Shandong Publishing & Media Co (SHSE:601019) Gross Margin %: 39.91% (As of Mar. 2026) — Near Median


SHSE:601019 Shandong Publishing & Media Co Ltd SHSE:601019
67 GF Score
Price ¥6.92
GF Value ¥9.45
Valuation Modestly Undervalued
! 5 Warning Signs
View Full Analysis

What is Shandong Publishing & Media Co Gross Margin %?

Shandong Publishing & Media Co SHSE:601019 +4.22% 67 Gross Margin % is 39.91% as of Mar. 2026, which is 9% above its 10-year median of 36.49. GuruFocus rates SHSE:601019 with a GF Score™ of 67/100 and a GF Value™ of ¥9.45 (Modestly Undervalued). The stock has 5 warning signs investors should review. Among 945 Media - Diversified companies, Shandong Publishing & Media Co ranks worse than 54.5% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. Shandong Publishing & Media Co's Gross Profit for the three months ended in Mar. 2026 was ¥1,001 Mil. Shandong Publishing & Media Co's Revenue for the three months ended in Mar. 2026 was ¥2,508 Mil. Therefore, Shandong Publishing & Media Co's Gross Margin % for the quarter that ended in Mar. 2026 was 39.91%.


The historical rank and industry rank for Shandong Publishing & Media Co's Gross Margin % or its related term are showing as below:

SHSE:601019' s Gross Margin % Range Over the Past 10 Years
Min: 32.79   Med: 36.49   Max: 38.96
Current: 36.12


During the past 13 years, the highest Gross Margin % of Shandong Publishing & Media Co was 38.96%. The lowest was 32.79%. And the median was 36.49%.

SHSE:601019's Gross Margin % is ranked worse than
54.5% of 945 companies
in the Media - Diversified industry
Industry Median: 38.92 vs SHSE:601019: 36.12

Shandong Publishing & Media Co had a gross margin of 39.91% for the quarter that ended in Mar. 2026 => Competition eroding margins

The 5-Year average Growth Rate of Gross Margin for Shandong Publishing & Media Co was 0.10% per year.


Shandong Publishing & Media Co  (SHSE:601019) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Shandong Publishing & Media Co had a gross margin of 39.91% for the quarter that ended in Mar. 2026 => Competition eroding margins


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Shandong Publishing & Media Co Gross Margin % Related Terms


Shandong Publishing & Media Co Gross Margin % Historical Data

* Premium members only.

The historical data trend for Shandong Publishing & Media Co's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Shandong Publishing & Media Co Gross Margin % Chart

Shandong Publishing & Media Co Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 37.26 38.96 37.11 37.20 36.50

Shandong Publishing & Media Co Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 41.67 31.58 33.65 39.77 39.91

SHSE:601019 vs NYT, WLY: Gross Margin % Comparison

For the Publishing subindustry, Shandong Publishing & Media Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Shandong Publishing & Media Co Gross Margin % vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Shandong Publishing & Media Co's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Shandong Publishing & Media Co's Gross Margin % falls into.


SHSE:601019
67GF Score
Shandong Publishing & Media Co Ltd SHSE:601019
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Shandong Publishing & Media Co Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Shandong Publishing & Media Co's Gross Margin for the fiscal year that ended in Dec. 2025 is calculated as

Gross Margin % (A: Dec. 2025 )=Gross Profit (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=4080.4 / 11179.832
=(Revenue - Cost of Goods Sold) / Revenue
=(11179.832 - 7099.462) / 11179.832
=36.50 %

Shandong Publishing & Media Co's Gross Margin for the quarter that ended in Mar. 2026 is calculated as


