Scandic Hotels Group AB (FRA:10H) Cyclically Adjusted PS Ratio: 0.72 (As of Jul. 30, 2026) — 11% Above Median

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FRA:10H Scandic Hotels Group AB FRA:10H
87 GF Score
Price €7.52
GF Value €6.69
Valuation Modestly Overvalued
! 5 Warning Signs
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What is Scandic Hotels Group AB Cyclically Adjusted PS Ratio?

Scandic Hotels Group AB FRA:10H +1.49% 87 Cyclically Adjusted PS Ratio is 0.72 as of Jul. 30, 2026, which is 11% above its 10-year median of 0.65. GuruFocus rates FRA:10H with a GF Score™ of 87/100 and a GF Value™ of €6.69 (Modestly Overvalued). The stock has 5 warning signs investors should review. Among 670 Travel & Leisure companies, Scandic Hotels Group AB ranks better than 67.76% on this metric.

As of today (2026-07-30), Scandic Hotels Group AB's current share price is €7.515. Scandic Hotels Group AB's Cyclically Adjusted Revenue per Share for the quarter that ended in Jun. 2026 was €10.43. Scandic Hotels Group AB's Cyclically Adjusted PS Ratio for today is 0.72.

The historical rank and industry rank for Scandic Hotels Group AB's Cyclically Adjusted PS Ratio or its related term are showing as below:

FRA:10H' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 0.38   Med: 0.65   Max: 0.84
Current: 0.71

During the past years, Scandic Hotels Group AB's highest Cyclically Adjusted PS Ratio was 0.84. The lowest was 0.38. And the median was 0.65.

FRA:10H's Cyclically Adjusted PS Ratio is ranked better than
67.76% of 670 companies
in the Travel & Leisure industry
Industry Median: 1.295 vs FRA:10H: 0.71

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

Scandic Hotels Group AB's adjusted revenue per share data for the three months ended in Jun. 2026 was €2.543. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €10.43 for the trailing ten years ended in Jun. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Scandic Hotels Group AB  (FRA:10H) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Scandic Hotels Group AB Cyclically Adjusted PS Ratio Related Terms


Scandic Hotels Group AB Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for Scandic Hotels Group AB's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Scandic Hotels Group AB Cyclically Adjusted PS Ratio Chart

Scandic Hotels Group AB Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.39 0.58 0.84

Scandic Hotels Group AB Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.70 0.76 0.84 0.74 0.78

FRA:10H vs MAR, HLT, H: Cyclically Adjusted PS Ratio Comparison

For the Lodging subindustry, Scandic Hotels Group AB's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Scandic Hotels Group AB Cyclically Adjusted PS Ratio vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Scandic Hotels Group AB's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Scandic Hotels Group AB's Cyclically Adjusted PS Ratio falls into.


FRA:10H
87GF Score
Scandic Hotels Group AB FRA:10H
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Scandic Hotels Group AB Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Scandic Hotels Group AB's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=7.515/10.43
=0.72

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Scandic Hotels Group AB's Cyclically Adjusted Revenue per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, Scandic Hotels Group AB's adjusted Revenue per Share data for the three months ended in Jun. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=2.543/134.1100*134.1100
=2.543

Current CPI (Jun. 2026) = 134.1100.

Scandic Hotels Group AB Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201609 2.585 101.138 3.428
201612 2.474 102.022 3.252
201703 2.235 102.022 2.938
201706 2.662 102.752 3.474
201709 2.866 103.279 3.722
201712 2.597 103.793 3.356
201803 2.568 103.962 3.313
201806 3.177 104.875 4.063
201809 3.215 105.679 4.080
201812 3.080 105.912 3.900
201903 2.666 105.886 3.377
201906 4.430 106.742 5.566
201909 4.715 107.214 5.898
201912 4.474 107.766 5.568
202003 2.983 106.563 3.754
202006 0.587 107.498 0.732
202009 1.045 107.635 1.302
202012 0.707 108.296 0.876
202103 0.478 108.360 0.592
202106 0.848 108.928 1.044
202109 1.577 110.338 1.917
202112 1.926 112.486 2.296
202203 1.357 114.825 1.585
202206 2.137 118.384 2.421
202209 2.384 122.296 2.614
202212 2.043 126.365 2.168
202303 2.109 127.042 2.226
202306 2.096 129.407 2.172
202309 2.290 130.224 2.358
202312 2.142 131.912 2.178
202403 2.041 132.205 2.070
202406 2.374 132.716 2.399
202409 2.485 132.304 2.519
202412 2.179 132.987 2.197
202503 1.916 132.825 1.935
202506 2.446 133.699 2.454
202509 2.692 133.480 2.705
202512 2.381 133.390 2.394
202603 2.023 133.560 2.031
202606 2.543 134.110 2.543

