The historical rank and industry rank for Viva Leisure's Gross Margin % or its related term are showing as below:
ASX:VVA's Gross Margin % is not ranked *
in the Travel & Leisure industry.
Industry Median: 44.02 * Ranked among companies with meaningful Gross Margin % only.
Viva Leisure had a gross margin of N/A% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Viva Leisure was 0.00% per year.
Viva Leisure (ASX:VVA) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Viva Leisure had a gross margin of N/A% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Viva Leisure Gross Margin % Related Terms
Viva Leisure Gross Margin % Historical Data
* Premium members only.
The historical data trend for Viva Leisure's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
ASX:VVA vs AS, HAS, LTH: Gross Margin % Comparison
For the Leisure subindustry, Viva Leisure's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Viva Leisure Gross Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Viva Leisure's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Viva Leisure's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Viva Leisure (ASX:VVA) has a Gross Margin % of 0.00% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Viva Leisure and its competitors. According to the industry distribution chart, Viva Leisure ranks #999999 out of 793 companies in the Travel & Leisure industry.
Is Viva Leisure's Gross Margin % too high?
Viva Leisure's current Gross Margin % is 0.00%. Based on the distribution chart, Viva Leisure ranks #999999 out of 793 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Viva Leisure has a GF Score™ of 85/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Viva Leisure's Gross Margin % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Viva Leisure ranks #999999 out of 793 companies for Gross Margin %. This places Viva Leisure in the lower half of its industry. The industry median Gross Margin % is 44.02. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Travel & Leisure company?
The median Gross Margin % among Travel & Leisure companies is 44.02, based on 793 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Viva Leisure and its competitors. For the Travel & Leisure industry, the median Gross Margin % is 44.02 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Viva Leisure's current Gross Margin % is 0.00%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Viva Leisure stock overvalued right now?
Based on GuruFocus' analysis, Viva Leisure (ASX:VVA) is currently considered Modestly Undervalued. The stock's GF Value™ is A$2.03, compared to a current price of A$1.56 — trading 23.4% below its estimated fair value. The current Gross Margin % is 0.00%. Viva Leisure's overall GF Score™ is 85/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Viva Leisure (ASX:VVA), the current Gross Margin % is 0.00% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Viva Leisure (ASX:VVA) Overvalued in 2026?
Based on GuruFocus' analysis, Viva Leisure stock appears to be undervalued.
The current stock price of A$1.56 is trading 23.4% below its estimated GF Value™ of A$2.03.
GuruFocus considers Viva Leisure to be Modestly Undervalued.
Key valuation signals for ASX:VVA:
Gross Margin %: 0.00%
GF Value™: A$2.03 vs. price of A$1.56 (23.4% below fair value)
No single metric tells the full story. See the ASX:VVA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Viva Leisure Ltd is an Australia-based company engaged in operating health clubs within the health and leisure industry. It offers customers several different membership options and a range of different types of facilities, from box fitness facilities to boutique fitness facilities. The company brands include Clublime, Ladies Only, Psyclelife, Hiit Republic, Swim School, GymmyPT, and others. The group operates in one segment, health club operations. Geographically, it operates only in Australia.
85GF Score
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