Audience Analytics (SGX:1AZ) Gross Margin %: 57.03% (As of Dec. 2025) — Near Median

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SGX:1AZ Audience Analytics Ltd SGX:1AZ
72 GF Score
Price S$0.24
GF Value S$0.28
Valuation Modestly Undervalued
! 4 Warning Signs
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What is Audience Analytics Gross Margin %?

Audience Analytics SGX:1AZ 72 Gross Margin % is 57.03% as of Dec. 2025, which is 0% above its 10-year median of 56.87. GuruFocus rates SGX:1AZ with a GF Score™ of 72/100 and a GF Value™ of S$0.28 (Modestly Undervalued). The stock has 4 warning signs investors should review. Among 1,004 Business Services companies, Audience Analytics ranks better than 72.31% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. Audience Analytics's Gross Profit for the six months ended in Dec. 2025 was S$7.12 Mil. Audience Analytics's Revenue for the six months ended in Dec. 2025 was S$12.48 Mil. Therefore, Audience Analytics's Gross Margin % for the quarter that ended in Dec. 2025 was 57.03%.

Warning Sign:

Audience Analytics Ltd gross margin has been in long-term decline. The average rate of decline per year is -4.6%.


The historical rank and industry rank for Audience Analytics's Gross Margin % or its related term are showing as below:

SGX:1AZ' s Gross Margin % Range Over the Past 10 Years
Min: 43.77   Med: 56.87   Max: 65.96
Current: 52.19


During the past 8 years, the highest Gross Margin % of Audience Analytics was 65.96%. The lowest was 43.77%. And the median was 56.87%.

SGX:1AZ's Gross Margin % is ranked better than
72.31% of 1004 companies
in the Business Services industry
Industry Median: 34.46 vs SGX:1AZ: 52.19

Audience Analytics had a gross margin of 57.03% for the quarter that ended in Dec. 2025 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Audience Analytics was -4.60% per year.


Audience Analytics  (SGX:1AZ) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Audience Analytics had a gross margin of 57.03% for the quarter that ended in Dec. 2025 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Audience Analytics Gross Margin % Related Terms


Audience Analytics Gross Margin % Historical Data

* Premium members only.

The historical data trend for Audience Analytics's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Audience Analytics Gross Margin % Chart

Audience Analytics Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Gross Margin %
Get a 7-Day Free Trial 65.96 64.40 54.95 58.79 52.19

Audience Analytics Semi-Annual Data
Dec18 Dec19 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 57.49 55.16 60.17 34.78 57.03

SGX:1AZ vs VRSK, EFX, BAH: Gross Margin % Comparison

For the Consulting Services subindustry, Audience Analytics's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Audience Analytics Gross Margin % vs Business Services Industry

For the Business Services industry and Industrials sector, Audience Analytics's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Audience Analytics's Gross Margin % falls into.


SGX:1AZ
72GF Score
Audience Analytics Ltd SGX:1AZ
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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Audience Analytics Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Audience Analytics's Gross Margin for the fiscal year that ended in Dec. 2025 is calculated as

Gross Margin % (A: Dec. 2025 )=Gross Profit (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=8.3 / 15.956
=(Revenue - Cost of Goods Sold) / Revenue
=(15.956 - 7.628) / 15.956
=52.19 %

Audience Analytics's Gross Margin for the quarter that ended in Dec. 2025 is calculated as


Gross Margin % (Q: Dec. 2025 )=Gross Profit (Q: Dec. 2025 ) / Revenue (Q: Dec. 2025 )
=7.1 / 12.483
=(Revenue - Cost of Goods Sold) / Revenue
=(12.483 - 5.364) / 12.483
=57.03 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 57.03% mean?
Audience Analytics (SGX:1AZ) has a Gross Margin % of 57.03% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Audience Analytics and its competitors. This is near median its historical median of 56.87. Over the past decade, Audience Analytics' Gross Margin % has ranged from 43.77 to 65.96. According to the industry distribution chart, Audience Analytics ranks #278 out of 1004 companies in the Business Services industry, placing it in the top 27.7%.
Is Audience Analytics' Gross Margin % too high?
Audience Analytics' current Gross Margin % of 57.03% is near median its 10-year median of 56.87. Over the past 10 years, this metric has ranged from a low of 43.77 to a high of 65.96. The Business Services industry median Gross Margin % is 34.46. Audience Analytics' value of 57.03% is 65.5% above this industry median. Based on the distribution chart, Audience Analytics ranks #278 out of 1004 companies in the Business Services industry, which is above the industry midpoint. Overall, Audience Analytics has a GF Score™ of 72/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Audience Analytics' Gross Margin % compare to VRSK and EFX?
According to the Business Services industry distribution chart, Audience Analytics ranks #278 out of 1004 companies for Gross Margin %. This puts Audience Analytics in the upper half of its industry. The industry median Gross Margin % is 34.46. Audience Analytics' value of 57.03% is 65.5% above this benchmark. Historically, Audience Analytics' own Gross Margin % has ranged from 43.77 to 65.96 over the past decade. While the company's 10-year median is 56.87 vs. the industry median of 34.46, Audience Analytics has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Business Services company?
The median Gross Margin % among Business Services companies is 34.46, based on 1,004 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Audience Analytics's current Gross Margin % of 57.03% is 65.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Audience Analytics and its competitors. For the Business Services industry, the median Gross Margin % is 34.46 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Audience Analytics's current Gross Margin % is 57.03%, which is near median its own 10-year median of 56.87. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Audience Analytics stock overvalued right now?
Based on GuruFocus' analysis, Audience Analytics (SGX:1AZ) is currently considered Modestly Undervalued. The stock's GF Value™ is S$0.28, compared to a current price of S$0.24 — trading 14.3% below its estimated fair value. The current Gross Margin % is 57.03%, which is near median its 10-year median of 56.87 and 65.5% above the Business Services industry median of 34.46. Audience Analytics' overall GF Score™ is 72/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Audience Analytics (SGX:1AZ), the current Gross Margin % is 57.03% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Audience Analytics (SGX:1AZ) Overvalued in 2026?

Based on GuruFocus' analysis, Audience Analytics stock appears to be undervalued. The current stock price of S$0.24 is trading 14.3% below its estimated GF Value™ of S$0.28. GuruFocus considers Audience Analytics to be Modestly Undervalued.

Key valuation signals for SGX:1AZ:

  • Gross Margin %: 57.03% (near median its 10-year median of 56.87)
  • GF Value™: S$0.28 vs. price of S$0.24 (14.3% below fair value)
  • GF Score™: 72/100 with 4 warning signs
  • Industry Position: 65.5% above the Business Services median (#278 of 1004)

No single metric tells the full story. See the SGX:1AZ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Audience Analytics Business Description

Address Jalan SS 6/2, The Campus, Level 6, Kelana Parkview Tower, Petaling Jaya, SGR, MYS, 47301
Audience Analytics Ltd is an investment holding company that offers a range of solutions that give companies an understanding of their businesses to make decisions and promote and grow their businesses. The company offers a wide portfolio of awards, exhibitions, conferences, digital and print media, and business analytics that enable the group to support companies at different stages of their growth. The company's segments include Business Impact Assessment and Recognition, Exhibitions, and Business Media. The company generates the maximum of its revenue from Malaysia.
72GF Score

Get the complete analysis for SGX:1AZ

Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

S$0.24
Price
S$0.28
GF Value