PXSTF (Phoenix Media Investment (Holdings)) Equity-to-Asset: 0.48 (As of Dec. 2025) — Near Median

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

PXSTF Phoenix Media Investment (Holdings) Ltd PXSTF
57 GF Score
Price $0.10
GF Value $0.09
! 2 Warning Signs
View Full Analysis

What is Phoenix Media Investment (Holdings) Equity-to-Asset?

Phoenix Media Investment (Holdings) PXSTF -68.99% 57 Equity-to-Asset is 0.48 as of Dec. 2025, which is at its 10-year median of 0.48. GuruFocus rates PXSTF with a GF Scoreâ„¢ of 57/100 and a GF Valueâ„¢ of $0.09. The stock has 2 warning signs investors should review. Among 564 Interactive Media companies, Phoenix Media Investment (Holdings) ranks worse than 68.79% on this metric.

Equity to Asset ratio is calculated as total stockholders equity divided by total asset. Phoenix Media Investment (Holdings)'s Total Stockholders Equity for the quarter that ended in Dec. 2025 was $350.9 Mil. Phoenix Media Investment (Holdings)'s Total Assets for the quarter that ended in Dec. 2025 was $727.9 Mil. Therefore, Phoenix Media Investment (Holdings)'s Equity to Asset Ratio for the quarter that ended in Dec. 2025 was 0.48.

The historical rank and industry rank for Phoenix Media Investment (Holdings)'s Equity-to-Asset or its related term are showing as below:

PXSTF' s Equity-to-Asset Range Over the Past 10 Years
Min: 0.45   Med: 0.48   Max: 0.54
Current: 0.48

During the past 13 years, the highest Equity to Asset Ratio of Phoenix Media Investment (Holdings) was 0.54. The lowest was 0.45. And the median was 0.48.

PXSTF's Equity-to-Asset is ranked worse than
68.79% of 564 companies
in the Interactive Media industry
Industry Median: 0.65 vs PXSTF: 0.48

Phoenix Media Investment (Holdings)  (OTCPK:PXSTF) Equity-to-Asset Explanation

Equity to Asset ratio can vary greatly across different industries, as they have different capital structure. A company with smaller Equity to Asset ratio (more leveraged) may have higher ROE % because of the leverage.

For banks, the required minimum Equity to Asset ratio by regulation is 5%. Some stronger banks may have Equity to Asset Ratio of more than 10%.


Phoenix Media Investment (Holdings) Equity-to-Asset Related Terms


Phoenix Media Investment (Holdings) Equity-to-Asset Historical Data

* Premium members only.

The historical data trend for Phoenix Media Investment (Holdings)'s Equity-to-Asset can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Phoenix Media Investment (Holdings) Equity-to-Asset Chart

Phoenix Media Investment (Holdings) Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Equity-to-Asset
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.46 0.47 0.48 0.49 0.48

Phoenix Media Investment (Holdings) Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Equity-to-Asset Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.48 0.45 0.49 0.48 0.48

PXSTF vs GOOGL, META, SPOT: Equity-to-Asset Comparison

For the Internet Content & Information subindustry, Phoenix Media Investment (Holdings)'s Equity-to-Asset, along with its competitors' market caps and Equity-to-Asset data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Phoenix Media Investment (Holdings) Equity-to-Asset vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Phoenix Media Investment (Holdings)'s Equity-to-Asset distribution charts can be found below:

* The bar in red indicates where Phoenix Media Investment (Holdings)'s Equity-to-Asset falls into.


PXSTF
57GF Score
Phoenix Media Investment (Holdings) Ltd PXSTF
Equity-to-Asset is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Phoenix Media Investment (Holdings) Equity-to-Asset Calculation

Equity to Asset ratio measures the ratios of the portion of the asset owned by shareholders out of the total asset. It indicates the leverage of the company, and the amount of debt the company uses in its operation.

Equity to Asset ratio is calculated by dividing total stockholders equity by total asset.

Phoenix Media Investment (Holdings)'s Equity to Asset Ratio for the fiscal year that ended in Dec. 2025 is calculated as

Equity to Asset (A: Dec. 2025 )=Total Stockholders Equity/Total Assets
=350.854/727.876
=0.48

Phoenix Media Investment (Holdings)'s Equity to Asset Ratio for the quarter that ended in Dec. 2025 is calculated as

Equity to Asset (Q: Dec. 2025 )=Total Stockholders Equity/Total Assets
=350.854/727.876
=0.48

