PrudentialLSE:PRU -0.49%63 EV-to-FCF is 15.55 as of Jun. 28, 2026, which is 40% below its 10-year median of 26.00. GuruFocus rates LSE:PRU with a GF Score™ of 63/100 and a GF Value™ of £13.19 (Modestly Undervalued). The stock has 3 warning signs investors should review. Among 395 Insurance companies, Prudential ranks worse than 70.13% on this metric.
EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, Prudential's Enterprise Value is £27,146 Mil.
Prudential's Free Cash Flow for the trailing twelve months (TTM) ended in Dec. 2025 was £1,745 Mil. Therefore, Prudential's EV-to-FCF for today is 15.55.
The historical rank and industry rank for Prudential's EV-to-FCF or its related term are showing as below:
LSE:PRU'
s EV-to-FCF Range Over the Past 10 Years
Min: 6.89 Med: 26 Max: 190.59
Current: 15.55
During the past 13 years, the highest EV-to-FCF of Prudential was 190.59. The lowest was 6.89. And the median was 26.00.
LSE:PRU's EV-to-FCF is ranked worse than 70.13% of 395
companies
in the Insurance industry
Industry Median: 9.32
vs LSE:PRU: 15.55
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Prudential's share price for today is £10.065.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Prudential's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Dec. 2025 was £1.142.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Prudential EV-to-FCF Related Terms
Prudential EV-to-FCF Historical Data
* Premium members only.
The historical data trend for Prudential's EV-to-FCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Insurance - Life subindustry, Prudential's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Prudential EV-to-FCF vs Insurance Industry
For the Insurance industry and Financial Services sector, Prudential's EV-to-FCF distribution charts can be found below:
* The bar in red indicates where Prudential's EV-to-FCF falls into.
Prudential's current Enterprise Value is £27,146 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Prudential's Free Cash Flow for the trailing twelve months (TTM) ended in Dec. 2025 was £1,745 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Prudential (LSE:PRU) has a EV-to-FCF of 15.55 as of Jun. 28, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Prudential and its competitors. This is 40% below median its historical median of 26.00. Over the past decade, Prudential's EV-to-FCF has ranged from 6.89 to 190.59. According to the industry distribution chart, Prudential ranks #277 out of 395 companies in the Insurance industry, placing it in the top 70.1%.
Is Prudential's EV-to-FCF too high?
Prudential's current EV-to-FCF of 15.55 is 40% below median its 10-year median of 26.00. Over the past 10 years, this metric has ranged from a low of 6.89 to a high of 190.59. The Insurance industry median EV-to-FCF is 9.32. Prudential's value of 15.55 is 66.8% above this industry median. Based on the distribution chart, Prudential ranks #277 out of 395 companies in the Insurance industry, which is below the industry midpoint. Overall, Prudential has a GF Score™ of 63/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Prudential's EV-to-FCF compare to AFL and MET?
According to the Insurance industry distribution chart, Prudential ranks #277 out of 395 companies for EV-to-FCF. This places Prudential in the lower half of its industry. The industry median EV-to-FCF is 9.32. Prudential's value of 15.55 is 66.8% above this benchmark. Historically, Prudential's own EV-to-FCF has ranged from 6.89 to 190.59 over the past decade. While the company's 10-year median is 26.00 vs. the industry median of 9.32, Prudential has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for an Insurance company?
The median EV-to-FCF among Insurance companies is 9.32, based on 395 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Prudential's current EV-to-FCF of 15.55 is 66.8% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Prudential and its competitors. For the Insurance industry, the median EV-to-FCF is 9.32 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Prudential's current EV-to-FCF is 15.55, which is 40% below median its own 10-year median of 26.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Prudential stock overvalued right now?
Based on GuruFocus' analysis, Prudential (LSE:PRU) is currently considered Modestly Undervalued. The stock's GF Value™ is £13.19, compared to a current price of £10.07 — trading 23.7% below its estimated fair value. The current EV-to-FCF is 15.55, which is 40% below median its 10-year median of 26.00 and 66.8% above the Insurance industry median of 9.32. Prudential's overall GF Score™ is 63/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For Prudential (LSE:PRU), the current EV-to-FCF is 15.55 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Prudential (LSE:PRU) Overvalued in 2026?
Based on GuruFocus' analysis, Prudential stock appears to be undervalued.
The current stock price of £10.07 is trading 23.7% below its estimated GF Value™ of £13.19.
GuruFocus considers Prudential to be Modestly Undervalued.
Key valuation signals for LSE:PRU:
EV-to-FCF: 15.55 (40% below median its 10-year median of 26.00)
GF Value™: £13.19 vs. price of £10.07 (23.7% below fair value)
Industry Position: 66.8% above the Insurance median (#277 of 395)
No single metric tells the full story. See the LSE:PRU stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Originally established in 1848 as the Prudential Mutual Assurance, Investment, and Loan Association, Prudential has changed a lot since. Set up to sell life insurance and loans to the middle class, the company subsequently diversified into Europe and then North America with the purchase of Jackson National Life around 1985. During its time as owner of Jackson, Prudential focused on building a simple chassis-style product portfolio that allowed customers to choose from a variety of add-ons. The company also became renowned for its focus on building the internal capabilities required to support its strong product offerings, including compelling technology and a large well-trained wholesale salesforce.
63GF Score
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