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PeopleBSP:PPLI34 67 EV-to-EBIT is 4.90 as of Aug. 09, 2026, which is 12% below its 10-year median of 5.56. GuruFocus rates BSP:PPLI34 with a GF Score™ of 67/100 and a GF Value™ of R$9.24. The stock has 6 warning signs investors should review. Among 330 Interactive Media companies, People ranks better than 73.33% on this metric.
EV-to-EBIT is calculated as Enterprise Value divided by its EBIT. As of today, People's Enterprise Value is R$18,471 Mil.
People's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 was R$3,767 Mil. Therefore, People's EV-to-EBIT for today is 4.90.
The historical rank and industry rank for People's EV-to-EBIT or its related term are showing as below:
BSP:PPLI34'
s EV-to-EBIT Range Over the Past 10 Years
Min: -851.21 Med: 5.56 Max: 196.52
Current: 4.69
During the past 9 years, the highest EV-to-EBIT of People was 196.52. The lowest was -851.21. And the median was 5.56.
BSP:PPLI34's EV-to-EBIT is ranked better than 73.33% of 330
companies
in the Interactive Media industry
Industry Median: 9.215
vs BSP:PPLI34: 4.69
This is a more accurate valuation of companies' operation because it considers the debt and cash on its balance sheet, and non-operating items such as interest payment, tax, and one-time items are not included in the Operating Income.
People's Enterprise Value for the quarter that ended in Jun. 2026 was R$18,483 Mil.
People's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was R$3,767 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
People EV-to-EBIT Related Terms
People EV-to-EBIT Historical Data
* Premium members only.
The historical data trend for People's EV-to-EBIT can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
BSP:PPLI34 vs STUB, JOYY, ATHM: EV-to-EBIT Comparison
For the Internet Content & Information subindustry, People's EV-to-EBIT, along with its competitors' market caps and EV-to-EBIT data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
People EV-to-EBIT vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, People's EV-to-EBIT distribution charts can be found below:
* The bar in red indicates where People's EV-to-EBIT falls into.
People's current Enterprise Value is R$18,471 Mil.
People's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was R$3,767 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
People (BSP:PPLI34) has a EV-to-EBIT of 4.90 as of Aug. 09, 2026. EV to EBIT ratio is the inverse of Joel Greenblatt's earnings yield definition. View historical data on People and its competitors. This is 12% below median its historical median of 5.56. According to the industry distribution chart, People ranks #88 out of 330 companies in the Interactive Media industry, placing it in the top 26.7%.
Is People's EV-to-EBIT too high?
People's current EV-to-EBIT of 4.90 is 12% below median its 10-year median of 5.56. The Interactive Media industry median EV-to-EBIT is 9.22. People's value of 4.90 is 46.8% below this industry median. Based on the distribution chart, People ranks #88 out of 330 companies in the Interactive Media industry, which is above the industry midpoint. Overall, People has a GF Score™ of 67/100, reflecting its overall financial health beyond just this single metric.
How does People's EV-to-EBIT compare to STUB and JOYY?
According to the Interactive Media industry distribution chart, People ranks #88 out of 330 companies for EV-to-EBIT. This puts People in the upper half of its industry. The industry median EV-to-EBIT is 9.22. People's value of 4.90 is 46.8% below this benchmark. While the company's 10-year median is 5.56 vs. the industry median of 9.22, People has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-EBIT for an Interactive Media company?
The median EV-to-EBIT among Interactive Media companies is 9.22, based on 330 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-EBIT significantly above this median, while those in the bottom quartile fall well below. However, EV-to-EBIT should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. People's current EV-to-EBIT of 4.90 is 46.8% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-EBIT mean?
A high EV-to-EBIT can signal that a stock is expensive relative to its fundamentals. EV to EBIT ratio is the inverse of Joel Greenblatt's earnings yield definition. View historical data on People and its competitors. For the Interactive Media industry, the median EV-to-EBIT is 9.22 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. People's current EV-to-EBIT is 4.90, which is 12% below median its own 10-year median of 5.56. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is People stock overvalued right now?
People (BSP:PPLI34) has a current EV-to-EBIT of 4.90. The stock's GF Value™ is R$9.24, compared to a current price of R$11.21 — trading 21.3% above its estimated fair value. The current EV-to-EBIT is 4.90, which is 12% below median its 10-year median of 5.56 and 46.8% below the Interactive Media industry median of 9.22. People's overall GF Score™ is 67/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-EBIT calculated?
EV-to-EBIT is calculated from a company's financial statements. For People (BSP:PPLI34), the current EV-to-EBIT is 4.90 as of Aug. 09, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is People (BSP:PPLI34) Overvalued in 2026?
Based on GuruFocus' analysis, People stock appears to be overvalued.
The current stock price of R$11.21 is trading 21.3% above its estimated GF Value™ of R$9.24.
Key valuation signals for BSP:PPLI34:
EV-to-EBIT: 4.90 (12% below median its 10-year median of 5.56)
GF Value™: R$9.24 vs. price of R$11.21 (21.3% above fair value)
Industry Position: 46.8% below the Interactive Media median (#88 of 330)
No single metric tells the full story. See the BSP:PPLI34 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
People Inc is a media and publishing business that operates a portfolio of brands, including PEOPLE, Food & Wine, Travel + Leisure, InStyle, Better Homes & Gardens, and Southern Living. The company also holds a minority equity stake in MGM Resorts International.
67GF Score
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