Zhejiang Natural Outdoor Goods (SHSE:605080) E10: ¥1.33 (As of Mar. 2026)


SHSE:605080 Zhejiang Natural Outdoor Goods Inc SHSE:605080
79 GF Score
Price ¥20.25
GF Value ¥27.74
Valuation Modestly Undervalued
! 4 Warning Signs
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What is Zhejiang Natural Outdoor Goods E10?

Zhejiang Natural Outdoor Goods SHSE:605080 -1.41% 79 E10 is ¥1.33 as of Mar. 2026. GuruFocus rates SHSE:605080 with a GF Score™ of 79/100 and a GF Value™ of ¥27.74 (Modestly Undervalued). The stock has 4 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Zhejiang Natural Outdoor Goods's adjusted earnings per share data for the fiscal year that ended in Dec. 2025 was ¥1.360. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is ¥1.33 for the trailing ten years ended in Dec. 2025.

Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

As of today (2026-07-07), Zhejiang Natural Outdoor Goods's current stock price is ¥ 20.25. Zhejiang Natural Outdoor Goods's E10 for the fiscal year that ended in Dec. 2025 was ¥1.33. Zhejiang Natural Outdoor Goods's Shiller PE Ratio of today is 15.23.

During the past 10 years, the highest Shiller PE Ratio of Zhejiang Natural Outdoor Goods was 19.89. The lowest was 15.11. And the median was 18.68.


Zhejiang Natural Outdoor Goods  (SHSE:605080) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Zhejiang Natural Outdoor Goods's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=20.25/1.33
=15.23

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 10 years, the highest Shiller P/E Ratio of Zhejiang Natural Outdoor Goods was 19.89. The lowest was 15.11. And the median was 18.68.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Zhejiang Natural Outdoor Goods E10 Related Terms


Zhejiang Natural Outdoor Goods E10 Historical Data

* Premium members only.

The historical data trend for Zhejiang Natural Outdoor Goods's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Zhejiang Natural Outdoor Goods E10 Chart

Zhejiang Natural Outdoor Goods Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 1.33

Zhejiang Natural Outdoor Goods Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 1.33 0.00

SHSE:605080 vs AS, HAS, LTH: E10 Comparison

For the Leisure subindustry, Zhejiang Natural Outdoor Goods's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Zhejiang Natural Outdoor Goods Shiller PE Ratio vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Zhejiang Natural Outdoor Goods's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Zhejiang Natural Outdoor Goods's Shiller PE Ratio falls into.


SHSE:605080
79GF Score
Zhejiang Natural Outdoor Goods Inc SHSE:605080
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
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Zhejiang Natural Outdoor Goods E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Zhejiang Natural Outdoor Goods's adjusted earnings per share data for the fiscal year that ended in Dec. 2025 was:

Adj_EPS=Earnings per Share (Diluted) /CPI of Dec. 2025 (Change)*Current CPI (Dec. 2025)
=1.36/115.8323*115.8323
=1.360

Current CPI (Dec. 2025) = 115.8323.

Zhejiang Natural Outdoor Goods Annual Data

per_share_eps CPI Adj_EPS
201612 0.000 102.600 0.000
201712 0.000 104.500 0.000
201812 0.864 106.500 0.940
201912 1.236 111.200 1.287
202012 1.500 111.500 1.558
202112 1.693 113.108 1.734
202212 1.500 115.116 1.509
202312 0.920 114.781 0.928
202412 1.320 114.893 1.331
202512 1.360 115.832 1.360

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of ¥1.33 mean?
Zhejiang Natural Outdoor Goods (SHSE:605080) has a E10 of ¥1.33 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Zhejiang Natural Outdoor Goods and its competitors.
Is Zhejiang Natural Outdoor Goods' E10 too high?
Zhejiang Natural Outdoor Goods' current E10 is ¥1.33. Overall, Zhejiang Natural Outdoor Goods has a GF Score™ of 79/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Zhejiang Natural Outdoor Goods' E10 compare to AS and HAS?
Zhejiang Natural Outdoor Goods' E10 of ¥1.33 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Travel & Leisure company?
A good E10 depends on the Travel & Leisure industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Zhejiang Natural Outdoor Goods and its competitors. Zhejiang Natural Outdoor Goods's current E10 is ¥1.33. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zhejiang Natural Outdoor Goods stock overvalued right now?
Based on GuruFocus' analysis, Zhejiang Natural Outdoor Goods (SHSE:605080) is currently considered Modestly Undervalued. The stock's GF Value™ is ¥27.74, compared to a current price of ¥20.25 — trading 27% below its estimated fair value. The current E10 is ¥1.33. Zhejiang Natural Outdoor Goods' overall GF Score™ is 79/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Zhejiang Natural Outdoor Goods (SHSE:605080), the current E10 is ¥1.33 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Zhejiang Natural Outdoor Goods (SHSE:605080) Overvalued in 2026?

Based on GuruFocus' analysis, Zhejiang Natural Outdoor Goods stock appears to be undervalued. The current stock price of ¥20.25 is trading 27% below its estimated GF Value™ of ¥27.74. GuruFocus considers Zhejiang Natural Outdoor Goods to be Modestly Undervalued.

Key valuation signals for SHSE:605080:

  • E10: ¥1.33
  • GF Value™: ¥27.74 vs. price of ¥20.25 (27% below fair value)
  • GF Score™: 79/100 with 4 warning signs

No single metric tells the full story. See the SHSE:605080 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Zhejiang Natural Outdoor Goods Business Description

Address Xiacao Village, Pingqiao Town, Tiantai County, Zhejiang Province, Taizhou, CHN, 317203
Zhejiang Natural Outdoor Goods Inc is engaged in the research and development, design, production and sales of outdoor sports products such as inflatable mattresses, outdoor luggage, headrest cushions and others.
79GF Score

Get the complete analysis for SHSE:605080

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

¥20.25
Price
¥27.74
GF Value