade, Rollins' Cyclically Adjusted PB Ratio has ranged from 16.68 to 35.68. According to the industry distribution chart, Rollins ranks #63 out of 66 companies in the Personal Services industry, placing it in the top 95.5%.
Is Rollins' Cyclically Adjusted PB Ratio too high?
Rollins' current Cyclically Adjusted PB Ratio of 16.44 is 32% below median its 10-year median of 24.34. Over the past 10 years, this metric has ranged from a low of 16.68 to a high of 35.68. The Personal Services industry median Cyclically Adjusted PB Ratio is 1.65. Rollins' value of 16.44 is 896.4% above this industry median. Based on the distribution chart, Rollins ranks #63 out of 66 companies in the Personal Services industry, which is in the bottom quartile relative to peers. Overall, Rollins has a GF Score™ of 72/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Rollins' Cyclically Adjusted PB Ratio compare to SCI and FTDR?
According to the Personal Services industry distribution chart, Rollins ranks #63 out of 66 companies for Cyclically Adjusted PB Ratio. This places Rollins in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.65. Rollins' value of 16.44 is 896.4% above this benchmark. Historically, Rollins' own Cyclically Adjusted PB Ratio has ranged from 16.68 to 35.68 over the past decade. While the company's 10-year median is 24.34 vs. the industry median of 1.65, Rollins has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Personal Services company?
The median Cyclically Adjusted PB Ratio among Personal Services companies is 1.65, based on 66 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rollins's current Cyclically Adjusted PB Ratio of 16.44 is 896.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Rollins and its competitors. For the Personal Services industry, the median Cyclically Adjusted PB Ratio is 1.65 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rollins's current Cyclically Adjusted PB Ratio is 16.44, which is 32% below median its own 10-year median of 24.34. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rollins stock overvalued right now?
Based on GuruFocus' analysis, Rollins (MEX:ROL) is currently considered Modestly Undervalued. The stock's GF Value™ is MXN1,030.99, compared to a current price of MXN756.00 — trading 26.7% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 16.44, which is 32% below median its 10-year median of 24.34 and 896.4% above the Personal Services industry median of 1.65. Rollins' overall GF Score™ is 72/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Rollins (MEX:ROL), the current Cyclically Adjusted PB Ratio is 16.44 as of Jul. 15, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Rollins (MEX:ROL) Overvalued in 2026?

Based on GuruFocus' analysis, Rollins stock appears to be undervalued. The current stock price of MXN756.00 is trading 26.7% below its estimated GF Value™ of MXN1,030.99. GuruFocus considers Rollins to be Modestly Undervalued.

Key valuation signals for MEX:ROL:

  • Cyclically Adjusted PB Ratio: 16.44 (32% below median its 10-year median of 24.34)
  • GF Value™: MXN1,030.99 vs. price of MXN756.00 (26.7% below fair value)
  • GF Score™: 72/100 with 2 warning signs
  • Industry Position: 896.4% above the Personal Services median (#63 of 66)

No single metric tells the full story. See the MEX:ROL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Rollins Business Description

Address 2170 Piedmont Road, N.E., Atlanta, GA, USA, 30324
Rollins is a global leader in route-based pest control services, with operations primarily in the United States and across North, Central, and South America, Europe, the Middle East, Africa, and Australia. Its portfolio of pest-control brands includes the prominent Orkin brand, a market leader in the US and Canada, with near-national coverage. It also has a portfolio of other brands, which it uses to reach customers through alternative sales channels. Residential pest and termite prevention accounts for the majority of Rollins' services, reflecting its ongoing focus on the US and Canadian markets.
72GF Score

Get the complete analysis for MEX:ROL

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN756.00
Price
MXN1,030.99
GF Value