XPEL (STU:XPX) Gross Margin %: 43.65% (As of Mar. 2026) — 25% Above Median


STU:XPX XPEL Inc STU:XPX
99 GF Score
Price €42.22
GF Value €45.44
Valuation Fairly Valued
! 3 Warning Signs
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What is XPEL Gross Margin %?

XPEL STU:XPX -1.91% 99 Gross Margin % is 43.65% as of Mar. 2026, which is 25% above its 10-year median of 34.87. GuruFocus rates STU:XPX with a GF Score™ of 99/100 and a GF Value™ of €45.44 (Fairly Valued). The stock has 3 warning signs investors should review. Among 1,310 Vehicles & Parts companies, XPEL ranks better than 88.85% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. XPEL's Gross Profit for the three months ended in Mar. 2026 was €44.3 Mil. XPEL's Revenue for the three months ended in Mar. 2026 was €101.5 Mil. Therefore, XPEL's Gross Margin % for the quarter that ended in Mar. 2026 was 43.65%.


The historical rank and industry rank for XPEL's Gross Margin % or its related term are showing as below:

STU:XPX' s Gross Margin % Range Over the Past 10 Years
Min: 24.79   Med: 34.87   Max: 42.54
Current: 42.54


During the past 13 years, the highest Gross Margin % of XPEL was 42.54%. The lowest was 24.79%. And the median was 34.87%.

STU:XPX's Gross Margin % is ranked better than
88.85% of 1310 companies
in the Vehicles & Parts industry
Industry Median: 19.835 vs STU:XPX: 42.54

XPEL had a gross margin of 43.65% for the quarter that ended in Mar. 2026 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for XPEL was 4.70% per year.


XPEL  (STU:XPX) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

XPEL had a gross margin of 43.65% for the quarter that ended in Mar. 2026 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


XPEL Gross Margin % Related Terms


XPEL Gross Margin % Historical Data

* Premium members only.

The historical data trend for XPEL's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

XPEL Gross Margin % Chart

XPEL Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 35.75 39.36 40.98 42.19 42.21

XPEL Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 42.29 42.91 41.80 41.86 43.65

STU:XPX vs DCH, PLOW, ADNT: Gross Margin % Comparison

For the Auto Parts subindustry, XPEL's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


XPEL Gross Margin % vs Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, XPEL's Gross Margin % distribution charts can be found below:

* The bar in red indicates where XPEL's Gross Margin % falls into.


STU:XPX
99GF Score
XPEL Inc STU:XPX
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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XPEL Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

XPEL's Gross Margin for the fiscal year that ended in Dec. 2025 is calculated as

Gross Margin % (A: Dec. 2025 )=Gross Profit (A: Dec. 2025 ) / Revenue (A: Dec. 2025 )
=171.7 / 406.675
=(Revenue - Cost of Goods Sold) / Revenue
=(406.675 - 235.005) / 406.675
=42.21 %

XPEL's Gross Margin for the quarter that ended in Mar. 2026 is calculated as


Gross Margin % (Q: Mar. 2026 )=Gross Profit (Q: Mar. 2026 ) / Revenue (Q: Mar. 2026 )
=44.3 / 101.511
=(Revenue - Cost of Goods Sold) / Revenue
=(101.511 - 57.197) / 101.511
=43.65 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 43.65% mean?
XPEL (STU:XPX) has a Gross Margin % of 43.65% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on XPEL and its competitors. This is 25% above median its historical median of 34.87. Over the past decade, XPEL's Gross Margin % has ranged from 24.79 to 42.54. According to the industry distribution chart, XPEL ranks #146 out of 1310 companies in the Vehicles & Parts industry, placing it in the top 11.1%.
Is XPEL's Gross Margin % too high?
XPEL's current Gross Margin % of 43.65% is 25% above median its 10-year median of 34.87. Over the past 10 years, this metric has ranged from a low of 24.79 to a high of 42.54. The Vehicles & Parts industry median Gross Margin % is 19.84. XPEL's value of 43.65% is 120.1% above this industry median. Based on the distribution chart, XPEL ranks #146 out of 1310 companies in the Vehicles & Parts industry, which is in the top quartile — a strong position relative to peers. Overall, XPEL has a GF Score™ of 99/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does XPEL's Gross Margin % compare to DCH and PLOW?
According to the Vehicles & Parts industry distribution chart, XPEL ranks #146 out of 1310 companies for Gross Margin %. This places XPEL in the top 11% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 19.84. XPEL's value of 43.65% is 120.1% above this benchmark. Historically, XPEL's own Gross Margin % has ranged from 24.79 to 42.54 over the past decade. While the company's 10-year median is 34.87 vs. the industry median of 19.84, XPEL has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Vehicles & Parts company?
The median Gross Margin % among Vehicles & Parts companies is 19.84, based on 1,310 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. XPEL's current Gross Margin % of 43.65% is 120.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on XPEL and its competitors. For the Vehicles & Parts industry, the median Gross Margin % is 19.84 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. XPEL's current Gross Margin % is 43.65%, which is 25% above median its own 10-year median of 34.87. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is XPEL stock overvalued right now?
Based on GuruFocus' analysis, XPEL (STU:XPX) is currently considered Fairly Valued. The stock's GF Value™ is €45.44, compared to a current price of €42.22 — trading 7.1% below its estimated fair value. The current Gross Margin % is 43.65%, which is 25% above median its 10-year median of 34.87 and 120.1% above the Vehicles & Parts industry median of 19.84. XPEL's overall GF Score™ is 99/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For XPEL (STU:XPX), the current Gross Margin % is 43.65% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is XPEL (STU:XPX) Overvalued in 2026?

Based on GuruFocus' analysis, XPEL stock appears to be undervalued. The current stock price of €42.22 is trading 7.1% below its estimated GF Value™ of €45.44. GuruFocus considers XPEL to be Fairly Valued.

Key valuation signals for STU:XPX:

  • Gross Margin %: 43.65% (25% above median its 10-year median of 34.87)
  • GF Value™: €45.44 vs. price of €42.22 (7.1% below fair value)
  • GF Score™: 99/100 with 3 warning signs
  • Industry Position: 120.1% above the Vehicles & Parts median (#146 of 1310)

No single metric tells the full story. See the STU:XPX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


XPEL Business Description

Other Exchanges XPEL:USAXPX:Germany
Address 711 Broadway, Suite 320, San Antonio, TX, USA, 78215
XPEL Inc is a supplier of protective films, coatings, and related services principally to the automobile aftermarket, new car dealerships, and automobile original equipment manufacturers, or OEMs. The majority of its revenue is derived from Product, which includes Paint protection film and Window film. The company derives revenue from Service, which includes Software, Cutbank credits, and Installation labor. The majority of revenue is derived from the United States.
99GF Score

Get the complete analysis for STU:XPX

Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€42.22
Price
€45.44
GF Value