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ReachLocal's gross profit for the three months ended in Jun. 2016 was $35.9 Mil. ReachLocal's gross profit for the trailing twelve months (TTM) ended in Jun. 2016 was $153.2 Mil.
Gross Margin % is calculated as gross profit divided by its revenue. ReachLocal's gross profit for the three months ended in Jun. 2016 was $35.9 Mil. ReachLocal's Revenue for the three months ended in Jun. 2016 was $81.5 Mil. Therefore, ReachLocal's Gross Margin % for the quarter that ended in Jun. 2016 was 44.03%.
ReachLocal had a gross margin of 44.03% for the quarter that ended in Jun. 2016 => Durable competitive advantage
The historical data trend for ReachLocal's Gross Profit can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
ReachLocal Annual Data | |||||||||||||||||||
Trend | Dec07 | Dec08 | Dec09 | Dec10 | Dec11 | Dec12 | Dec13 | Dec14 | Dec15 | ||||||||||
Gross Profit | Get a 7-Day Free Trial |
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184.68 | 228.48 | 257.62 | 222.20 | 169.19 |
ReachLocal Quarterly Data | ||||||||||||||||||||
Sep11 | Dec11 | Mar12 | Jun12 | Sep12 | Dec12 | Mar13 | Jun13 | Sep13 | Dec13 | Mar14 | Jun14 | Sep14 | Dec14 | Mar15 | Jun15 | Sep15 | Dec15 | Mar16 | Jun16 | |
Gross Profit | Get a 7-Day Free Trial |
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43.39 | 41.61 | 40.85 | 34.86 | 35.87 |
For the Advertising Agencies subindustry, ReachLocal's Gross Profit, along with its competitors' market caps and Gross Profit data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
For the Media - Diversified industry and Communication Services sector, ReachLocal's Gross Profit distribution charts can be found below:
* The bar in red indicates where ReachLocal's Gross Profit falls into.
Gross Profit is the different between the sale prices and the cost of buying or producing the goods.
ReachLocal's Gross Profit for the fiscal year that ended in Dec. 2015 is calculated as
Gross Profit (A: Dec. 2015 ) | = | Revenue | - | Cost of Goods Sold |
= | 382.597 | - | 213.409 | |
= | 169.2 |
ReachLocal's Gross Profit for the quarter that ended in Jun. 2016 is calculated as
Gross Profit (Q: Jun. 2016 ) | = | Revenue | - | Cost of Goods Sold |
= | 81.46 | - | 45.591 | |
= | 35.9 |
Gross Profit for the trailing twelve months (TTM) ended in Jun. 2016 adds up the quarterly data reported by the company within the most recent 12 months, which was $153.2 Mil.
Gross Profit is the numerator in the calculation of Gross Margin.
ReachLocal's Gross Margin % for the quarter that ended in Jun. 2016 is calculated as
Gross Margin % (Q: Jun. 2016 ) | = | Gross Profit (Q: Jun. 2016 ) | / | Revenue (Q: Jun. 2016 ) |
= | (Revenue - Cost of Goods Sold) | / | Revenue | |
= | 35.9 | / | 81.46 | |
= | 44.03 % |
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
ReachLocal (NAS:RLOC) Gross Profit Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
ReachLocal had a gross margin of 44.03% for the quarter that ended in Jun. 2016 => Durable competitive advantage
Thank you for viewing the detailed overview of ReachLocal's Gross Profit provided by GuruFocus.com. Please click on the following links to see related term pages.
Sharon T Rowlands | director, officer: Chief Executive Officer | 195 BROADWAY, NEW YORK NY 10007 |
Thompson Edward | director | 2 INDUSTRIAL WAY WEST, SAN JOSE CA 95135 |
Habib Kairouz | director | C/O RHO CAPITAL PARTNERS, INC., 152 WEST 57TH STREET, 23RD FLOOR, NEW YORK NY 10019 |
Thomas E Hale | director | 600 TOWNSEND ST, SAN FRANCISCO CA 94103 |
Adam F. Wergeles | officer: Chief Legal Officer, Secretary | C/O REACHLOCAL, INC. 21700 OXNARD STREET, SUITE 1600 WOODLAND HILLS CA 91367 |
Dykes Robert R B | director | C/O CIPHER MINING INC., 1 VANDERBILT AVENUE, FLOOR 54, SUITE C, NEW YORK NY 10017 |
David Day | officer: SVP, Corp. Controller & CAO | 21700 OXNARD STREET, SUITE 1600, WOODLAND HILLS CA 91367 |
Joshua Ruch | 10 percent owner | 4 DUNE ROAD, EAST QUOGUE NY 11942 |
Mark Leschly | 10 percent owner | RHO CAPITAL PARTNERS, INC., 152 W 57TH ST 23RD FL, NEW YORK NY 10019 |
Rho Capital Partners Llc | 10 percent owner | C/O RHO CAPITAL PARTNERS, INC., 152 WEST 57TH STREET, 23RD FLOOR, NEW YORK NY 10019 |
Jason Whitt | director | C/O VANTAGEPOINT VENTURE PARTNERS 1001 BAYHILL DRIVE, SUITE 300 SAN BRUNO CA 94066 |
From GuruFocus
By GuruFocus Research GuruFocus Editor • 03-18-2011
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