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A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Aun Consulting's goodwill for the quarter that ended in Feb. 2026 was 円15.3 Mil.
Aun Consulting (TSE:2459) Goodwill Explanation
Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.
It is calculated by dividing goodwill by total assets.
Aun Consulting's Goodwill-to-Asset Ratio for the fiscal year that ended in May. 2026 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.
Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.
Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.
Aun Consulting Goodwill Related Terms
Aun Consulting Goodwill Historical Data
* Premium members only.
The historical data trend for Aun Consulting's Goodwill can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.
Aun Consulting (TSE:2459) has a Goodwill of 円15.3 Mil as of Feb. 2026. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Aun Consulting and its competitors.
Is Aun Consulting's Goodwill too high?
Aun Consulting's current Goodwill is 円15.3 Mil. Overall, Aun Consulting has a GF Score™ of 37/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Aun Consulting's Goodwill compare to GOOGL and META?
Aun Consulting's Goodwill of 円15.3 Mil can be compared against companies in the Interactive Media industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill for an Interactive Media company?
A good Goodwill depends on the Interactive Media industry context. However, Goodwill should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill mean?
A high Goodwill can signal that a stock is expensive relative to its fundamentals. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Aun Consulting and its competitors. Aun Consulting's current Goodwill is 円15.3 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Aun Consulting stock overvalued right now?
Based on GuruFocus' analysis, Aun Consulting (TSE:2459) is currently considered Significantly Overvalued. The stock's GF Value™ is 円118.40, compared to a current price of 円161.00 — trading 36% above its estimated fair value. The current Goodwill is 円15.3 Mil. Aun Consulting's overall GF Score™ is 37/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill calculated?
Goodwill is calculated from a company's financial statements. For Aun Consulting (TSE:2459), the current Goodwill is 円15.3 Mil as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Aun Consulting (TSE:2459) Overvalued in 2026?
Based on GuruFocus' analysis, Aun Consulting stock appears to be overvalued.
The current stock price of 円161.00 is trading 36% above its estimated GF Value™ of 円118.40.
GuruFocus considers Aun Consulting to be Significantly Overvalued.
Key valuation signals for TSE:2459:
Goodwill: 円15.3 Mil
GF Value™: 円118.40 vs. price of 円161.00 (36% above fair value)
No single metric tells the full story. See the TSE:2459 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Aun Consulting Inc is a Japan-based company providing Information Technology (IT) consulting services. It offers services for personal computer and mobile search engine marketing (SEM) applications. The Company provides search engine optimization consulting services for Google, Yahoo!, and Bing. Pay per click management and consulting services include sponsored search programs such as Yahoo!'s Sponsored Search and Google's AdWords. Its content building consulting services offers to maximize site traffic utilizing news stories, blogs, white papers, and information graphics and also design and produces websites, apps, banners. The Company provides translation services covering over 64 languages.
37GF Score
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