PRBZF (Premium Brands Holdings) Intrinsic Value: Projected FCF: $21.62 (As of Sep. 05, 2026)

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Director of Data and Quant Analytics at GuruFocus
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PRBZF Premium Brands Holdings Corp PRBZF
88 GF Score
Price $56.84
GF Value $77.13
Valuation Modestly Undervalued
! 5 Warning Signs
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What is Premium Brands Holdings Intrinsic Value: Projected FCF?

Premium Brands Holdings PRBZF -0.70% 88 Intrinsic Value: Projected FCF is $21.62 as of Sep. 05, 2026. GuruFocus rates PRBZF with a GF Score™ of 88/100 and a GF Value™ of $77.13 (Modestly Undervalued). The stock has 5 warning signs investors should review. Among 1,322 Consumer Packaged Goods companies, Premium Brands Holdings ranks worse than 83.51% on this metric.

Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company. The details of how we calculate the intrinsic value of stocks are described in detail here.

As of today (2026-09-05), Premium Brands Holdings's Intrinsic Value: Projected FCF is $21.62. The stock price of Premium Brands Holdings is $56.838. Therefore, Premium Brands Holdings's Price-to-Intrinsic-Value-Projected-FCF of today is 2.6.

The historical rank and industry rank for Premium Brands Holdings's Intrinsic Value: Projected FCF or its related term are showing as below:

PRBZF' s Price-to-Projected-FCF Range Over the Past 10 Years
Min: 1.78   Med: 2.69   Max: 6.5
Current: 2.63

During the past 13 years, the highest Price-to-Intrinsic-Value-Projected-FCF of Premium Brands Holdings was 6.50. The lowest was 1.78. And the median was 2.69.

PRBZF's Price-to-Projected-FCF is ranked worse than
83.51% of 1322 companies
in the Consumer Packaged Goods industry
Industry Median: 1.02 vs PRBZF: 2.63

Premium Brands Holdings  (OTCPK:PRBZF) Intrinsic Value: Projected FCF Explanation

The growth multiple is capped between 8.35 and 17.74.

Total Stockholders Equity weighting is more art than science and it should always be revisited in more detail when researching a company. Weightings from 0% to 100% to more than 100% are possible. 80% was chosen as a happy median after taking the above ideas into consideration.

Premium Brands Holdings's Price-to-Intrinsic-Value-Projected-FCF for today is calculated as

Price-to-Intrinsic-Value-Projected-FCF=Share Price/Intrinsic Value: Projected FCF
=56.838/21.167494171501
=2.69

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Premium Brands Holdings Intrinsic Value: Projected FCF Related Terms


Premium Brands Holdings Intrinsic Value: Projected FCF Historical Data

* Premium members only.

The historical data trend for Premium Brands Holdings's Intrinsic Value: Projected FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Premium Brands Holdings Intrinsic Value: Projected FCF Chart

Premium Brands Holdings Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Intrinsic Value: Projected FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only 39.22 28.59 27.11 19.92 11.41

Premium Brands Holdings Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Intrinsic Value: Projected FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 17.55 15.81 11.41 15.90 21.11

PRBZF vs KHC, GIS: Intrinsic Value: Projected FCF Comparison

For the Packaged Foods subindustry, Premium Brands Holdings's Price-to-Projected-FCF, along with its competitors' market caps and Price-to-Projected-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Premium Brands Holdings Price-to-Projected-FCF vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Premium Brands Holdings's Price-to-Projected-FCF distribution charts can be found below:

* The bar in red indicates where Premium Brands Holdings's Price-to-Projected-FCF falls into.


PRBZF
88GF Score
Premium Brands Holdings Corp PRBZF
Intrinsic Value: Projected FCF is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Premium Brands Holdings Intrinsic Value: Projected FCF Calculation

Since the intrinsic value calculations based on Discounted Cash Flow Intrinsic Value: DCF (FCF Based), or Discounted Earnings Intrinsic Value: DCF (Earnings Based) cannot be applied to companies without consistent revenue and earnings, GuruFocus developed a valuation model based on normalized Free Cash Flow and Book Value of the company.

The details of how we calculate the intrinsic value of stocks are described in detail here.

This method smooths out the free cash flow over the past 6-7 years, multiplies the results by a growth multiple, and adds a portion of Total Stockholders Equity.

Intrinsic Value: Projected FCF = ( Growth Multiple * Free Cash Flow (6 year avg) + 0.8 * Total Stockholders Equity (most recent) ) / Shares Outstanding (Diluted Average)

In the case of negative Total Stockholders Equity, the following formula is used (see Explanation section below for the reason):

Intrinsic Value: Projected FCF = ( Growth Multiple * Free Cash Flow (6 year avg) + Total Stockholders Equity (most recent) / 0.8 ) / Shares Outstanding (Diluted Average)


Add all the Free Cash Flow together and divide 6 will get Premium Brands Holdings's Free Cash Flow(6 year avg) = $-20.90.

