The Hershey Co (STU:HSY) Cyclically Adjusted PB Ratio: (As of Sep. 20, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

STU:HSY The Hershey Co STU:HSY
84 GF Score
Price €147.65
GF Value €181.46
Valuation Modestly Undervalued
! 6 Warning Signs
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What is The Hershey Co Cyclically Adjusted PB Ratio?

Shiller PE for Stocks: The True Measure of Stock Valuation


The Hershey Co  (STU:HSY) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


The Hershey Co Cyclically Adjusted PB Ratio Related Terms


The Hershey Co Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for The Hershey Co's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The Hershey Co Cyclically Adjusted PB Ratio Chart

The Hershey Co Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 24.72 26.58 17.46 14.49 11.78

The Hershey Co Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 12.41 13.26 12.63 14.14 11.60

STU:HSY vs TR, SOWG, RMCF: Cyclically Adjusted PB Ratio Comparison

For the Confectioners subindustry, The Hershey Co's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The Hershey Co Cyclically Adjusted PB Ratio vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, The Hershey Co's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where The Hershey Co's Cyclically Adjusted PB Ratio falls into.


STU:HSY
84GF Score
The Hershey Co STU:HSY
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

The Hershey Co Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

The Hershey Co's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, The Hershey Co's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book=Book Value per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=19.863/333.9520*333.9520
=19.863

Current CPI (Jun. 2026) = 333.9520.

The Hershey Co Quarterly Data

Book Value per Share CPI Adj_Book
201609 3.925 241.428 5.429
201612 3.697 241.432 5.114
201703 3.715 243.801 5.089
201706 3.591 244.955 4.896
201709 3.369 246.819 4.558
201712 3.679 246.524 4.984
201803 3.844 249.554 5.144
201806 4.354 251.989 5.770
201809 5.129 252.439 6.785
201812 5.870 251.233 7.803
201903 6.076 254.202 7.982
201906 7.053 256.143 9.196
201909 7.723 256.759 10.045
201912 7.444 256.974 9.674
202003 7.331 258.115 9.485
202006 7.518 257.797 9.739
202009 8.477 260.280 10.876
202012 8.784 260.474 11.262
202103 9.311 264.877 11.739
202106 9.307 271.696 11.440
202109 10.628 274.310 12.939
202112 11.764 278.802 14.091
202203 12.745 287.504 14.804
202206 13.495 296.311 15.209
202209 15.347 296.808 17.268
202212 15.084 296.797 16.972
202303 15.575 301.836 17.232
202306 16.565 305.109 18.131
202309 18.326 307.789 19.884
202312 18.155 306.746 19.765
202403 18.811 312.332 20.113
202406 18.497 314.175 19.661
202409 18.620 315.301 19.721
202412 22.497 315.605 23.805
202503 21.407 319.799 22.354
202506 18.978 322.561 19.648
202509 19.157 324.800 19.697
202512 19.464 324.054 20.059
202603 20.255 330.213 20.484
202606 19.863 333.952 19.863

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

Is The Hershey Co (STU:HSY) Overvalued in 2026?

Based on GuruFocus' analysis, The Hershey Co stock appears to be undervalued. The current stock price of €147.65 is trading 18.6% below its estimated GF Value™ of €181.46. GuruFocus considers The Hershey Co to be Modestly Undervalued.

Key valuation signals for STU:HSY:

  • Cyclically Adjusted PB Ratio:
  • GF Value™: €181.46 vs. price of €147.65 (18.6% below fair value)
  • GF Score™: 84/100 with 6 warning signs

No single metric tells the full story. See the STU:HSY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The Hershey Co Business Description

Address 19 East Chocolate Avenue, Hershey, PA, USA, 17033
Hershey is a leading US confectionery manufacturer (around a $55 billion market, according to Euromonitor), controlling 35% of the domestic chocolate aisle. Beyond its namesake label, the firm's portfolio has expanded over the last 85 years and now comprises 100 brands, including Reese's, Kit Kat, Kisses, and Ice Breakers. Hershey's products are sold in about 80 countries, albeit with just a high-single-digit percentage of sales coming from markets outside the US, including Brazil, India, and Mexico. The firm has sought inorganic opportunities to extend its reach beyond its core confectionery business, adding Amplify Snack Brands and its Skinny Pop ready-to-eat popcorn to its portfolio, as well as Pirate Brands, Dot's Pretzels, and LesserEvil over the past few years.
84GF Score

Get the complete analysis for STU:HSY

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€147.65
Price
€181.46
GF Value