MagniteFRA:15R +14.19%75 Gross Margin % is 63.25% as of Mar. 2026, which is 2% above its 10-year median of 61.96. GuruFocus rates FRA:15R with a GF Score™ of 75/100 and a GF Value™ of €12.44 (Significantly Overvalued). The stock has 6 warning signs investors should review. Among 946 Media - Diversified companies, Magnite ranks better than 76.43% on this metric.
Gross Margin % is calculated as gross profit divided by its revenue. Magnite's Gross Profit for the
three
months ended in Mar. 2026 was €89.9 Mil. Magnite's Revenue for the
three
months ended in Mar. 2026 was €142.2 Mil. Therefore, Magnite's Gross Margin % for the quarter that ended in Mar. 2026 was 63.25%.
The historical rank and industry rank for Magnite's Gross Margin % or its related term are showing as below:
FRA:15R'
s Gross Margin % Range Over the Past 10 Years
Min: 33.86 Med: 61.96 Max: 73.67
Current: 63.43
During the past 13 years, the highestGross Margin % of Magnite was 73.67%. The lowest was 33.86%. And the median was 61.96%.
FRA:15R's Gross Margin % is ranked better than 76.43% of 946
companies
in the Media - Diversified industry
Industry Median: 38.91
vs FRA:15R: 63.43
Magnite had a gross margin of 63.25% for the quarter that ended in Mar. 2026 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Magnite was -0.80% per year.
Magnite (FRA:15R) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Magnite had a gross margin of 63.25% for the quarter that ended in Mar. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Magnite Gross Margin % Related Terms
Magnite Gross Margin % Historical Data
* Premium members only.
The historical data trend for Magnite's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FRA:15R vs ZD, STGW, DV: Gross Margin % Comparison
For the Advertising Agencies subindustry, Magnite's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Magnite Gross Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Magnite's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Magnite's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Magnite (FRA:15R) has a Gross Margin % of 63.25% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Magnite and its competitors. This is near median its historical median of 61.96. Over the past decade, Magnite's Gross Margin % has ranged from 33.86 to 73.67. According to the industry distribution chart, Magnite ranks #223 out of 946 companies in the Media - Diversified industry, placing it in the top 23.6%.
Is Magnite's Gross Margin % too high?
Magnite's current Gross Margin % of 63.25% is near median its 10-year median of 61.96. Over the past 10 years, this metric has ranged from a low of 33.86 to a high of 73.67. The Media - Diversified industry median Gross Margin % is 38.91. Magnite's value of 63.25% is 62.6% above this industry median. Based on the distribution chart, Magnite ranks #223 out of 946 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, Magnite has a GF Score™ of 75/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Magnite's Gross Margin % compare to ZD and STGW?
According to the Media - Diversified industry distribution chart, Magnite ranks #223 out of 946 companies for Gross Margin %. This places Magnite in the top 24% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 38.91. Magnite's value of 63.25% is 62.6% above this benchmark. Historically, Magnite's own Gross Margin % has ranged from 33.86 to 73.67 over the past decade. While the company's 10-year median is 61.96 vs. the industry median of 38.91, Magnite has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.91, based on 946 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Magnite's current Gross Margin % of 63.25% is 62.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Magnite and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.91 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Magnite's current Gross Margin % is 63.25%, which is near median its own 10-year median of 61.96. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Magnite stock overvalued right now?
Based on GuruFocus' analysis, Magnite (FRA:15R) is currently considered Significantly Overvalued. The stock's GF Value™ is €12.44, compared to a current price of €16.90 — trading 35.9% above its estimated fair value. The current Gross Margin % is 63.25%, which is near median its 10-year median of 61.96 and 62.6% above the Media - Diversified industry median of 38.91. Magnite's overall GF Score™ is 75/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Magnite (FRA:15R), the current Gross Margin % is 63.25% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Magnite (FRA:15R) Overvalued in 2026?
Based on GuruFocus' analysis, Magnite stock appears to be overvalued.
The current stock price of €16.90 is trading 35.9% above its estimated GF Value™ of €12.44.
GuruFocus considers Magnite to be Significantly Overvalued.
Key valuation signals for FRA:15R:
Gross Margin %: 63.25% (near median its 10-year median of 61.96)
GF Value™: €12.44 vs. price of €16.90 (35.9% above fair value)
Industry Position: 62.6% above the Media - Diversified median (#223 of 946)
No single metric tells the full story. See the FRA:15R stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Magnite is a supply-side advertising platform that provides technology and yield management solutions to content publishers, enabling them to monetize their digital advertising inventory. Magnite receives a percentage of all advertising inventory that it sells. 43% of Magnite's revenue is derived from connected television, or CTV, streaming platforms, 40% from mobile applications, and the remainder from general websites. Beyond the typical monetization responsibilities inherent to an SSP, Magnite also provides upstream advertising servers to CTV publishers, allowing them to have granular control over direct-sold, programmatic guaranteed, and open-auction logic. Magnite competes with other independent SSPs, supply path optimization solutions, and closed ecosystems like Meta.
75GF Score
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