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Sunfar Computer CoROCO:6154 +0.73%75 Gross Margin % is 18.76% as of Dec. 2025, which is 24% above its 10-year median of 15.19. GuruFocus rates ROCO:6154 with a GF Score™ of 75/100 and a GF Value™ of NT$15.68 (Modestly Undervalued). The stock has 4 warning signs investors should review. Among 2,455 Hardware companies, Sunfar Computer Co ranks worse than 69.69% on this metric.
The historical rank and industry rank for Sunfar Computer Co's Gross Margin % or its related term are showing as below:
ROCO:6154'
s Gross Margin % Range Over the Past 10 Years
Min: 14.65 Med: 15.19 Max: 16.71
Current: 16.51
During the past 13 years, the highestGross Margin % of Sunfar Computer Co was 16.71%. The lowest was 14.65%. And the median was 15.19%.
ROCO:6154's Gross Margin % is ranked worse than 69.69% of 2455
companies
in the Hardware industry
Industry Median: 24.5
vs ROCO:6154: 16.51
Sunfar Computer Co had a gross margin of 18.76% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Sunfar Computer Co was 2.30% per year.
Sunfar Computer Co (ROCO:6154) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Sunfar Computer Co had a gross margin of 18.76% for the quarter that ended in Dec. 2025 => No sustainable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Sunfar Computer Co Gross Margin % Related Terms
Sunfar Computer Co Gross Margin % Historical Data
* Premium members only.
The historical data trend for Sunfar Computer Co's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
ROCO:6154 vs SNX, ARW, AVT: Gross Margin % Comparison
For the Electronics & Computer Distribution subindustry, Sunfar Computer Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sunfar Computer Co Gross Margin % vs Hardware Industry
For the Hardware industry and Technology sector, Sunfar Computer Co's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Sunfar Computer Co's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Sunfar Computer Co (ROCO:6154) has a Gross Margin % of 18.76% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Sunfar Computer Co and its competitors. This is 24% above median its historical median of 15.19. Over the past decade, Sunfar Computer Co's Gross Margin % has ranged from 14.65 to 16.71. According to the industry distribution chart, Sunfar Computer Co ranks #1711 out of 2455 companies in the Hardware industry, placing it in the top 69.7%.
Is Sunfar Computer Co's Gross Margin % too high?
Sunfar Computer Co's current Gross Margin % of 18.76% is 24% above median its 10-year median of 15.19. Over the past 10 years, this metric has ranged from a low of 14.65 to a high of 16.71. The Hardware industry median Gross Margin % is 24.50. Sunfar Computer Co's value of 18.76% is 23.4% below this industry median. Based on the distribution chart, Sunfar Computer Co ranks #1711 out of 2455 companies in the Hardware industry, which is below the industry midpoint. Overall, Sunfar Computer Co has a GF Score™ of 75/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Sunfar Computer Co's Gross Margin % compare to SNX and ARW?
According to the Hardware industry distribution chart, Sunfar Computer Co ranks #1711 out of 2455 companies for Gross Margin %. This places Sunfar Computer Co in the lower half of its industry. The industry median Gross Margin % is 24.50. Sunfar Computer Co's value of 18.76% is 23.4% below this benchmark. Historically, Sunfar Computer Co's own Gross Margin % has ranged from 14.65 to 16.71 over the past decade. While the company's 10-year median is 15.19 vs. the industry median of 24.50, Sunfar Computer Co has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Hardware company?
The median Gross Margin % among Hardware companies is 24.50, based on 2,455 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sunfar Computer Co's current Gross Margin % of 18.76% is 23.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Sunfar Computer Co and its competitors. For the Hardware industry, the median Gross Margin % is 24.50 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sunfar Computer Co's current Gross Margin % is 18.76%, which is 24% above median its own 10-year median of 15.19. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sunfar Computer Co stock overvalued right now?
Based on GuruFocus' analysis, Sunfar Computer Co (ROCO:6154) is currently considered Modestly Undervalued. The stock's GF Value™ is NT$15.68, compared to a current price of NT$13.80 — trading 12% below its estimated fair value. The current Gross Margin % is 18.76%, which is 24% above median its 10-year median of 15.19 and 23.4% below the Hardware industry median of 24.50. Sunfar Computer Co's overall GF Score™ is 75/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Sunfar Computer Co (ROCO:6154), the current Gross Margin % is 18.76% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Sunfar Computer Co (ROCO:6154) Overvalued in 2026?
Based on GuruFocus' analysis, Sunfar Computer Co stock appears to be undervalued.
The current stock price of NT$13.80 is trading 12% below its estimated GF Value™ of NT$15.68.
GuruFocus considers Sunfar Computer Co to be Modestly Undervalued.
Key valuation signals for ROCO:6154:
Gross Margin %: 18.76% (24% above median its 10-year median of 15.19)
GF Value™: NT$15.68 vs. price of NT$13.80 (12% below fair value)
Industry Position: 23.4% below the Hardware median (#1711 of 2455)
No single metric tells the full story. See the ROCO:6154 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Sunfar Computer Co Ltd is engaged mainly in selling and maintaining computer hardware, software, computer peripherals, electronic components, printers, communication products, and home appliances, renting real estate, advertising, and consulting in business operations. Geographically, the company mainly operates in Taiwan through Merchandising, Services, Maintenance, and Rentals.
75GF Score
Get the complete analysis for ROCO:6154
Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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