RTB (RTB Digital) Goodwill-to-Asset: 0.00 (As of Mar. 2026)

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RTB RTB Digital Inc RTB
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What is RTB Digital Goodwill-to-Asset?

RTB Digital RTB -2.55% 8 Goodwill-to-Asset is 0.00 as of Mar. 2026. GuruFocus rates RTB with a GF Score™ of 8/100. The stock has 5 warning signs investors should review.

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets. RTB Digital's Goodwill for the quarter that ended in Mar. 2026 was $0.00 Mil. RTB Digital's Total Assets for the quarter that ended in Mar. 2026 was $9.90 Mil. Therefore, RTB Digital's Goodwill to Asset Ratio for the quarter that ended in Mar. 2026 was 0.00.


RTB Digital  (NAS:RTB) Goodwill-to-Asset Explanation

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


RTB Digital Goodwill-to-Asset Related Terms


RTB Digital Goodwill-to-Asset Historical Data

* Premium members only.

The historical data trend for RTB Digital's Goodwill-to-Asset can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

RTB Digital Goodwill-to-Asset Chart

RTB Digital Annual Data
Trend Dec23 Dec24 Dec25
Goodwill-to-Asset
0.00 0.15 0.00

RTB Digital Quarterly Data
Dec23 Dec24 Mar25 Sep25 Dec25 Mar26
Goodwill-to-Asset Get a 7-Day Free Trial 0.15 0.00 0.00 0.00 0.00

RTB vs DSP, IMMR, KLTR: Goodwill-to-Asset Comparison

For the Software - Application subindustry, RTB Digital's Goodwill-to-Asset, along with its competitors' market caps and Goodwill-to-Asset data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


RTB Digital Goodwill-to-Asset vs Software Industry

For the Software industry and Technology sector, RTB Digital's Goodwill-to-Asset distribution charts can be found below:

* The bar in red indicates where RTB Digital's Goodwill-to-Asset falls into.


RTB
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RTB Digital Inc RTB
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RTB Digital Goodwill-to-Asset Calculation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

RTB Digital's Goodwill to Asset Ratio for the fiscal year that ended in Dec. 2025 is calculated as

Goodwill to Asset (A: Dec. 2025 )=Goodwill/Total Assets
=0/13.101
=0.00

RTB Digital's Goodwill to Asset Ratio for the quarter that ended in Mar. 2026 is calculated as

Goodwill to Asset (Q: Mar. 2026 )=Goodwill/Total Assets
=0/9.899
=0.00

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Goodwill-to-Asset →
What does a Goodwill-to-Asset of 0.00 mean?
RTB Digital (RTB) has a Goodwill-to-Asset of 0.00 as of Mar. 2026. Goodwill-to-Asset Ratio is the total goodwill from acquisitions divided by total assets. View historical data on RTB Digital and its competitors.
Is RTB Digital's Goodwill-to-Asset too high?
RTB Digital's current Goodwill-to-Asset is 0.00. Overall, RTB Digital has a GF Score™ of 8/100, reflecting its overall financial health beyond just this single metric.
How does RTB Digital's Goodwill-to-Asset compare to DSP and IMMR?
RTB Digital's Goodwill-to-Asset of 0.00 can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill-to-Asset for a Software company?
A good Goodwill-to-Asset depends on the Software industry context. However, Goodwill-to-Asset should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill-to-Asset mean?
A high Goodwill-to-Asset can signal that a stock is expensive relative to its fundamentals. Goodwill-to-Asset Ratio is the total goodwill from acquisitions divided by total assets. View historical data on RTB Digital and its competitors. RTB Digital's current Goodwill-to-Asset is 0.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is RTB Digital stock overvalued right now?
RTB Digital (RTB) has a current Goodwill-to-Asset of 0.00. The current Goodwill-to-Asset is 0.00. RTB Digital's overall GF Score™ is 8/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill-to-Asset calculated?
Goodwill-to-Asset is calculated from a company's financial statements. For RTB Digital (RTB), the current Goodwill-to-Asset is 0.00 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

RTB Digital Business Description

Address 4300 University Way North East, Suite C, Seattle, WA, USA, 98105
RTB Digital Inc is focused on developing and operating a professional SaaS (Software as a Service) platform which hosts an exclusive coalition of professionally-managed online media channels. Its operations include software development, advertising and sponsorship sales, and onboarding third-party content operators (Platform Partners) to publish content on the platform.
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Goodwill-to-Asset is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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