ABOUT YOU Holding SE (FRA:YOU) Intangible Assets: €97 Mil (As of Aug. 2025)

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FRA:YOU ABOUT YOU Holding SE FRA:YOU
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What is ABOUT YOU Holding SE Intangible Assets?

ABOUT YOU Holding SE FRA:YOU 10 Intangible Assets is €97 Mil as of Aug. 2025. GuruFocus rates FRA:YOU with a GF Score™ of 10/100. The stock has 6 warning signs investors should review.

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. ABOUT YOU Holding SE's intangible assets for the quarter that ended in Aug. 2025 was €97 Mil.


ABOUT YOU Holding SE  (FRA:YOU) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.


Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.


ABOUT YOU Holding SE Intangible Assets Related Terms


ABOUT YOU Holding SE Intangible Assets Historical Data

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The historical data trend for ABOUT YOU Holding SE's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

ABOUT YOU Holding SE Intangible Assets Chart

ABOUT YOU Holding SE Annual Data
Trend Feb20 Feb21 Feb22 Feb23 Feb24 Feb25
Intangible Assets
Get a 7-Day Free Trial 32.60 47.30 65.40 79.60 94.80

ABOUT YOU Holding SE Quarterly Data
Aug20 Nov20 Feb21 May21 Aug21 Nov21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23 Feb24 May24 Aug24 Nov24 Feb25 Aug25
Intangible Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 83.10 86.90 90.00 94.80 96.80
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ABOUT YOU Holding SE Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.

Frequently Asked Questions Learn more about Intangible Assets →
What does a Intangible Assets of €97 Mil mean?
ABOUT YOU Holding SE (FRA:YOU) has a Intangible Assets of €97 Mil as of Aug. 2025. Intangible assets include patents, goodwill and trade secrets. View historical data on ABOUT YOU Holding SE and its competitors.
Is ABOUT YOU Holding SE's Intangible Assets too high?
ABOUT YOU Holding SE's current Intangible Assets is €97 Mil. Overall, ABOUT YOU Holding SE has a GF Score™ of 10/100, reflecting its overall financial health beyond just this single metric.
How does ABOUT YOU Holding SE's Intangible Assets compare to AMZN and BABA?
ABOUT YOU Holding SE's Intangible Assets of €97 Mil can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Intangible Assets for a Retail - Cyclical company?
A good Intangible Assets depends on the Retail - Cyclical industry context. However, Intangible Assets should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Intangible Assets mean?
A high Intangible Assets can signal that a stock is expensive relative to its fundamentals. Intangible assets include patents, goodwill and trade secrets. View historical data on ABOUT YOU Holding SE and its competitors. ABOUT YOU Holding SE's current Intangible Assets is €97 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is ABOUT YOU Holding SE stock overvalued right now?
ABOUT YOU Holding SE (FRA:YOU) has a current Intangible Assets of €97 Mil. The current Intangible Assets is €97 Mil. ABOUT YOU Holding SE's overall GF Score™ is 10/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Intangible Assets calculated?
Intangible Assets is calculated from a company's financial statements. For ABOUT YOU Holding SE (FRA:YOU), the current Intangible Assets is €97 Mil as of Aug. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

ABOUT YOU Holding SE Business Description

Address Domstrasse 10, Hamburg, NI, DEU, 20095
ABOUT YOU Holding SE is a fashion e-commerce and technology group operating in Europe. It offers Tech Services as a flexible API solution for online retailers as well as Brand Relations and Retail Media with native advertising opportunities for external partners. The company generates a vast majority of its revenues from the sales of merchandise. Its operating business segments include ABOUT YOU DACH, ABOUT YOU RoE (Rest of Europe), and TME (Tech, Media, Enabling).
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Intangible Assets is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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