My Size (FRA:2YJ) E10: €-17,977.10 (As of Mar. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:2YJ My Size Inc FRA:2YJ
57 GF Score
Price €27.39
GF Value €34.12
! 3 Warning Signs
View Full Analysis

What is My Size E10?

My Size FRA:2YJ 57 E10 is €-17,977.10 as of Mar. 2026. GuruFocus rates FRA:2YJ with a GF Score™ of 57/100 and a GF Value™ of €34.12. The stock has 3 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

My Size's adjusted earnings per share data for the three months ended in Mar. 2026 was €-2.145. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is €-17,977.10 for the trailing ten years ended in Mar. 2026.

During the past 3 years, the average E10 Growth Rate was -2.40% per year. During the past 5 years, the average E10 Growth Rate was -1.20% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of My Size was 1.00% per year. The lowest was -2.40% per year. And the median was -1.90% per year.

As of today (2026-08-14), My Size's current stock price is €27.392. My Size's E10 for the quarter that ended in Mar. 2026 was €-17,977.10. My Size's Shiller PE Ratio of today is .


My Size  (FRA:2YJ) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


My Size E10 Related Terms


My Size E10 Historical Data

* Premium members only.

The historical data trend for My Size's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

My Size E10 Chart

My Size Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only -2,643.52 -2,497.18 -2,557.39 -2,331.04 -13,436.25

My Size Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -7,051.09 -8,328.23 -8,582.85 -13,436.25 -17,977.10

FRA:2YJ vs OMQS, RPGL, FTFT: E10 Comparison

For the Apparel Retail subindustry, My Size's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


My Size Shiller PE Ratio vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, My Size's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where My Size's Shiller PE Ratio falls into.


FRA:2YJ
57GF Score
My Size Inc FRA:2YJ
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

My Size E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, My Size's adjusted earnings per share data for the three months ended in Mar. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=-2.145/330.2130*330.2130
=-2.145

Current CPI (Mar. 2026) = 330.2130.

My Size Quarterly Data

per share eps CPI Adj_EPS
201606 -76.433 241.018 -104.719
201609 -889.771 241.428 -1,216.984
201612 -279.823 241.432 -382.721
201703 -1,795.191 243.801 -2,431.472
201706 -1,600.300 244.955 -2,157.294
201709 -899.167 246.819 -1,202.973
201712 -1,720.113 246.524 -2,304.050
201803 -3,892.781 249.554 -5,150.977
201806 410.878 251.989 538.425
201809 -1,028.395 252.439 -1,345.233
201812 -253.172 251.233 -332.762
201903 -1,076.160 254.202 -1,397.951
201906 -1,062.000 256.143 -1,369.103
201909 -1,089.600 256.759 -1,401.314
201912 -1,468.800 256.974 -1,887.416
202003 -839.840 258.115 -1,074.428
202006 -355.200 257.797 -454.977
202009 -312.432 260.280 -396.377
202012 -289.344 260.474 -366.813
202103 -215.040 264.877 -268.083
202106 -438.240 271.696 -532.627
202109 -176.800 274.310 -212.831
202112 -127.440 278.802 -150.940
202203 -130.752 287.504 -150.175
202206 -101.714 296.311 -113.351
202209 -129.280 296.808 -143.830
202212 -103.916 296.797 -115.616
202303 -100.274 301.836 -109.701
202306 -31.308 305.109 -33.884
202309 -26.386 307.789 -28.308
202312 -21.128 306.746 -22.744
202403 -13.837 312.332 -14.629
202406 -9.513 314.175 -9.999
202409 -9.010 315.301 -9.436
202412 -1.375 315.605 -1.439
202503 -3.774 319.799 -3.897
202506 -1.040 322.561 -1.065
202509 -2.726 324.800 -2.771
202512 -5.944 324.054 -6.057
202603 -2.145 330.213 -2.145

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of €-17,977.10 mean?
My Size (FRA:2YJ) has a E10 of €-17,977.10 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on My Size and its competitors.
Is My Size's E10 too high?
My Size's current E10 is €-17,977.10. Overall, My Size has a GF Score™ of 57/100, reflecting its overall financial health beyond just this single metric.
How does My Size's E10 compare to OMQS and RPGL?
My Size's E10 of €-17,977.10 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Retail - Cyclical company?
A good E10 depends on the Retail - Cyclical industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on My Size and its competitors. My Size's current E10 is €-17,977.10. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is My Size stock overvalued right now?
My Size (FRA:2YJ) has a current E10 of €-17,977.10. The stock's GF Value™ is €34.12, compared to a current price of €27.39 — trading 19.7% below its estimated fair value. The current E10 is €-17,977.10. My Size's overall GF Score™ is 57/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For My Size (FRA:2YJ), the current E10 is €-17,977.10 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is My Size (FRA:2YJ) Overvalued in 2026?

Based on GuruFocus' analysis, My Size stock appears to be undervalued. The current stock price of €27.39 is trading 19.7% below its estimated GF Value™ of €34.12.

Key valuation signals for FRA:2YJ:

  • E10: €-17,977.10
  • GF Value™: €34.12 vs. price of €27.39 (19.7% below fair value)
  • GF Score™: 57/100 with 3 warning signs

No single metric tells the full story. See the FRA:2YJ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


My Size Business Description

Other Exchanges MYSZ:USA
Address 4 HaNegev Street, POB 1026, Airport City, ISR, 7010000
My Size Inc is a fashion technology company operating an integrated portfolio of businesses designed to address the pressing challenges facing fashion brands and retailers today - size and fit accuracy, excess inventory management, circular economy solutions, and international market distribution. The company, through its subsidaries provide end-to-end support across the fashion value chain; delivers AI-driven size and fit solutions for fashion e-commerce companies. The firm has the following four segments: (i) Fashion e-commerce platform, (ii) SaaS solutions, (iii) resale platform for apparel, and (iv) wholesaling of footwear. The company generates the majority of its revenue from the fashion e-commerce platform segment.
57GF Score

Get the complete analysis for FRA:2YJ

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€27.39
Price
€34.12
GF Value