Appear ASA (OSL:APR) Gross Margin %: 70.13% (As of Mar. 2026) — Near Median


OSL:APR Appear ASA OSL:APR
19 GF Score
Price kr71.60
! 3 Warning Signs
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What is Appear ASA Gross Margin %?

Appear ASA OSL:APR -1.92% 19 Gross Margin % is 70.13% as of Mar. 2026, which is 2% below its 10-year median of 71.73. GuruFocus rates OSL:APR with a GF Score™ of 19/100. The stock has 3 warning signs investors should review. Among 2,450 Hardware companies, Appear ASA ranks better than 97.22% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. Appear ASA's Gross Profit for the three months ended in Mar. 2026 was kr162.5 Mil. Appear ASA's Revenue for the three months ended in Mar. 2026 was kr231.7 Mil. Therefore, Appear ASA's Gross Margin % for the quarter that ended in Mar. 2026 was 70.13%.


The historical rank and industry rank for Appear ASA's Gross Margin % or its related term are showing as below:

OSL:APR' s Gross Margin % Range Over the Past 10 Years
Min: 64.07   Med: 71.73   Max: 72.32
Current: 71.07


During the past 5 years, the highest Gross Margin % of Appear ASA was 72.32%. The lowest was 64.07%. And the median was 71.73%.

OSL:APR's Gross Margin % is ranked better than
97.22% of 2450 companies
in the Hardware industry
Industry Median: 24.53 vs OSL:APR: 71.07

Appear ASA had a gross margin of 70.13% for the quarter that ended in Mar. 2026 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Appear ASA was 0.00% per year.


Appear ASA  (OSL:APR) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Appear ASA had a gross margin of 70.13% for the quarter that ended in Mar. 2026 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Appear ASA Gross Margin % Related Terms


Appear ASA Gross Margin % Historical Data

* Premium members only.

The historical data trend for Appear ASA's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Appear ASA Gross Margin % Chart

Appear ASA Annual Data
Trend Dec21 Dec22 Dec23 Dec24 Dec25
Gross Margin %
0.00 64.07 71.16 72.29 72.32

Appear ASA Quarterly Data
Dec21 Dec22 Dec23 Jun24 Dec24 Mar25 Jun25 Dec25 Mar26
Gross Margin % Get a 7-Day Free Trial Premium Member Only 73.26 72.79 70.57 72.98 70.13

OSL:APR vs DELL, SNDK, ANET: Gross Margin % Comparison

For the Computer Hardware subindustry, Appear ASA's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Appear ASA Gross Margin % vs Hardware Industry

For the Hardware industry and Technology sector, Appear ASA's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Appear ASA's Gross Margin % falls into.


OSL:APR
19GF Score
Appear ASA OSL:APR
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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Appear ASA Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Appear ASA's Gross Margin for the fiscal year that ended in Dec. 2025 is calculated as

Gross Margin % (A: Dec. 2025 )=Gross Profit (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=579.3 / 800.943
=(Revenue - Cost of Goods Sold) / Revenue
=(800.943 - 221.67) / 800.943
=72.32 %

Appear ASA's Gross Margin for the quarter that ended in Mar. 2026 is calculated as


Gross Margin % (Q: Mar. 2026 )=Gross Profit (Q: Mar. 2026 ) / Revenue (Q: Mar. 2026 )
=162.5 / 231.677
=(Revenue - Cost of Goods Sold) / Revenue
=(231.677 - 69.196) / 231.677
=70.13 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 70.13% mean?
Appear ASA (OSL:APR) has a Gross Margin % of 70.13% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Appear ASA and its competitors. This is near median its historical median of 71.73. Over the past decade, Appear ASA's Gross Margin % has ranged from 64.07 to 72.32. According to the industry distribution chart, Appear ASA ranks #68 out of 2450 companies in the Hardware industry, placing it in the top 2.8%.
Is Appear ASA's Gross Margin % too high?
Appear ASA's current Gross Margin % of 70.13% is near median its 10-year median of 71.73. Over the past 10 years, this metric has ranged from a low of 64.07 to a high of 72.32. The Hardware industry median Gross Margin % is 24.53. Appear ASA's value of 70.13% is 185.9% above this industry median. Based on the distribution chart, Appear ASA ranks #68 out of 2450 companies in the Hardware industry, which is in the top quartile — a strong position relative to peers. Overall, Appear ASA has a GF Score™ of 19/100, reflecting its overall financial health beyond just this single metric.
How does Appear ASA's Gross Margin % compare to DELL and SNDK?
According to the Hardware industry distribution chart, Appear ASA ranks #68 out of 2450 companies for Gross Margin %. This places Appear ASA in the top 3% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 24.53. Appear ASA's value of 70.13% is 185.9% above this benchmark. Historically, Appear ASA's own Gross Margin % has ranged from 64.07 to 72.32 over the past decade. While the company's 10-year median is 71.73 vs. the industry median of 24.53, Appear ASA has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Hardware company?
The median Gross Margin % among Hardware companies is 24.53, based on 2,450 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Appear ASA's current Gross Margin % of 70.13% is 185.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Appear ASA and its competitors. For the Hardware industry, the median Gross Margin % is 24.53 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Appear ASA's current Gross Margin % is 70.13%, which is near median its own 10-year median of 71.73. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Appear ASA stock overvalued right now?
Appear ASA (OSL:APR) has a current Gross Margin % of 70.13%. The current Gross Margin % is 70.13%, which is near median its 10-year median of 71.73 and 185.9% above the Hardware industry median of 24.53. Appear ASA's overall GF Score™ is 19/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Appear ASA (OSL:APR), the current Gross Margin % is 70.13% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Appear ASA Business Description

Other Exchanges 69R:Germany
Address Lilleakerveien 2B, Oslo, NOR, 0283
Appear ASA, along with its subsidiaries, provides high-capacity, sustainable solutions for live-production and broadcast distribution technology to media, entertainment and sports clients. The company provides live video transport solutions that operate over satellite, dedicated fiber, and public internet infrastructure. Its offerings support a range of live event scenarios across media, entertainment, and sports industries, adapting to the varying requirements of these sectors. The company derives revenue from: Sales of media processing and delivery platforms, sales of software and licenses, and Sales of support and consulting services, majority being generated from the sales of media processing and delivery platforms. The Company has three geographic areas for Sales EMEA, APAC, and AM.
19GF Score

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Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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