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Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets. AO World's Goodwill for the quarter that ended in Mar. 2026 was £26 Mil. AO World's Total Assets for the quarter that ended in Mar. 2026 was £485 Mil.
Therefore, AO World's Goodwill to Asset Ratio for the quarter that ended in Mar. 2026 was 0.05.
If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.
Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.
Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.
AO World Goodwill-to-Asset Related Terms
AO World Goodwill-to-Asset Historical Data
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The historical data trend for AO World's Goodwill-to-Asset can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
CHIX:AOL vs CASY, WSM, ULTA: Goodwill-to-Asset Comparison
For the Specialty Retail subindustry, AO World's Goodwill-to-Asset, along with its competitors' market caps and Goodwill-to-Asset data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
AO World Goodwill-to-Asset vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, AO World's Goodwill-to-Asset distribution charts can be found below:
* The bar in red indicates where AO World's Goodwill-to-Asset falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
AO World (CHIX:AOL) has a Goodwill-to-Asset of 0.05 as of Mar. 2026. Goodwill-to-Asset Ratio is the total goodwill from acquisitions divided by total assets. View historical data on AO World and its competitors.
Is AO World's Goodwill-to-Asset too high?
AO World's current Goodwill-to-Asset is 0.05. Overall, AO World has a GF Score™ of 73/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does AO World's Goodwill-to-Asset compare to CASY and WSM?
AO World's Goodwill-to-Asset of 0.05 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill-to-Asset for a Retail - Cyclical company?
A good Goodwill-to-Asset depends on the Retail - Cyclical industry context. However, Goodwill-to-Asset should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill-to-Asset mean?
A high Goodwill-to-Asset can signal that a stock is expensive relative to its fundamentals. Goodwill-to-Asset Ratio is the total goodwill from acquisitions divided by total assets. View historical data on AO World and its competitors. AO World's current Goodwill-to-Asset is 0.05. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is AO World stock overvalued right now?
Based on GuruFocus' analysis, AO World (CHIX:AOL) is currently considered Modestly Undervalued. The stock's GF Value™ is £1.15, compared to a current price of £0.91 — trading 20.9% below its estimated fair value. The current Goodwill-to-Asset is 0.05. AO World's overall GF Score™ is 73/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill-to-Asset calculated?
Goodwill-to-Asset is calculated from a company's financial statements. For AO World (CHIX:AOL), the current Goodwill-to-Asset is 0.05 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is AO World (CHIX:AOL) Overvalued in 2026?
Based on GuruFocus' analysis, AO World stock appears to be undervalued.
The current stock price of £0.91 is trading 20.9% below its estimated GF Value™ of £1.15.
GuruFocus considers AO World to be Modestly Undervalued.
Key valuation signals for CHIX:AOL:
Goodwill-to-Asset: 0.05
GF Value™: £1.15 vs. price of £0.91 (20.9% below fair value)
No single metric tells the full story. See the CHIX:AOL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
AO World PLC is a European retailer that specializes in electrical products. The company's primary markets include essential domestic appliances, small domestic appliances, and audiovisual equipment. Within the domestic appliances category, AO collaborates with suppliers such as Fisher & Paykel, Daewoo, and Amica. The small domestic appliances segment encompasses a variety of appliances including food preparation appliances, kitchen appliances, and floorcare devices. Additionally, the company offers ancillary services to customers in the UK. AO's main geographical markets are the UK, Germany, and the Netherlands.
73GF Score
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Goodwill-to-Asset is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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