adidas AG (WAR:ADS) Cyclically Adjusted PB Ratio: 4.28 (As of Aug. 21, 2026) — 36% Below Median

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WAR:ADS adidas AG WAR:ADS
68 GF Score
Price zł656.20
GF Value zł955.57
Valuation Significantly Undervalued
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What is adidas AG Cyclically Adjusted PB Ratio?

adidas AG WAR:ADS 68 Cyclically Adjusted PB Ratio is 4.28 as of Aug. 21, 2026, which is 36% below its 10-year median of 6.65. GuruFocus rates WAR:ADS with a GF Score™ of 68/100 and a GF Value™ of zł955.57 (Significantly Undervalued). Among 770 Manufacturing - Apparel & Accessories companies, adidas AG ranks worse than 88.18% on this metric.

As of today (2026-08-21), adidas AG's current share price is zł656.20. adidas AG's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 was zł153.33. adidas AG's Cyclically Adjusted PB Ratio for today is 4.28.

The historical rank and industry rank for adidas AG's Cyclically Adjusted PB Ratio or its related term are showing as below:

WAR:ADS' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 2.76   Med: 6.65   Max: 10.47
Current: 4.01

During the past years, adidas AG's highest Cyclically Adjusted PB Ratio was 10.47. The lowest was 2.76. And the median was 6.65.

WAR:ADS's Cyclically Adjusted PB Ratio is ranked worse than
88.18% of 770 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 0.95 vs WAR:ADS: 4.01

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

adidas AG's adjusted book value per share data for the three months ended in Jun. 2026 was zł144.753. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is zł153.33 for the trailing ten years ended in Jun. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


adidas AG  (WAR:ADS) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


adidas AG Cyclically Adjusted PB Ratio Related Terms


adidas AG Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for adidas AG's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

adidas AG Cyclically Adjusted PB Ratio Chart

adidas AG Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 7.60 3.54 5.01 6.38 4.54

adidas AG Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.32 4.81 4.54 3.63 4.77

WAR:ADS vs NKE, DECK, ONON: Cyclically Adjusted PB Ratio Comparison

For the Footwear & Accessories subindustry, adidas AG's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


adidas AG Cyclically Adjusted PB Ratio vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, adidas AG's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where adidas AG's Cyclically Adjusted PB Ratio falls into.


WAR:ADS
68GF Score
adidas AG WAR:ADS
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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adidas AG Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

adidas AG's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=656.20/153.33
=4.28

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

adidas AG's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, adidas AG's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book=Book Value per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=144.753/131.3638*131.3638
=144.753

Current CPI (Jun. 2026) = 131.3638.

adidas AG Quarterly Data

Book Value per Share CPI Adj_Book
201609 126.762 101.017 164.843
201612 125.131 101.217 162.401
201703 131.673 101.417 170.554
201706 125.740 102.117 161.753
201709 140.404 102.717 179.561
201712 129.318 102.617 165.545
201803 152.257 102.917 194.341
201806 129.567 104.017 163.631
201809 145.690 104.718 182.762
201812 134.521 104.217 169.561
201903 145.216 104.217 183.042
201906 139.597 105.718 173.462
201909 147.669 106.018 182.973
201912 142.302 105.818 176.656
202003 139.370 105.718 173.180
202006 132.848 106.618 163.682
202009 145.661 105.818 180.826
202012 148.649 105.518 185.060
202103 164.103 107.518 200.499
202106 162.089 108.486 196.271
202109 174.312 109.435 209.242
202112 163.334 110.384 194.378
202203 140.141 113.968 161.532
202206 129.012 115.760 146.402
202209 124.992 118.818 138.190
202212 109.364 119.345 120.378
202303 107.390 122.402 115.252
202306 107.340 123.140 114.508
202309 114.875 124.195 121.506
202312 103.306 123.773 109.642
202403 109.534 125.038 115.075
202406 111.078 125.882 115.916
202409 118.478 126.198 123.328
202412 118.601 127.041 122.636
202503 127.680 127.779 131.262
202506 123.959 128.412 126.809
202509 138.263 129.255 140.519
202512 139.803 129.361 141.968
202603 144.129 131.258 144.245
202606 144.753 131.364 144.753

