ProactaFRA:WS3 -1.97%67 Gross Margin % is 153.48% as of Mar. 2026, which is 56% above its 10-year median of 98.52. GuruFocus rates FRA:WS3 with a GF Score™ of 67/100 and a GF Value™ of €0.52. The stock has 3 warning signs investors should review. Among 953 Media - Diversified companies, Proacta ranks better than 99.79% on this metric.
Gross Margin % is calculated as gross profit divided by its revenue. Proacta's Gross Profit for the
three
months ended in Mar. 2026 was €1.43 Mil. Proacta's Revenue for the
three
months ended in Mar. 2026 was €0.93 Mil. Therefore, Proacta's Gross Margin % for the quarter that ended in Mar. 2026 was 153.48%.
The historical rank and industry rank for Proacta's Gross Margin % or its related term are showing as below:
FRA:WS3'
s Gross Margin % Range Over the Past 10 Years
Min: 94.12 Med: 98.52 Max: 134.57
Current: 128.25
During the past 11 years, the highestGross Margin % of Proacta was 134.57%. The lowest was 94.12%. And the median was 98.52%.
FRA:WS3's Gross Margin % is ranked better than 99.79% of 953
companies
in the Media - Diversified industry
Industry Median: 38.9
vs FRA:WS3: 128.25
Proacta had a gross margin of 153.48% for the quarter that ended in Mar. 2026 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Proacta was 6.50% per year.
Proacta (FRA:WS3) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Proacta had a gross margin of 153.48% for the quarter that ended in Mar. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Proacta Gross Margin % Related Terms
Proacta Gross Margin % Historical Data
* Premium members only.
The historical data trend for Proacta's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FRA:WS3 vs APP, OMC, TTD: Gross Margin % Comparison
For the Advertising Agencies subindustry, Proacta's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Proacta Gross Margin % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Proacta's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Proacta's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Proacta (FRA:WS3) has a Gross Margin % of 153.48% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Proacta and its competitors. This is 56% above median its historical median of 98.52. Over the past decade, Proacta's Gross Margin % has ranged from 94.12 to 134.57. According to the industry distribution chart, Proacta ranks #2 out of 953 companies in the Media - Diversified industry, placing it in the top 0.2%.
Is Proacta's Gross Margin % too high?
Proacta's current Gross Margin % of 153.48% is 56% above median its 10-year median of 98.52. Over the past 10 years, this metric has ranged from a low of 94.12 to a high of 134.57. The Media - Diversified industry median Gross Margin % is 38.90. Proacta's value of 153.48% is 294.6% above this industry median. Based on the distribution chart, Proacta ranks #2 out of 953 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, Proacta has a GF Score™ of 67/100, reflecting its overall financial health beyond just this single metric.
How does Proacta's Gross Margin % compare to APP and OMC?
According to the Media - Diversified industry distribution chart, Proacta ranks #2 out of 953 companies for Gross Margin %. This places Proacta in the top 0% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 38.90. Proacta's value of 153.48% is 294.6% above this benchmark. Historically, Proacta's own Gross Margin % has ranged from 94.12 to 134.57 over the past decade. While the company's 10-year median is 98.52 vs. the industry median of 38.90, Proacta has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.90, based on 953 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Proacta's current Gross Margin % of 153.48% is 294.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Proacta and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Proacta's current Gross Margin % is 153.48%, which is 56% above median its own 10-year median of 98.52. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Proacta stock overvalued right now?
Proacta (FRA:WS3) has a current Gross Margin % of 153.48%. The stock's GF Value™ is €0.52, compared to a current price of €0.30 — trading 42.7% below its estimated fair value. The current Gross Margin % is 153.48%, which is 56% above median its 10-year median of 98.52 and 294.6% above the Media - Diversified industry median of 38.90. Proacta's overall GF Score™ is 67/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Proacta (FRA:WS3), the current Gross Margin % is 153.48% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Proacta (FRA:WS3) Overvalued in 2026?
Based on GuruFocus' analysis, Proacta stock appears to be undervalued.
The current stock price of €0.30 is trading 42.7% below its estimated GF Value™ of €0.52.
Key valuation signals for FRA:WS3:
Gross Margin %: 153.48% (56% above median its 10-year median of 98.52)
GF Value™: €0.52 vs. price of €0.30 (42.7% below fair value)
Industry Position: 294.6% above the Media - Diversified median (#2 of 953)
No single metric tells the full story. See the FRA:WS3 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
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