Nike (MEX:NKE) E10: MXN52.71 (As of Feb. 2026)


MEX:NKE Nike Inc MEX:NKE
69 GF Score
Price MXN710.91
GF Value MXN1,306.50
Valuation Possible Value Trap
! 4 Warning Signs
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What is Nike E10?

Nike MEX:NKE -0.32% 69 E10 is MXN52.71 as of Feb. 2026. GuruFocus rates MEX:NKE with a GF Score™ of 69/100 and a GF Value™ of MXN1,306.50 (Possible Value Trap). The stock has 4 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Nike's adjusted earnings per share data for the three months ended in Feb. 2026 was MXN6.027. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is MXN52.71 for the trailing ten years ended in Feb. 2026.

During the past 12 months, Nike's average E10 Growth Rate was -2.20% per year. During the past 3 years, the average E10 Growth Rate was 6.90% per year. During the past 5 years, the average E10 Growth Rate was 11.80% per year. During the past 10 years, the average E10 Growth Rate was 10.70% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of Nike was 26.00% per year. The lowest was 5.80% per year. And the median was 15.10% per year.

As of today (2026-06-28), Nike's current stock price is MXN710.91. Nike's E10 for the quarter that ended in Feb. 2026 was MXN52.71. Nike's Shiller PE Ratio of today is 13.49.

During the past 13 years, the highest Shiller PE Ratio of Nike was 81.51. The lowest was 13.30. And the median was 42.23.


Nike  (MEX:NKE) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Nike's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=710.91/52.71
=13.49

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Nike was 81.51. The lowest was 13.30. And the median was 42.23.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Nike E10 Related Terms


Nike E10 Historical Data

* Premium members only.

The historical data trend for Nike's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Nike E10 Chart

Nike Annual Data
Trend May16 May17 May18 May19 May20 May21 May22 May23 May24 May25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 42.30 50.19 49.51 51.73 60.48

Nike Quarterly Data
May21 Aug21 Nov21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23 Feb24 May24 Aug24 Nov24 Feb25 May25 Aug25 Nov25 Feb26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 64.05 60.48 57.54 56.23 52.71

MEX:NKE vs DECK, ONON, BIRK: E10 Comparison

For the Footwear & Accessories subindustry, Nike's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Nike Shiller PE Ratio vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Nike's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Nike's Shiller PE Ratio falls into.


MEX:NKE
69GF Score
Nike Inc MEX:NKE
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Nike E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Nike's adjusted earnings per share data for the three months ended in Feb. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Feb. 2026 (Change)*Current CPI (Feb. 2026)
=6.027/326.7850*326.7850
=6.027

Current CPI (Feb. 2026) = 326.7850.

Nike Quarterly Data

per share eps CPI Adj_EPS
201605 9.022 240.229 12.273
201608 13.760 240.849 18.670
201611 10.173 241.353 13.774
201702 13.598 243.603 18.241
201705 11.193 244.733 14.946
201708 10.139 245.519 13.495
201711 8.571 246.669 11.355
201802 -10.739 248.991 -14.094
201805 13.856 251.588 17.997
201808 12.873 252.146 16.684
201811 10.555 252.038 13.685
201902 13.100 252.776 16.935
201905 12.184 256.092 15.547
201908 17.258 256.558 21.982
201911 13.680 257.208 17.381
202002 10.457 258.678 13.210
202005 -11.307 256.394 -14.411
202008 20.786 259.918 26.133
202011 15.717 260.229 19.737
202102 18.842 263.014 23.410
202105 18.535 269.195 22.500
202108 23.286 273.567 27.816
202111 17.806 277.948 20.935
202202 17.751 283.716 20.446
202205 17.712 292.296 19.802
202208 18.680 296.171 20.611
202211 16.461 297.711 18.069
202302 14.493 300.840 15.743
202305 11.714 304.127 12.587
202308 15.868 307.026 16.889
202311 17.897 307.051 19.047
202402 13.135 310.326 13.832
202405 16.824 314.069 17.505
202408 13.808 314.796 14.334
202411 15.897 315.493 16.466
202502 11.084 319.082 11.352
202505 2.720 321.465 2.765
202508 9.242 323.976 9.322
202511 9.710 324.122 9.790
202602 6.027 326.785 6.027

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of MXN52.71 mean?
Nike (MEX:NKE) has a E10 of MXN52.71 as of Feb. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Nike and its competitors.
Is Nike's E10 too high?
Nike's current E10 is MXN52.71. Overall, Nike has a GF Score™ of 69/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Nike's E10 compare to DECK and ONON?
Nike's E10 of MXN52.71 can be compared against companies in the Manufacturing - Apparel & Accessories industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Manufacturing - Apparel & Accessories company?
A good E10 depends on the Manufacturing - Apparel & Accessories industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Nike and its competitors. Nike's current E10 is MXN52.71. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Nike stock overvalued right now?
Based on GuruFocus' analysis, Nike (MEX:NKE) is currently considered Possible Value Trap. The stock's GF Value™ is MXN1,306.50, compared to a current price of MXN710.91 — trading 45.6% below its estimated fair value. The current E10 is MXN52.71. Nike's overall GF Score™ is 69/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Nike (MEX:NKE), the current E10 is MXN52.71 as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Nike (MEX:NKE) Overvalued in 2026?

Based on GuruFocus' analysis, Nike stock appears to be undervalued. The current stock price of MXN710.91 is trading 45.6% below its estimated GF Value™ of MXN1,306.50. GuruFocus considers Nike to be Possible Value Trap.

Key valuation signals for MEX:NKE:

  • E10: MXN52.71
  • GF Value™: MXN1,306.50 vs. price of MXN710.91 (45.6% below fair value)
  • GF Score™: 69/100 with 4 warning signs

No single metric tells the full story. See the MEX:NKE stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Nike Business Description

Address One Bowerman Drive, Beaverton, OR, USA, 97005-6453
Nike is the largest athletic footwear and apparel brand in the world. Footwear generates about two-thirds of its sales. Key performance footwear categories include basketball, running, and football (soccer). Its brands include Nike, Jordan (premium athletic footwear and clothing), NikeSkims (women's athleisure), and Converse (casual footwear). Nike sells products worldwide through company-owned stores, franchised stores (including about 5,500 in China), and third-party retailers. The firm also operates e-commerce platforms in more than 40 countries. Nearly all its production is outsourced to contract manufacturers in more than 30 countries. Nike was founded in 1964 and is based in Beaverton, Oregon.
69GF Score

Get the complete analysis for MEX:NKE

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN710.91
Price
MXN1,306.50
GF Value