Asana (ASAN) Insider Ownership: 28.34 % (As of Aug. 08, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

ASAN Asana Inc ASAN
67 GF Score
Price $9.26
GF Value $16.24
Valuation Possible Value Trap
! 3 Warning Signs
View Full Analysis

What is Asana Insider Ownership?

Asana ASAN +6.68% 67 Insider Ownership is 28.34 % as of Aug. 08, 2026. GuruFocus rates ASAN with a GF Score™ of 67/100 and a GF Value™ of $16.24 (Possible Value Trap). The stock has 3 warning signs investors should review.

Insider ownership is the percentage of shares that are owned by company insiders relative to the total shares outstanding. As of today, Asana's insider ownership is 28.34%.

Institutional Ownership is the percentage of shares that are owned by institutions out of the total shares outstanding. As of today, Asana's Institutional Ownership is 44.67%.

Float Percentage Of Total Shares Outstanding is the percentage of float shares relative to the total shares outstanding. As of today, Asana's Float Percentage Of Total Shares Outstanding is 39.85%.

Asana Insider Ownership Historical Data

* Premium members only.

The historical data trend for Asana's Insider Ownership can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Asana Insider Ownership Chart

Asana Historical Data

The historical data trend for Asana can be seen below:

2025-07-31 2025-08-31 2025-09-30 2025-10-31 2025-11-30 2026-01-31 2026-02-28 2026-05-31 2026-06-30 2026-07-31
Insider Ownership 27.30 28.48 28.23 27.33 27.33 28.00 28.01 29.23 29.52 28.34
ASAN
67GF Score
Asana Inc ASAN
Insider Ownership is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Asana Insider Ownership Calculation

The percentage of shares that are owned by company insiders relative to the total shares outstanding.

Frequently Asked Questions Learn more about Insider Ownership →
What does a Insider Ownership of 28.34 % mean?
Asana (ASAN) has a Insider Ownership of 28.34 % as of Aug. 08, 2026. Insider ownership equals the percent of shares owned by company insiders relative to total shares. View historical data on Asana and its competitors.
Is Asana's Insider Ownership too high?
Asana's current Insider Ownership is 28.34 %. Overall, Asana has a GF Score™ of 67/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Asana's Insider Ownership compare to QNT and BLKB?
Asana's Insider Ownership of 28.34 % can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Insider Ownership for a Software company?
A good Insider Ownership depends on the Software industry context. However, Insider Ownership should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Insider Ownership mean?
A high Insider Ownership can signal that a stock is expensive relative to its fundamentals. Insider ownership equals the percent of shares owned by company insiders relative to total shares. View historical data on Asana and its competitors. Asana's current Insider Ownership is 28.34 %. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Asana stock overvalued right now?
Based on GuruFocus' analysis, Asana (ASAN) is currently considered Possible Value Trap. The stock's GF Value™ is $16.24, compared to a current price of $9.26 — trading 43% below its estimated fair value. The current Insider Ownership is 28.34 %. Asana's overall GF Score™ is 67/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Insider Ownership calculated?
Insider Ownership is calculated from a company's financial statements. For Asana (ASAN), the current Insider Ownership is 28.34 % as of Aug. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Asana (ASAN) Overvalued in 2026?

Based on GuruFocus' analysis, Asana stock appears to be undervalued. The current stock price of $9.26 is trading 43% below its estimated GF Value™ of $16.24. GuruFocus considers Asana to be Possible Value Trap.

Key valuation signals for ASAN:

  • Insider Ownership: 28.34 %
  • GF Value™: $16.24 vs. price of $9.26 (43% below fair value)
  • GF Score™: 67/100 with 3 warning signs

No single metric tells the full story. See the ASAN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Asana Business Description

Other Exchanges A6N:Germany
Address 633 Folsom Street, Suite 100, San Francisco, CA, USA, 94107
Asana Inc is the system of action for work, built for the Agentic Enterprise. It provides a comprehensive solution where humans and AI agents can collaborate effectively so that individuals work smarter, teams move faster, and organizations deliver results. Companies use Asana to connect their work to company goals and orchestrate mission-critical workflows like product launches, employee onboarding, resource planning, tracking company-wide strategic initiatives and more. It manages its operations and allocates resources as a single operating and reportable segment. The company generates revenues from subscriptions from paying customers accessing its cloud-based platform.
67GF Score

Get the complete analysis for ASAN

Insider Ownership is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$9.26
Price
$16.24
GF Value