JM Smucker CoHAM:JM2 -0.72%65 Gross Margin % is 38.01% as of Apr. 2026, which is 1% below its 10-year median of 38.22. GuruFocus rates HAM:JM2 with a GF Score™ of 65/100 and a GF Value™ of €98.89. The stock has 5 warning signs investors should review. Among 1,902 Consumer Packaged Goods companies, JM Smucker Co ranks better than 65.56% on this metric.
The historical rank and industry rank for JM Smucker Co's Gross Margin % or its related term are showing as below:
HAM:JM2'
s Gross Margin % Range Over the Past 10 Years
Min: 32.85 Med: 38.22 Max: 39.22
Current: 33.53
During the past 13 years, the highestGross Margin % of JM Smucker Co was 39.22%. The lowest was 32.85%. And the median was 38.22%.
HAM:JM2's Gross Margin % is ranked better than 65.56% of 1902
companies
in the Consumer Packaged Goods industry
Industry Median: 26.37
vs HAM:JM2: 33.53
JM Smucker Co had a gross margin of 38.01% for the quarter that ended in Apr. 2026 => Competition eroding margins
The 5-Year average Growth Rate of Gross Margin for JM Smucker Co was -0.60% per year.
JM Smucker Co (HAM:JM2) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
JM Smucker Co had a gross margin of 38.01% for the quarter that ended in Apr. 2026 => Competition eroding margins
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
JM Smucker Co Gross Margin % Related Terms
JM Smucker Co Gross Margin % Historical Data
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The historical data trend for JM Smucker Co's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HAM:JM2 vs SFD, DAR, MKC: Gross Margin % Comparison
For the Packaged Foods subindustry, JM Smucker Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
JM Smucker Co Gross Margin % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, JM Smucker Co's Gross Margin % distribution charts can be found below:
* The bar in red indicates where JM Smucker Co's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
JM Smucker Co (HAM:JM2) has a Gross Margin % of 38.01% as of Apr. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on JM Smucker Co and its competitors. This is near median its historical median of 38.22. Over the past decade, JM Smucker Co's Gross Margin % has ranged from 32.85 to 39.22. According to the industry distribution chart, JM Smucker Co ranks #655 out of 1902 companies in the Consumer Packaged Goods industry, placing it in the top 34.4%.
Is JM Smucker Co's Gross Margin % too high?
JM Smucker Co's current Gross Margin % of 38.01% is near median its 10-year median of 38.22. Over the past 10 years, this metric has ranged from a low of 32.85 to a high of 39.22. The Consumer Packaged Goods industry median Gross Margin % is 26.37. JM Smucker Co's value of 38.01% is 44.1% above this industry median. Based on the distribution chart, JM Smucker Co ranks #655 out of 1902 companies in the Consumer Packaged Goods industry, which is above the industry midpoint. Overall, JM Smucker Co has a GF Score™ of 65/100, reflecting its overall financial health beyond just this single metric.
How does JM Smucker Co's Gross Margin % compare to SFD and DAR?
According to the Consumer Packaged Goods industry distribution chart, JM Smucker Co ranks #655 out of 1902 companies for Gross Margin %. This puts JM Smucker Co in the upper half of its industry. The industry median Gross Margin % is 26.37. JM Smucker Co's value of 38.01% is 44.1% above this benchmark. Historically, JM Smucker Co's own Gross Margin % has ranged from 32.85 to 39.22 over the past decade. While the company's 10-year median is 38.22 vs. the industry median of 26.37, JM Smucker Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Consumer Packaged Goods company?
The median Gross Margin % among Consumer Packaged Goods companies is 26.37, based on 1,902 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. JM Smucker Co's current Gross Margin % of 38.01% is 44.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on JM Smucker Co and its competitors. For the Consumer Packaged Goods industry, the median Gross Margin % is 26.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. JM Smucker Co's current Gross Margin % is 38.01%, which is near median its own 10-year median of 38.22. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is JM Smucker Co stock overvalued right now?
JM Smucker Co (HAM:JM2) has a current Gross Margin % of 38.01%. The stock's GF Value™ is €98.89, compared to a current price of €97.14 — trading 1.8% below its estimated fair value. The current Gross Margin % is 38.01%, which is near median its 10-year median of 38.22 and 44.1% above the Consumer Packaged Goods industry median of 26.37. JM Smucker Co's overall GF Score™ is 65/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For JM Smucker Co (HAM:JM2), the current Gross Margin % is 38.01% as of Apr. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is JM Smucker Co (HAM:JM2) Overvalued in 2026?
Based on GuruFocus' analysis, JM Smucker Co stock appears to be undervalued.
The current stock price of €97.14 is trading 1.8% below its estimated GF Value™ of €98.89.
Key valuation signals for HAM:JM2:
Gross Margin %: 38.01% (near median its 10-year median of 38.22)
GF Value™: €98.89 vs. price of €97.14 (1.8% below fair value)
Industry Position: 44.1% above the Consumer Packaged Goods median (#655 of 1902)
No single metric tells the full story. See the HAM:JM2 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
J.M. Smucker is a packaged food company that primarily sells through the US retail channel (73% of fiscal 2025 revenue came through its retail pet foods, coffee, and frozen handheld/spreads segments), with the remaining share consisting of sweet baked snacks (through the Hostess acquisition) and international (primarily Canada). Retail coffee is its largest category (32% of sales) with brands Folgers and Dunkin'. Pet foods (19% of sales) holds leading brands like Milk-Bone and Meow Mix. Of its remaining, approximately 22% comes from frozen handhelds and spreads, through brands Jif, Smucker's, and Uncrustables. The company acquired Hostess Brands in fiscal 2024 to boost its snack and convenience store presence.
65GF Score
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