Fruitas HoldingsFRTHF 74 Gross Margin % is 56.68% as of Mar. 2026, which is 5% below its 10-year median of 59.97. GuruFocus rates FRTHF with a GF Score™ of 74/100. The stock has 3 warning signs investors should review. Among 1,902 Consumer Packaged Goods companies, Fruitas Holdings ranks better than 89.33% on this metric.
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Fruitas Holdings had a gross margin of 56.68% for the quarter that ended in Mar. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Fruitas Holdings Gross Margin % Related Terms
Fruitas Holdings Gross Margin % Historical Data
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The historical data trend for Fruitas Holdings's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Packaged Foods subindustry, Fruitas Holdings's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Fruitas Holdings Gross Margin % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Fruitas Holdings's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Fruitas Holdings's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Fruitas Holdings (FRTHF) has a Gross Margin % of 56.68% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Fruitas Holdings and its competitors. This is near median its historical median of 59.97. Over the past decade, Fruitas Holdings' Gross Margin % has ranged from 57.87 to 62.19. According to the industry distribution chart, Fruitas Holdings ranks #203 out of 1902 companies in the Consumer Packaged Goods industry, placing it in the top 10.7%.
Is Fruitas Holdings' Gross Margin % too high?
Fruitas Holdings' current Gross Margin % of 56.68% is near median its 10-year median of 59.97. Over the past 10 years, this metric has ranged from a low of 57.87 to a high of 62.19. The Consumer Packaged Goods industry median Gross Margin % is 26.37. Fruitas Holdings' value of 56.68% is 114.9% above this industry median. Based on the distribution chart, Fruitas Holdings ranks #203 out of 1902 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, Fruitas Holdings has a GF Score™ of 74/100, reflecting its overall financial health beyond just this single metric.
How does Fruitas Holdings' Gross Margin % compare to KHC and GIS?
According to the Consumer Packaged Goods industry distribution chart, Fruitas Holdings ranks #203 out of 1902 companies for Gross Margin %. This places Fruitas Holdings in the top 11% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 26.37. Fruitas Holdings' value of 56.68% is 114.9% above this benchmark. Historically, Fruitas Holdings' own Gross Margin % has ranged from 57.87 to 62.19 over the past decade. While the company's 10-year median is 59.97 vs. the industry median of 26.37, Fruitas Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Consumer Packaged Goods company?
The median Gross Margin % among Consumer Packaged Goods companies is 26.37, based on 1,902 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Fruitas Holdings's current Gross Margin % of 56.68% is 114.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Fruitas Holdings and its competitors. For the Consumer Packaged Goods industry, the median Gross Margin % is 26.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Fruitas Holdings's current Gross Margin % is 56.68%, which is near median its own 10-year median of 59.97. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Fruitas Holdings stock overvalued right now?
Fruitas Holdings (FRTHF) has a current Gross Margin % of 56.68%. The current Gross Margin % is 56.68%, which is near median its 10-year median of 59.97 and 114.9% above the Consumer Packaged Goods industry median of 26.37. Fruitas Holdings' overall GF Score™ is 74/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Fruitas Holdings (FRTHF), the current Gross Margin % is 56.68% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Fruitas Holdings Inc is a holding company of food and beverage community store and kiosk operators with active brands across its portfolio. The company serves Philippine consumers daily with fresh fruit shakes and juices, lemonade, coolers, milk tea, desserts, meat-filled pastries, soya-based products, baked goods, and Lechon, among other products.
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