Nation Group (Thailand) PCL (BKK:NATION) Goodwill: ฿13.3 Mil (As of Mar. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

What is Nation Group (Thailand) PCL Goodwill?

Nation Group (Thailand) PCL BKK:NATION Goodwill is ฿13.3 Mil as of Mar. 2026. The stock has 7 warning signs investors should review.

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Nation Group (Thailand) PCL's goodwill for the quarter that ended in Mar. 2026 was ฿13.3 Mil.


Nation Group (Thailand) PCL  (BKK:NATION) Goodwill Explanation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

Nation Group (Thailand) PCL's Goodwill-to-Asset Ratio for the fiscal year that ended in Dec. 2025 is calculated as

Goodwill-to-Asset (A: Dec. 2025 )=Goodwill/Total Assets
=13.325/790.837
=0.02

Nation Group (Thailand) PCL's Goodwill-to-Asset Ratio for the quarter that ended in Mar. 2026 is calculated as

Goodwill-to-Asset (Q: Mar. 2026 )=Goodwill/Total Assets
=13.325/752.352
=0.02

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


Nation Group (Thailand) PCL Goodwill Related Terms


Nation Group (Thailand) PCL Goodwill Historical Data

* Premium members only.

The historical data trend for Nation Group (Thailand) PCL's Goodwill can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Nation Group (Thailand) PCL Goodwill Chart

Nation Group (Thailand) PCL Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Goodwill
Get a 7-Day Free Trial Premium Member Only Premium Member Only 210.65 116.77 371.27 13.33 13.33

Nation Group (Thailand) PCL Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Goodwill Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 13.33 13.33 13.33 13.33 13.33

Nation Group (Thailand) PCL Goodwill Calculation

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.

Frequently Asked Questions Learn more about Goodwill →
What does a Goodwill of ฿13.3 Mil mean?
Nation Group (Thailand) PCL (BKK:NATION) has a Goodwill of ฿13.3 Mil as of Mar. 2026. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Nation Group (Thailand) PCL and its competitors.
Is Nation Group (Thailand) PCL's Goodwill too high?
Nation Group (Thailand) PCL's current Goodwill is ฿13.3 Mil.
How does Nation Group (Thailand) PCL's Goodwill compare to NYT and WLY?
Nation Group (Thailand) PCL's Goodwill of ฿13.3 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill for a Media - Diversified company?
A good Goodwill depends on the Media - Diversified industry context. However, Goodwill should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill mean?
A high Goodwill can signal that a stock is expensive relative to its fundamentals. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Nation Group (Thailand) PCL and its competitors. Nation Group (Thailand) PCL's current Goodwill is ฿13.3 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Nation Group (Thailand) PCL stock overvalued right now?
Based on GuruFocus' analysis, Nation Group (Thailand) PCL (BKK:NATION) is currently considered Significantly Overvalued. The stock's GF Value™ is ฿0.03, compared to a current price of ฿0.04 — trading 33.3% above its estimated fair value. The current Goodwill is ฿13.3 Mil. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill calculated?
Goodwill is calculated from a company's financial statements. For Nation Group (Thailand) PCL (BKK:NATION), the current Goodwill is ฿13.3 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Nation Group (Thailand) PCL Business Description

Address Debaratna Road, 1854, 9th, 10th and 11th Floors, Bangna-Tai, Bangna, Bangkok, THA, 10260
Nation Group (Thailand) PCL is a Thailand-based company. The company is engaged in the publishing and distribution of newspapers and providing advertising and news services and others. Its operating segment includes Publishing and advertising and related online and event; Broadcasting and related online and event; Online media and related event; and Others, which represents sale of food and beverages. The company generates maximum revenue from Publishing and advertising and related online and event segment. The company has five business groups: Publishing Group; Television Business Group; Event Marketing; New Media Platforms; and Business to Consumer (B2C) Group. The group principally operates in Thailand.