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 0.72 mean?
Scandic Hotels Group AB (FRA:10H) has a Cyclically Adjusted PS Ratio of 0.72 as of Jul. 30, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Scandic Hotels Group AB and its competitors. This is 11% above median its historical median of 0.65. Over the past decade, Scandic Hotels Group AB's Cyclically Adjusted PS Ratio has ranged from 0.38 to 0.84. According to the industry distribution chart, Scandic Hotels Group AB ranks #216 out of 670 companies in the Travel & Leisure industry, placing it in the top 32.2%.
Is Scandic Hotels Group AB's Cyclically Adjusted PS Ratio too high?
Scandic Hotels Group AB's current Cyclically Adjusted PS Ratio of 0.72 is 11% above median its 10-year median of 0.65. Over the past 10 years, this metric has ranged from a low of 0.38 to a high of 0.84. The Travel & Leisure industry median Cyclically Adjusted PS Ratio is 1.30. Scandic Hotels Group AB's value of 0.72 is 44.4% below this industry median. Based on the distribution chart, Scandic Hotels Group AB ranks #216 out of 670 companies in the Travel & Leisure industry, which is above the industry midpoint. Overall, Scandic Hotels Group AB has a GF Score™ of 87/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Scandic Hotels Group AB's Cyclically Adjusted PS Ratio compare to MAR and HLT?
According to the Travel & Leisure industry distribution chart, Scandic Hotels Group AB ranks #216 out of 670 companies for Cyclically Adjusted PS Ratio. This puts Scandic Hotels Group AB in the upper half of its industry. The industry median Cyclically Adjusted PS Ratio is 1.30. Scandic Hotels Group AB's value of 0.72 is 44.4% below this benchmark. Historically, Scandic Hotels Group AB's own Cyclically Adjusted PS Ratio has ranged from 0.38 to 0.84 over the past decade. While the company's 10-year median is 0.65 vs. the industry median of 1.30, Scandic Hotels Group AB has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Travel & Leisure company?
The median Cyclically Adjusted PS Ratio among Travel & Leisure companies is 1.30, based on 670 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Scandic Hotels Group AB's current Cyclically Adjusted PS Ratio of 0.72 is 44.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Scandic Hotels Group AB and its competitors. For the Travel & Leisure industry, the median Cyclically Adjusted PS Ratio is 1.30 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Scandic Hotels Group AB's current Cyclically Adjusted PS Ratio is 0.72, which is 11% above median its own 10-year median of 0.65. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Scandic Hotels Group AB stock overvalued right now?
Based on GuruFocus' analysis, Scandic Hotels Group AB (FRA:10H) is currently considered Modestly Overvalued. The stock's GF Value™ is €6.69, compared to a current price of €7.52 — trading 12.3% above its estimated fair value. The current Cyclically Adjusted PS Ratio is 0.72, which is 11% above median its 10-year median of 0.65 and 44.4% below the Travel & Leisure industry median of 1.30. Scandic Hotels Group AB's overall GF Score™ is 87/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Scandic Hotels Group AB (FRA:10H), the current Cyclically Adjusted PS Ratio is 0.72 as of Jul. 30, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Scandic Hotels Group AB (FRA:10H) Overvalued in 2026?

Based on GuruFocus' analysis, Scandic Hotels Group AB stock appears to be overvalued. The current stock price of €7.52 is trading 12.3% above its estimated GF Value™ of €6.69. GuruFocus considers Scandic Hotels Group AB to be Modestly Overvalued.

Key valuation signals for FRA:10H:

  • Cyclically Adjusted PS Ratio: 0.72 (11% above median its 10-year median of 0.65)
  • GF Value™: €6.69 vs. price of €7.52 (12.3% above fair value)
  • GF Score™: 87/100 with 5 warning signs
  • Industry Position: 44.4% below the Travel & Leisure median (#216 of 670)

No single metric tells the full story. See the FRA:10H stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Scandic Hotels Group AB Business Description

Other Exchanges SHOT:SwedenSHOTs:UK0RD7:UK
Address Sveavagen 167, P.O. Box 6197, Stockholm, SWE, SE-102 33
Scandic Hotels Group AB is a Sweden-based company engaged in the operation of hotels. The company has a network of hotels in the Nordic market, which creates an offering for guests and customers. The majority of the company's revenue comes from the Room, Restaurant and conferences. Its business is operated through various geographical regions which include Sweden, Norway, Finland, and Other European and Central functions.
87GF Score

Get the complete analysis for FRA:10H

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€7.52
Price
€6.69
GF Value