Zalando SE (WAR:ZAL) E10: zł2.54 (As of Jun. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

WAR:ZAL Zalando SE WAR:ZAL
66 GF Score
Price zł104.15
GF Value zł141.14
Valuation Modestly Undervalued
! 5 Warning Signs
View Full Analysis

What is Zalando SE E10?

Zalando SE WAR:ZAL -0.43% 66 E10 is zł2.54 as of Jun. 2026. GuruFocus rates WAR:ZAL with a GF Score™ of 66/100 and a GF Value™ of zł141.14 (Modestly Undervalued). The stock has 5 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Zalando SE's adjusted earnings per share data for the three months ended in Jun. 2026 was zł1.244. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is zł2.54 for the trailing ten years ended in Jun. 2026.

During the past 12 months, Zalando SE's average E10 Growth Rate was -1.70% per year. During the past 3 years, the average E10 Growth Rate was 11.50% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of Zalando SE was 11.50% per year. The lowest was 11.50% per year. And the median was 11.50% per year.

As of today (2026-08-16), Zalando SE's current stock price is zł104.15. Zalando SE's E10 for the quarter that ended in Jun. 2026 was zł2.54. Zalando SE's Shiller PE Ratio of today is 41.00.

During the past 13 years, the highest Shiller PE Ratio of Zalando SE was 103.57. The lowest was 33.00. And the median was 47.90.


Zalando SE  (WAR:ZAL) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Zalando SE's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=104.15/2.54
=41.00

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Zalando SE was 103.57. The lowest was 33.00. And the median was 47.90.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Zalando SE E10 Related Terms


Zalando SE E10 Historical Data

* Premium members only.

The historical data trend for Zalando SE's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Zalando SE E10 Chart

Zalando SE Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 2.10 2.66 2.56

Zalando SE Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.52 2.87 2.56 2.53 2.54

WAR:ZAL vs AMZN, BABA, PDD: E10 Comparison

For the Internet Retail subindustry, Zalando SE's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Zalando SE Shiller PE Ratio vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Zalando SE's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Zalando SE's Shiller PE Ratio falls into.


WAR:ZAL
66GF Score
Zalando SE WAR:ZAL
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Zalando SE E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Zalando SE's adjusted earnings per share data for the three months ended in Jun. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=1.244/131.3638*131.3638
=1.244

Current CPI (Jun. 2026) = 131.3638.

Zalando SE Quarterly Data

per share eps CPI Adj_EPS
201609 0.084 101.017 0.109
201612 0.903 101.217 1.172
201703 0.080 101.417 0.104
201706 0.753 102.117 0.969
201709 -0.178 102.717 -0.228
201712 1.058 102.617 1.354
201803 -0.275 102.917 -0.351
201806 0.870 104.017 1.099
201809 -0.739 104.718 -0.927
201812 0.932 104.217 1.175
201903 -0.295 104.217 -0.372
201906 0.757 105.718 0.941
201909 -0.205 106.018 -0.254
201912 1.365 105.818 1.695
202003 -1.440 105.718 -1.789
202006 1.971 106.618 2.428
202009 0.965 105.818 1.198
202012 2.265 105.518 2.820
202103 0.621 107.518 0.759
202106 2.019 108.486 2.445
202109 -0.131 109.435 -0.157
202112 1.388 110.384 1.652
202203 -0.984 113.968 -1.134
202206 0.197 115.760 0.224
202209 -0.516 118.818 -0.570
202212 1.499 119.345 1.650
202303 -0.598 122.402 -0.642
202306 0.887 123.140 0.946
202309 -0.119 124.195 -0.126
202312 1.137 123.773 1.207
202403 -0.121 125.038 -0.127
202406 1.483 125.882 1.548
202409 0.703 126.198 0.732
202412 1.793 127.041 1.854
202503 0.161 127.779 0.166
202506 1.589 128.412 1.626
202509 0.262 129.255 0.266
202512 1.570 129.361 1.594
202603 -1.464 131.258 -1.465
202606 1.244 131.364 1.244

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of zł2.54 mean?
Zalando SE (WAR:ZAL) has a E10 of zł2.54 as of Jun. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Zalando SE and its competitors.
Is Zalando SE's E10 too high?
Zalando SE's current E10 is zł2.54. Overall, Zalando SE has a GF Score™ of 66/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Zalando SE's E10 compare to AMZN and BABA?
Zalando SE's E10 of zł2.54 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Retail - Cyclical company?
A good E10 depends on the Retail - Cyclical industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Zalando SE and its competitors. Zalando SE's current E10 is zł2.54. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zalando SE stock overvalued right now?
Based on GuruFocus' analysis, Zalando SE (WAR:ZAL) is currently considered Modestly Undervalued. The stock's GF Value™ is zł141.14, compared to a current price of zł104.15 — trading 26.2% below its estimated fair value. The current E10 is zł2.54. Zalando SE's overall GF Score™ is 66/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Zalando SE (WAR:ZAL), the current E10 is zł2.54 as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Zalando SE (WAR:ZAL) Overvalued in 2026?

Based on GuruFocus' analysis, Zalando SE stock appears to be undervalued. The current stock price of zł104.15 is trading 26.2% below its estimated GF Value™ of zł141.14. GuruFocus considers Zalando SE to be Modestly Undervalued.

Key valuation signals for WAR:ZAL:

  • E10: zł2.54
  • GF Value™: zł141.14 vs. price of zł104.15 (26.2% below fair value)
  • GF Score™: 66/100 with 5 warning signs

No single metric tells the full story. See the WAR:ZAL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Zalando SE Business Description

Address Valeska-Gert-Strabe 5, Berlin, DEU, 10243
Zalando, founded in 2008, is Europe's biggest pure-play online fashion platform. Zalando is present in 25 European countries, and its major market is the DACH region, comprising Germany, Austria, and Switzerland. After the About You acquisition, it has 17 fulfillment centers, offers over 7,000 brands, and as of September 2025, had 62 million active users (more than 10% of the population in countries where the firm has a presence).
66GF Score

Get the complete analysis for WAR:ZAL

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

zł104.15
Price
zł141.14
GF Value