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 4.28 mean?
adidas AG (WAR:ADS) has a Cyclically Adjusted PB Ratio of 4.28 as of Aug. 21, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on adidas AG and its competitors. This is 36% below median its historical median of 6.65. Over the past decade, adidas AG's Cyclically Adjusted PB Ratio has ranged from 2.76 to 10.47. According to the industry distribution chart, adidas AG ranks #679 out of 770 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 88.2%.
Is adidas AG's Cyclically Adjusted PB Ratio too high?
adidas AG's current Cyclically Adjusted PB Ratio of 4.28 is 36% below median its 10-year median of 6.65. Over the past 10 years, this metric has ranged from a low of 2.76 to a high of 10.47. The Manufacturing - Apparel & Accessories industry median Cyclically Adjusted PB Ratio is 0.95. adidas AG's value of 4.28 is 350.5% above this industry median. Based on the distribution chart, adidas AG ranks #679 out of 770 companies in the Manufacturing - Apparel & Accessories industry, which is in the bottom quartile relative to peers. Overall, adidas AG has a GF Score™ of 68/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does adidas AG's Cyclically Adjusted PB Ratio compare to NKE and DECK?
According to the Manufacturing - Apparel & Accessories industry distribution chart, adidas AG ranks #679 out of 770 companies for Cyclically Adjusted PB Ratio. This places adidas AG in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 0.95. adidas AG's value of 4.28 is 350.5% above this benchmark. Historically, adidas AG's own Cyclically Adjusted PB Ratio has ranged from 2.76 to 10.47 over the past decade. While the company's 10-year median is 6.65 vs. the industry median of 0.95, adidas AG has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Manufacturing - Apparel & Accessories company?
The median Cyclically Adjusted PB Ratio among Manufacturing - Apparel & Accessories companies is 0.95, based on 770 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. adidas AG's current Cyclically Adjusted PB Ratio of 4.28 is 350.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on adidas AG and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Cyclically Adjusted PB Ratio is 0.95 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. adidas AG's current Cyclically Adjusted PB Ratio is 4.28, which is 36% below median its own 10-year median of 6.65. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is adidas AG stock overvalued right now?
Based on GuruFocus' analysis, adidas AG (WAR:ADS) is currently considered Significantly Undervalued. The stock's GF Value™ is zł955.57, compared to a current price of zł656.20 — trading 31.3% below its estimated fair value. The current Cyclically Adjusted PB Ratio is 4.28, which is 36% below median its 10-year median of 6.65 and 350.5% above the Manufacturing - Apparel & Accessories industry median of 0.95. adidas AG's overall GF Score™ is 68/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For adidas AG (WAR:ADS), the current Cyclically Adjusted PB Ratio is 4.28 as of Aug. 21, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is adidas AG (WAR:ADS) Overvalued in 2026?

Based on GuruFocus' analysis, adidas AG stock appears to be undervalued. The current stock price of zł656.20 is trading 31.3% below its estimated GF Value™ of zł955.57. GuruFocus considers adidas AG to be Significantly Undervalued.

Key valuation signals for WAR:ADS:

  • Cyclically Adjusted PB Ratio: 4.28 (36% below median its 10-year median of 6.65)
  • GF Value™: zł955.57 vs. price of zł656.20 (31.3% below fair value)
  • GF Score™: 68/100
  • Industry Position: 350.5% above the Manufacturing - Apparel & Accessories median (#679 of 770)

No single metric tells the full story. See the WAR:ADS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


adidas AG Business Description

Address Adi-Dassler-Strasse 1, Herzogenaurach, BY, DEU, 91074
Adidas designs, develops, produces, and markets athletic and leisure apparel, footwear, accessories, and sports equipment. Under its eponymous brand, it produces apparel for competitive athletics, casual activewear, and casual fashion. Adidas sells its products in more than 160 countries through about 2,000 owned retail stores, 15,000 Adidas-branded franchise stores (including about 8,000 in China), 150,000 wholesale doors, and an owned e-commerce site that is available in 67 countries. The company was founded in 1949 in Germany.
68GF Score

Get the complete analysis for WAR:ADS

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

zł656.20
Price
zł955.57
GF Value