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Haichang Ocean Park Holdings (HKSE:02255) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Haichang Ocean Park Holdings had a gross margin of 26.88% for the quarter that ended in Dec. 2025 => Competition eroding margins
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Haichang Ocean Park Holdings Gross Margin % Related Terms
Haichang Ocean Park Holdings Gross Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HKSE:02255 vs AS, HAS, LTH: Gross Margin % Comparison
For the Leisure subindustry, Haichang Ocean Park Holdings's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Haichang Ocean Park Holdings Gross Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Haichang Ocean Park Holdings's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Haichang Ocean Park Holdings's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Haichang Ocean Park Holdings (HKSE:02255) has a Gross Margin % of 26.88% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Haichang Ocean Park Holdings and its competitors. This is near median its historical median of 27.25. According to the industry distribution chart, Haichang Ocean Park Holdings ranks #653 out of 792 companies in the Travel & Leisure industry, placing it in the top 82.4%.
Is Haichang Ocean Park Holdings' Gross Margin % too high?
Haichang Ocean Park Holdings' current Gross Margin % of 26.88% is near median its 10-year median of 27.25. The Travel & Leisure industry median Gross Margin % is 43.57. Haichang Ocean Park Holdings' value of 26.88% is 38.3% below this industry median. Based on the distribution chart, Haichang Ocean Park Holdings ranks #653 out of 792 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Haichang Ocean Park Holdings has a GF Score™ of 38/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Haichang Ocean Park Holdings' Gross Margin % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Haichang Ocean Park Holdings ranks #653 out of 792 companies for Gross Margin %. This places Haichang Ocean Park Holdings in the lower half of its industry. The industry median Gross Margin % is 43.57. Haichang Ocean Park Holdings' value of 26.88% is 38.3% below this benchmark. While the company's 10-year median is 27.25 vs. the industry median of 43.57, Haichang Ocean Park Holdings has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Travel & Leisure company?
The median Gross Margin % among Travel & Leisure companies is 43.57, based on 792 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Haichang Ocean Park Holdings's current Gross Margin % of 26.88% is 38.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Haichang Ocean Park Holdings and its competitors. For the Travel & Leisure industry, the median Gross Margin % is 43.57 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Haichang Ocean Park Holdings's current Gross Margin % is 26.88%, which is near median its own 10-year median of 27.25. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Haichang Ocean Park Holdings stock overvalued right now?
Based on GuruFocus' analysis, Haichang Ocean Park Holdings (HKSE:02255) is currently considered Possible Value Trap. The stock's GF Value™ is HK$0.66, compared to a current price of HK$0.37 — trading 43.9% below its estimated fair value. The current Gross Margin % is 26.88%, which is near median its 10-year median of 27.25 and 38.3% below the Travel & Leisure industry median of 43.57. Haichang Ocean Park Holdings' overall GF Score™ is 38/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Haichang Ocean Park Holdings (HKSE:02255), the current Gross Margin % is 26.88% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Haichang Ocean Park Holdings (HKSE:02255) Overvalued in 2026?
Based on GuruFocus' analysis, Haichang Ocean Park Holdings stock appears to be undervalued.
The current stock price of HK$0.37 is trading 43.9% below its estimated GF Value™ of HK$0.66.
GuruFocus considers Haichang Ocean Park Holdings to be Possible Value Trap.
Key valuation signals for HKSE:02255:
Gross Margin %: 26.88% (near median its 10-year median of 27.25)
GF Value™: HK$0.66 vs. price of HK$0.37 (43.9% below fair value)
Industry Position: 38.3% below the Travel & Leisure median (#653 of 792)
No single metric tells the full story. See the HKSE:02255 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Haichang Ocean Park Holdings Ltd is a leisure company focused on theme parks. The company operates several theme parks in China with ocean, adventure, and water themes. In addition to theme parks, Haichang owns ancillary commercial properties adjacent to its theme parks that offer complementary services. The company's theme parks and surrounding properties provide rides, sightseeing, entertainment, dining, and shopping experiences. Ocean-themed parks, the style in which Haichang themes its parks, focus on marine animal breeding and conservation. Its reportable operating segments include Park Operations, which generates maximum revenue, Operation as a service, and Property Development. Nearly all of its revenue comes from Mainland China.
38GF Score
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