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Equity-to-Asset →
What does a Equity-to-Asset of 0.48 mean?
Phoenix Media Investment (Holdings) (PXSTF) has a Equity-to-Asset of 0.48 as of Dec. 2025. Equity-to-asset ratio equals total company equity divided by total assets. It measures financial leverage. View historical data on Phoenix Media Investment (Holdings) and its competitors. This is near median its historical median of 0.48. Over the past decade, Phoenix Media Investment (Holdings)'s Equity-to-Asset has ranged from 0.45 to 0.54. According to the industry distribution chart, Phoenix Media Investment (Holdings) ranks #388 out of 564 companies in the Interactive Media industry, placing it in the top 68.8%.
Is Phoenix Media Investment (Holdings)'s Equity-to-Asset too high?
Phoenix Media Investment (Holdings)'s current Equity-to-Asset of 0.48 is near median its 10-year median of 0.48. Over the past 10 years, this metric has ranged from a low of 0.45 to a high of 0.54. The Interactive Media industry median Equity-to-Asset is 0.65. Phoenix Media Investment (Holdings)'s value of 0.48 is 26.2% below this industry median. Based on the distribution chart, Phoenix Media Investment (Holdings) ranks #388 out of 564 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Phoenix Media Investment (Holdings) has a GF Scoreâ„¢ of 57/100, reflecting its overall financial health beyond just this single metric.
How does Phoenix Media Investment (Holdings)'s Equity-to-Asset compare to GOOGL and META?
According to the Interactive Media industry distribution chart, Phoenix Media Investment (Holdings) ranks #388 out of 564 companies for Equity-to-Asset. This places Phoenix Media Investment (Holdings) in the lower half of its industry. The industry median Equity-to-Asset is 0.65. Phoenix Media Investment (Holdings)'s value of 0.48 is 26.2% below this benchmark. Historically, Phoenix Media Investment (Holdings)'s own Equity-to-Asset has ranged from 0.45 to 0.54 over the past decade. While the company's 10-year median is 0.48 vs. the industry median of 0.65, Phoenix Media Investment (Holdings) has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Equity-to-Asset for an Interactive Media company?
The median Equity-to-Asset among Interactive Media companies is 0.65, based on 564 companies in the industry. Companies in the top quartile (top 25%) have a Equity-to-Asset significantly above this median, while those in the bottom quartile fall well below. However, Equity-to-Asset should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Phoenix Media Investment (Holdings)'s current Equity-to-Asset of 0.48 is 26.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Equity-to-Asset mean?
A high Equity-to-Asset can signal that a stock is expensive relative to its fundamentals. Equity-to-asset ratio equals total company equity divided by total assets. It measures financial leverage. View historical data on Phoenix Media Investment (Holdings) and its competitors. For the Interactive Media industry, the median Equity-to-Asset is 0.65 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Phoenix Media Investment (Holdings)'s current Equity-to-Asset is 0.48, which is near median its own 10-year median of 0.48. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Phoenix Media Investment (Holdings) stock overvalued right now?
Phoenix Media Investment (Holdings) (PXSTF) has a current Equity-to-Asset of 0.48. The stock's GF Value™ is $0.09, compared to a current price of $0.10 — trading 11.1% above its estimated fair value. The current Equity-to-Asset is 0.48, which is near median its 10-year median of 0.48 and 26.2% below the Interactive Media industry median of 0.65. Phoenix Media Investment (Holdings)'s overall GF Score™ is 57/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Equity-to-Asset calculated?
Equity-to-Asset is calculated from a company's financial statements. For Phoenix Media Investment (Holdings) (PXSTF), the current Equity-to-Asset is 0.48 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Phoenix Media Investment (Holdings) (PXSTF) Overvalued in 2026?

Based on GuruFocus' analysis, Phoenix Media Investment (Holdings) stock appears to be overvalued. The current stock price of $0.10 is trading 11.1% above its estimated GF Value™ of $0.09.

Key valuation signals for PXSTF:

  • Equity-to-Asset: 0.48 (near median its 10-year median of 0.48)
  • GF Value™: $0.09 vs. price of $0.10 (11.1% above fair value)
  • GF Score™: 57/100 with 2 warning signs
  • Industry Position: 26.2% below the Interactive Media median (#388 of 564)

No single metric tells the full story. See the PXSTF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Phoenix Media Investment (Holdings) Business Description

Other Exchanges 02008:Hong Kong
Address No. 2-6 Dai King Street, Tai Po Industrial Estate, Tai Po, New Territories, Hong Kong, HKG
Phoenix Media Investment (Holdings) Ltd, along with its subsidiaries, operates in the following segments: Television broadcasting, Internet media, Outdoor media, Real estate, and Other businesses. Maximum revenue is generated from the Internet media segment, which provides website portal and value-added telecommunication services. The Television broadcasting segment is engaged in broadcasting of television programmes and commercials, and the provision of promotion services, through channels like Phoenix Chinese Channel, Phoenix InfoNews Channel, Phoenix Movies Channel, etc; the Outdoor media business offers outdoor advertising services; and the Real estate segment is engaged in property development and investment. Geographically, the Group generates maximum revenue from China (the PRC).
57GF Score

Get the complete analysis for PXSTF

Equity-to-Asset is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.10
Price
$0.09
GF Value