Brunello Cucinelli SpACHIX:BCM 88 Cyclically Adjusted PS Ratio is 6.22 as of Jul. 12, 2026, which is 18% below its 10-year median of 7.58. GuruFocus rates CHIX:BCM with a GF Score™ of 88/100 and a GF Value™ of €120.81 (Significantly Undervalued). The stock has 3 warning signs investors should review. Among 791 Retail - Cyclical companies, Brunello Cucinelli SpA ranks worse than 95.58% on this metric.
The historical rank and industry rank for Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio or its related term are showing as below:
CHIX:BCm'
s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 3.94 Med: 7.58 Max: 11.31
Current: 6.17
During the past 13 years, Brunello Cucinelli SpA's highest Cyclically Adjusted PS Ratio was 11.31. The lowest was 3.94. And the median was 7.58.
CHIX:BCm's Cyclically Adjusted PS Ratio is ranked worse than 95.58% of 791
companies
in the Retail - Cyclical industry
Industry Median: 0.49
vs CHIX:BCm: 6.17
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.
Brunello Cucinelli SpA's adjusted revenue per share data of for the fiscal year that ended in Dec25 was €20.712. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €13.23 for the trailing ten years ended in Dec25.
Shiller PE for Stocks: The True Measure of Stock Valuation
Brunello Cucinelli SpA (CHIX:BCm) Cyclically Adjusted PS Ratio Explanation
Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.
Brunello Cucinelli SpA Cyclically Adjusted PS Ratio Related Terms
Brunello Cucinelli SpA Cyclically Adjusted PS Ratio Historical Data
* Premium members only.
The historical data trend for Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Brunello Cucinelli SpA Cyclically Adjusted PS Ratio Chart
CHIX:BCM vs TPR, SIG: Cyclically Adjusted PS Ratio Comparison
For the Luxury Goods subindustry, Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Brunello Cucinelli SpA Cyclically Adjusted PS Ratio vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio distribution charts can be found below:
* The bar in red indicates where Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio falls into.
Brunello Cucinelli SpA Cyclically Adjusted PS Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PS Ratio of 6.22 mean?
Brunello Cucinelli SpA (CHIX:BCM) has a Cyclically Adjusted PS Ratio of 6.22 as of Jul. 12, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Brunello Cucinelli SpA and its competitors. This is 18% below median its historical median of 7.58. Over the past decade, Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio has ranged from 3.94 to 11.31. According to the industry distribution chart, Brunello Cucinelli SpA ranks #756 out of 791 companies in the Retail - Cyclical industry, placing it in the top 95.6%.
Is Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio too high?
Brunello Cucinelli SpA's current Cyclically Adjusted PS Ratio of 6.22 is 18% below median its 10-year median of 7.58. Over the past 10 years, this metric has ranged from a low of 3.94 to a high of 11.31. The Retail - Cyclical industry median Cyclically Adjusted PS Ratio is 0.49. Brunello Cucinelli SpA's value of 6.22 is 1169.4% above this industry median. Based on the distribution chart, Brunello Cucinelli SpA ranks #756 out of 791 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, Brunello Cucinelli SpA has a GF Score™ of 88/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Brunello Cucinelli SpA's Cyclically Adjusted PS Ratio compare to TPR and SIG?
According to the Retail - Cyclical industry distribution chart, Brunello Cucinelli SpA ranks #756 out of 791 companies for Cyclically Adjusted PS Ratio. This places Brunello Cucinelli SpA in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 0.49. Brunello Cucinelli SpA's value of 6.22 is 1169.4% above this benchmark. Historically, Brunello Cucinelli SpA's own Cyclically Adjusted PS Ratio has ranged from 3.94 to 11.31 over the past decade. While the company's 10-year median is 7.58 vs. the industry median of 0.49, Brunello Cucinelli SpA has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Retail - Cyclical company?
The median Cyclically Adjusted PS Ratio among Retail - Cyclical companies is 0.49, based on 791 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Brunello Cucinelli SpA's current Cyclically Adjusted PS Ratio of 6.22 is 1169.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Brunello Cucinelli SpA and its competitors. For the Retail - Cyclical industry, the median Cyclically Adjusted PS Ratio is 0.49 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Brunello Cucinelli SpA's current Cyclically Adjusted PS Ratio is 6.22, which is 18% below median its own 10-year median of 7.58. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Brunello Cucinelli SpA stock overvalued right now?
Based on GuruFocus' analysis, Brunello Cucinelli SpA (CHIX:BCM) is currently considered Significantly Undervalued. The stock's GF Value™ is €120.81, compared to a current price of €82.24 — trading 31.9% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 6.22, which is 18% below median its 10-year median of 7.58 and 1169.4% above the Retail - Cyclical industry median of 0.49. Brunello Cucinelli SpA's overall GF Score™ is 88/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Brunello Cucinelli SpA (CHIX:BCM), the current Cyclically Adjusted PS Ratio is 6.22 as of Jul. 12, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Brunello Cucinelli SpA (CHIX:BCM) Overvalued in 2026?
Based on GuruFocus' analysis, Brunello Cucinelli SpA stock appears to be undervalued.
The current stock price of €82.24 is trading 31.9% below its estimated GF Value™ of €120.81.
GuruFocus considers Brunello Cucinelli SpA to be Significantly Undervalued.
Key valuation signals for CHIX:BCM:
Cyclically Adjusted PS Ratio: 6.22 (18% below median its 10-year median of 7.58)
GF Value™: €120.81 vs. price of €82.24 (31.9% below fair value)
Industry Position: 1169.4% above the Retail - Cyclical median (#756 of 791)
No single metric tells the full story. See the CHIX:BCM stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Brunello Cucinelli, an Italian luxury apparel brand, keeps its entire supply chain in Italy, focusing on quality and hand-crafted design. Known for its cashmere-focused, timeless apparel, the brand appeals to luxury consumers who value enduring style over trends. Ready-to-wear clothing accounts for 85% of revenue and accessories for 15%. With a global presence, 35% of revenue comes from Europe, 37% from the Americas, and the remainder from a growing share in Asia. Women's collections contribute 50% of revenue, men's collections contribute 50%.
88GF Score
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