JD Sports FashionJDSPY +0.14%86 Gross Margin % is 46.09% as of Jan. 2026, which is 4% below its 10-year median of 47.95. GuruFocus rates JDSPY with a GF Score™ of 86/100 and a GF Value™ of $1.86 (Significantly Undervalued). The stock has 5 warning signs investors should review. Among 1,117 Retail - Cyclical companies, JD Sports Fashion ranks better than 69.11% on this metric.
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
JD Sports Fashion had a gross margin of 46.09% for the quarter that ended in Jan. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
JD Sports Fashion Gross Margin % Related Terms
JD Sports Fashion Gross Margin % Historical Data
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The historical data trend for JD Sports Fashion's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
JDSPY vs TJX, ROST, BURL: Gross Margin % Comparison
For the Apparel Retail subindustry, JD Sports Fashion's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
JD Sports Fashion Gross Margin % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, JD Sports Fashion's Gross Margin % distribution charts can be found below:
* The bar in red indicates where JD Sports Fashion's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
JD Sports Fashion (JDSPY) has a Gross Margin % of 46.09% as of Jan. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on JD Sports Fashion and its competitors. This is near median its historical median of 47.95. Over the past decade, JD Sports Fashion's Gross Margin % has ranged from 46.88 to 49.14. According to the industry distribution chart, JD Sports Fashion ranks #345 out of 1117 companies in the Retail - Cyclical industry, placing it in the top 30.9%.
Is JD Sports Fashion's Gross Margin % too high?
JD Sports Fashion's current Gross Margin % of 46.09% is near median its 10-year median of 47.95. Over the past 10 years, this metric has ranged from a low of 46.88 to a high of 49.14. The Retail - Cyclical industry median Gross Margin % is 36.23. JD Sports Fashion's value of 46.09% is 27.2% above this industry median. Based on the distribution chart, JD Sports Fashion ranks #345 out of 1117 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, JD Sports Fashion has a GF Score™ of 86/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does JD Sports Fashion's Gross Margin % compare to TJX and ROST?
According to the Retail - Cyclical industry distribution chart, JD Sports Fashion ranks #345 out of 1117 companies for Gross Margin %. This puts JD Sports Fashion in the upper half of its industry. The industry median Gross Margin % is 36.23. JD Sports Fashion's value of 46.09% is 27.2% above this benchmark. Historically, JD Sports Fashion's own Gross Margin % has ranged from 46.88 to 49.14 over the past decade. While the company's 10-year median is 47.95 vs. the industry median of 36.23, JD Sports Fashion has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Retail - Cyclical company?
The median Gross Margin % among Retail - Cyclical companies is 36.23, based on 1,117 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. JD Sports Fashion's current Gross Margin % of 46.09% is 27.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on JD Sports Fashion and its competitors. For the Retail - Cyclical industry, the median Gross Margin % is 36.23 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. JD Sports Fashion's current Gross Margin % is 46.09%, which is near median its own 10-year median of 47.95. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is JD Sports Fashion stock overvalued right now?
Based on GuruFocus' analysis, JD Sports Fashion (JDSPY) is currently considered Significantly Undervalued. The stock's GF Value™ is $1.86, compared to a current price of $1.10 — trading 40.9% below its estimated fair value. The current Gross Margin % is 46.09%, which is near median its 10-year median of 47.95 and 27.2% above the Retail - Cyclical industry median of 36.23. JD Sports Fashion's overall GF Score™ is 86/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For JD Sports Fashion (JDSPY), the current Gross Margin % is 46.09% as of Jan. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is JD Sports Fashion (JDSPY) Overvalued in 2026?
Based on GuruFocus' analysis, JD Sports Fashion stock appears to be undervalued.
The current stock price of $1.10 is trading 40.9% below its estimated GF Value™ of $1.86.
GuruFocus considers JD Sports Fashion to be Significantly Undervalued.
Key valuation signals for JDSPY:
Gross Margin %: 46.09% (near median its 10-year median of 47.95)
GF Value™: $1.86 vs. price of $1.10 (40.9% below fair value)
Industry Position: 27.2% above the Retail - Cyclical median (#345 of 1117)
No single metric tells the full story. See the JDSPY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
JD Sports Fashion PLC is a U.K. retailer of branded sportswear and fashionwear. The company has stores in the United Kingdom, mainland Europe, and outside Europe. The offering includes international brands, such as Adidas, Nike, and The North Face, and own-brand labels, such as McKenzie, Carbrini, Supply & Demand, and The Duffer of St George. The store network consists of various shops: Size?, Footpatrol, Chausport, Sprinter, Scotts, Tessuti, Cloggs, Mainline, and Ultimate Outdoors, among others. Stores are specialized: Footpatrol is a sneaker provider; Size? offers footwear, apparel, and accessories; and Chausport operates throughout France selling international footwear brands, such as Nike.
86GF Score
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