Gross Margin % (Q: Mar. 2026 )=Gross Profit (Q: Mar. 2026 ) / Revenue (Q: Mar. 2026 )
=1000.9 / 2508.02
=(Revenue - Cost of Goods Sold) / Revenue
=(2508.02 - 1507.084) / 2508.02
=39.91 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 39.91% mean?
Shandong Publishing & Media Co (SHSE:601019) has a Gross Margin % of 39.91% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Shandong Publishing & Media Co and its competitors. This is near median its historical median of 36.49. Over the past decade, Shandong Publishing & Media Co's Gross Margin % has ranged from 32.79 to 38.96. According to the industry distribution chart, Shandong Publishing & Media Co ranks #515 out of 945 companies in the Media - Diversified industry, placing it in the top 54.5%.
Is Shandong Publishing & Media Co's Gross Margin % too high?
Shandong Publishing & Media Co's current Gross Margin % of 39.91% is near median its 10-year median of 36.49. Over the past 10 years, this metric has ranged from a low of 32.79 to a high of 38.96. The Media - Diversified industry median Gross Margin % is 38.92. Shandong Publishing & Media Co's value of 39.91% is 2.5% above this industry median. Based on the distribution chart, Shandong Publishing & Media Co ranks #515 out of 945 companies in the Media - Diversified industry, which is below the industry midpoint. Overall, Shandong Publishing & Media Co has a GF Score™ of 67/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Shandong Publishing & Media Co's Gross Margin % compare to NYT and WLY?
According to the Media - Diversified industry distribution chart, Shandong Publishing & Media Co ranks #515 out of 945 companies for Gross Margin %. This places Shandong Publishing & Media Co in the lower half of its industry. The industry median Gross Margin % is 38.92. Shandong Publishing & Media Co's value of 39.91% is 2.5% above this benchmark. Historically, Shandong Publishing & Media Co's own Gross Margin % has ranged from 32.79 to 38.96 over the past decade. While the company's 10-year median is 36.49 vs. the industry median of 38.92, Shandong Publishing & Media Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Media - Diversified company?
The median Gross Margin % among Media - Diversified companies is 38.92, based on 945 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Shandong Publishing & Media Co's current Gross Margin % of 39.91% is 2.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Shandong Publishing & Media Co and its competitors. For the Media - Diversified industry, the median Gross Margin % is 38.92 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Shandong Publishing & Media Co's current Gross Margin % is 39.91%, which is near median its own 10-year median of 36.49. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Shandong Publishing & Media Co stock overvalued right now?
Based on GuruFocus' analysis, Shandong Publishing & Media Co (SHSE:601019) is currently considered Modestly Undervalued. The stock's GF Value™ is ¥9.45, compared to a current price of ¥6.92 — trading 26.8% below its estimated fair value. The current Gross Margin % is 39.91%, which is near median its 10-year median of 36.49 and 2.5% above the Media - Diversified industry median of 38.92. Shandong Publishing & Media Co's overall GF Score™ is 67/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Shandong Publishing & Media Co (SHSE:601019), the current Gross Margin % is 39.91% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Shandong Publishing & Media Co (SHSE:601019) Overvalued in 2026?

Based on GuruFocus' analysis, Shandong Publishing & Media Co stock appears to be undervalued. The current stock price of ¥6.92 is trading 26.8% below its estimated GF Value™ of ¥9.45. GuruFocus considers Shandong Publishing & Media Co to be Modestly Undervalued.

Key valuation signals for SHSE:601019:

  • Gross Margin %: 39.91% (near median its 10-year median of 36.49)
  • GF Value™: ¥9.45 vs. price of ¥6.92 (26.8% below fair value)
  • GF Score™: 67/100 with 5 warning signs
  • Industry Position: 2.5% above the Media - Diversified median (#515 of 945)

No single metric tells the full story. See the SHSE:601019 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Shandong Publishing & Media Co Business Description

Address No. 189 Yingxiongshan Road, Shandong Province, Jinan, CHN, 250002
Shandong Publishing & Media Co Ltd provides publishing services. The company owns and manages publishing houses, periodical presses, printing enterprises, printing materials company, and logistics company. Geographically, the activities are carried out through China.
67GF Score

Get the complete analysis for SHSE:601019

Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

¥6.92
Price
¥9.45
GF Value