Premium Brands Holdings's Intrinsic Value: Projected FCF for today is calculated as

Intrinsic Value: Projected FCF=(Growth Multiple*Free Cash Flow (6 year avg)+Total Stockholders Equity (Jun26)*0.8)/Shares Outstanding (Diluted Average)
=(11.534066072614*-20.8992+1679.849*0.8)/52.100
=21.17

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Intrinsic Value: Projected FCF of $21.62 mean?
Premium Brands Holdings (PRBZF) has a Intrinsic Value: Projected FCF of $21.62 as of Sep. 05, 2026. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on Premium Brands Holdings and its competitors. According to the industry distribution chart, Premium Brands Holdings ranks #1104 out of 1322 companies in the Consumer Packaged Goods industry, placing it in the top 83.5%.
Is Premium Brands Holdings' Intrinsic Value: Projected FCF too high?
Premium Brands Holdings' current Intrinsic Value: Projected FCF is $21.62. The Consumer Packaged Goods industry median Intrinsic Value: Projected FCF is 1.02. Premium Brands Holdings' value of $21.62 is 2019.6% above this industry median. Based on the distribution chart, Premium Brands Holdings ranks #1104 out of 1322 companies in the Consumer Packaged Goods industry, which is in the bottom quartile relative to peers. Overall, Premium Brands Holdings has a GF Score™ of 88/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Premium Brands Holdings' Intrinsic Value: Projected FCF compare to KHC and GIS?
According to the Consumer Packaged Goods industry distribution chart, Premium Brands Holdings ranks #1104 out of 1322 companies for Intrinsic Value: Projected FCF. This places Premium Brands Holdings in the lower half of its industry. The industry median Intrinsic Value: Projected FCF is 1.02. Premium Brands Holdings' value of $21.62 is 2019.6% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Intrinsic Value: Projected FCF for a Consumer Packaged Goods company?
The median Intrinsic Value: Projected FCF among Consumer Packaged Goods companies is 1.02, based on 1,322 companies in the industry. Companies in the top quartile (top 25%) have a Intrinsic Value: Projected FCF significantly above this median, while those in the bottom quartile fall well below. However, Intrinsic Value: Projected FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Premium Brands Holdings's current Intrinsic Value: Projected FCF of $21.62 is 2019.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Intrinsic Value: Projected FCF mean?
A high Intrinsic Value: Projected FCF can signal that a stock is expensive relative to its fundamentals. Intrinsic Value: Projected FCF is the stock value based on a projected free cash flow model. View historical data on Premium Brands Holdings and its competitors. For the Consumer Packaged Goods industry, the median Intrinsic Value: Projected FCF is 1.02 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Premium Brands Holdings's current Intrinsic Value: Projected FCF is $21.62. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Premium Brands Holdings stock overvalued right now?
Based on GuruFocus' analysis, Premium Brands Holdings (PRBZF) is currently considered Modestly Undervalued. The stock's GF Value™ is $77.13, compared to a current price of $56.84 — trading 26.3% below its estimated fair value. The current Intrinsic Value: Projected FCF is $21.62 and 2019.6% above the Consumer Packaged Goods industry median of 1.02. Premium Brands Holdings' overall GF Score™ is 88/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Intrinsic Value: Projected FCF calculated?
Intrinsic Value: Projected FCF is calculated from a company's financial statements. For Premium Brands Holdings (PRBZF), the current Intrinsic Value: Projected FCF is $21.62 as of Sep. 05, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Premium Brands Holdings (PRBZF) Overvalued in 2026?

Based on GuruFocus' analysis, Premium Brands Holdings stock appears to be undervalued. The current stock price of $56.84 is trading 26.3% below its estimated GF Value™ of $77.13. GuruFocus considers Premium Brands Holdings to be Modestly Undervalued.

Key valuation signals for PRBZF:

  • Intrinsic Value: Projected FCF: $21.62
  • GF Value™: $77.13 vs. price of $56.84 (26.3% below fair value)
  • GF Score™: 88/100 with 5 warning signs
  • Industry Position: 2019.6% above the Consumer Packaged Goods median (#1104 of 1322)

No single metric tells the full story. See the PRBZF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Premium Brands Holdings Business Description

Other Exchanges 5P7:GermanyPBH:Canada
Address 100 - 10991 Shellbridge Way, Richmond, BC, CAN, V6X 3C6
Premium Brands Holdings Corp is engaged in specialty food manufacturing, premium food distribution, and wholesale businesses with operations in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec, Nevada, and Washington State. The company's business segments include Specialty Foods, Premium Food Distribution. The Specialty Foods segment consists of its specialty food manufacturing businesses, which contributes majority of revenue; the Premium Food Distribution segment consists of the company's distribution and wholesale businesses. Its geographical segments are the United States and Canada.
88GF Score

Get the complete analysis for PRBZF

Intrinsic Value: Projected FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$56.84
Price
$77.13
GF Value