WM TechnologyMAPS +1.24%49 Gross Margin % is 94.94% as of Mar. 2026, which is 0% below its 10-year median of 95.10. GuruFocus rates MAPS with a GF Score™ of 49/100 and a GF Value™ of $0.81 (Possible Value Trap). The stock has 2 warning signs investors should review. Among 2,685 Software companies, WM Technology ranks better than 97.58% on this metric.
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
WM Technology had a gross margin of 94.94% for the quarter that ended in Mar. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
WM Technology Gross Margin % Related Terms
WM Technology Gross Margin % Historical Data
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The historical data trend for WM Technology's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
MAPS vs ATHR, PHUN, ILLR: Gross Margin % Comparison
For the Software - Application subindustry, WM Technology's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
WM Technology Gross Margin % vs Software Industry
For the Software industry and Technology sector, WM Technology's Gross Margin % distribution charts can be found below:
* The bar in red indicates where WM Technology's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
WM Technology (MAPS) has a Gross Margin % of 94.94% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on WM Technology and its competitors. This is near median its historical median of 95.10. Over the past decade, WM Technology's Gross Margin % has ranged from 92.85 to 95.89. According to the industry distribution chart, WM Technology ranks #65 out of 2685 companies in the Software industry, placing it in the top 2.4%.
Is WM Technology's Gross Margin % too high?
WM Technology's current Gross Margin % of 94.94% is near median its 10-year median of 95.10. Over the past 10 years, this metric has ranged from a low of 92.85 to a high of 95.89. The Software industry median Gross Margin % is 40.45. WM Technology's value of 94.94% is 134.7% above this industry median. Based on the distribution chart, WM Technology ranks #65 out of 2685 companies in the Software industry, which is in the top quartile — a strong position relative to peers. Overall, WM Technology has a GF Score™ of 49/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does WM Technology's Gross Margin % compare to ATHR and PHUN?
According to the Software industry distribution chart, WM Technology ranks #65 out of 2685 companies for Gross Margin %. This places WM Technology in the top 2% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 40.45. WM Technology's value of 94.94% is 134.7% above this benchmark. Historically, WM Technology's own Gross Margin % has ranged from 92.85 to 95.89 over the past decade. While the company's 10-year median is 95.10 vs. the industry median of 40.45, WM Technology has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Software company?
The median Gross Margin % among Software companies is 40.45, based on 2,685 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. WM Technology's current Gross Margin % of 94.94% is 134.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on WM Technology and its competitors. For the Software industry, the median Gross Margin % is 40.45 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. WM Technology's current Gross Margin % is 94.94%, which is near median its own 10-year median of 95.10. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is WM Technology stock overvalued right now?
Based on GuruFocus' analysis, WM Technology (MAPS) is currently considered Possible Value Trap. The stock's GF Value™ is $0.81, compared to a current price of $0.39 — trading 52.3% below its estimated fair value. The current Gross Margin % is 94.94%, which is near median its 10-year median of 95.10 and 134.7% above the Software industry median of 40.45. WM Technology's overall GF Score™ is 49/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For WM Technology (MAPS), the current Gross Margin % is 94.94% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is WM Technology (MAPS) Overvalued in 2026?
Based on GuruFocus' analysis, WM Technology stock appears to be undervalued.
The current stock price of $0.39 is trading 52.3% below its estimated GF Value™ of $0.81.
GuruFocus considers WM Technology to be Possible Value Trap.
Key valuation signals for MAPS:
Gross Margin %: 94.94% (near median its 10-year median of 95.10)
GF Value™: $0.81 vs. price of $0.39 (52.3% below fair value)
Industry Position: 134.7% above the Software median (#65 of 2685)
No single metric tells the full story. See the MAPS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
WM Technology Inc operates an online cannabis marketplace for consumers, together with a comprehensive set of e-commerce and compliance software solutions for cannabis businesses, which are sold to both storefront locations and delivery operators (retailers) and brands in the legalized cannabis markets in states and territories of the United States. Its comprehensive business-to-consumer and business-to-business suite of products affords cannabis retailers and brands of all sizes integrated tools to compliantly run their businesses and to reach, convert, and retain consumers.
49GF Score
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