The Swatch Group AGXSWX:UHR -1.75%69 Median PS Value is CHF184.60 as of Jun. 26, 2026, which is 100% below its 10-year median of 0.75. GuruFocus rates XSWX:UHR with a GF Score™ of 69/100 and a GF Value™ of CHF129.52 (Significantly Overvalued). The stock has 10 warning signs investors should review. Among 643 Retail - Cyclical companies, The Swatch Group AG ranks worse than 68.12% on this metric.
This valuation method assumes that the stock valuation will revert to its historical (10-Year) median in terms of PS Ratio. The reason we use PS Ratio instead of PE Ratio or PB Ratio is because PS Ratio is independent of profit margin, and can be applied to a broader range of situations.
The historical rank and industry rank for The Swatch Group AG's Median PS Value or its related term are showing as below:
XSWX:UHR'
s Price-to-Median-PS-Value Range Over the Past 10 Years
Min: 0.58 Med: 0.75 Max: 1.14
Current: 1.1
During the past 13 years, the highest Price to Median PS Value of The Swatch Group AG was 1.14. The lowest was 0.58. And the median was 0.75.
XSWX:UHR's Price-to-Median-PS-Value is ranked worse than 68.12% of 643
companies
in the Retail - Cyclical industry
Industry Median: 0.9
vs XSWX:UHR: 1.10
The Swatch Group AG (XSWX:UHR) Median PS Value Explanation
This valuation method assumes that the stock valuation will revert to its historical (10-Year) mean in terms of PS Ratio. The reason we use PS Ratio instead of PE Ratio or PB Ratio
is because PS Ratio is independent of profit margin, and can be applied to a broader range of situations.
It also assumes that over time the profit margin is constant. If a company increases its profit margin to a sustainable level, this value might under-estimate its value. If it has permanent declined profit margins, this may over-estimate the company's value.
The Swatch Group AG's Price to Median PS Value for today is calculated as
Price to Median PS Value
=
Share Price
/
Median PS Value
=
202.60
/
184.60
=
1.10
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
The Swatch Group AG Median PS Value Related Terms
The Swatch Group AG Median PS Value Historical Data
* Premium members only.
The historical data trend for The Swatch Group AG's Median PS Value can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Luxury Goods subindustry, The Swatch Group AG's Price-to-Median-PS-Value, along with its competitors' market caps and Price-to-Median-PS-Value data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
The Swatch Group AG Price-to-Median-PS-Value vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, The Swatch Group AG's Price-to-Median-PS-Value distribution charts can be found below:
* The bar in red indicates where The Swatch Group AG's Price-to-Median-PS-Value falls into.
10-Year Median PS Ratio is 1.7221.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. The Swatch Group AG's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was CHF107.194.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
The Swatch Group AG (XSWX:UHR) has a Median PS Value of CHF184.60 as of Jun. 26, 2026. Median price-sales value is the stock value based on a company's 10-year median price-sales ratio, View historical data on The Swatch Group AG and its competitors. This is 24513% above median its historical median of 0.75. Over the past decade, The Swatch Group AG's Median PS Value has ranged from 0.58 to 1.14. According to the industry distribution chart, The Swatch Group AG ranks #438 out of 643 companies in the Retail - Cyclical industry, placing it in the top 68.1%.
Is The Swatch Group AG's Median PS Value too high?
The Swatch Group AG's current Median PS Value of CHF184.60 is 24513% above median its 10-year median of 0.75. Over the past 10 years, this metric has ranged from a low of 0.58 to a high of 1.14. Based on the distribution chart, The Swatch Group AG ranks #438 out of 643 companies in the Retail - Cyclical industry, which is below the industry midpoint. Overall, The Swatch Group AG has a GF Score™ of 69/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does The Swatch Group AG's Median PS Value compare to TPR and SIG?
According to the Retail - Cyclical industry distribution chart, The Swatch Group AG ranks #438 out of 643 companies for Median PS Value. This places The Swatch Group AG in the lower half of its industry. The industry median Median PS Value is 0.90. Historically, The Swatch Group AG's own Median PS Value has ranged from 0.58 to 1.14 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Median PS Value for a Retail - Cyclical company?
The median Median PS Value among Retail - Cyclical companies is 0.90, based on 643 companies in the industry. Companies in the top quartile (top 25%) have a Median PS Value significantly above this median, while those in the bottom quartile fall well below. However, Median PS Value should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Median PS Value mean?
A high Median PS Value can signal that a stock is expensive relative to its fundamentals. Median price-sales value is the stock value based on a company's 10-year median price-sales ratio, View historical data on The Swatch Group AG and its competitors. For the Retail - Cyclical industry, the median Median PS Value is 0.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Swatch Group AG's current Median PS Value is CHF184.60, which is 24513% above median its own 10-year median of 0.75. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Swatch Group AG stock overvalued right now?
Based on GuruFocus' analysis, The Swatch Group AG (XSWX:UHR) is currently considered Significantly Overvalued. The stock's GF Value™ is CHF129.52, compared to a current price of CHF202.60 — trading 56.4% above its estimated fair value. The current Median PS Value is CHF184.60, which is 24513% above median its 10-year median of 0.75. The Swatch Group AG's overall GF Score™ is 69/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Median PS Value calculated?
Median PS Value is calculated from a company's financial statements. For The Swatch Group AG (XSWX:UHR), the current Median PS Value is CHF184.60 as of Jun. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is The Swatch Group AG (XSWX:UHR) Overvalued in 2026?
Based on GuruFocus' analysis, The Swatch Group AG stock appears to be overvalued.
The current stock price of CHF202.60 is trading 56.4% above its estimated GF Value™ of CHF129.52.
GuruFocus considers The Swatch Group AG to be Significantly Overvalued.
Key valuation signals for XSWX:UHR:
Median PS Value: CHF184.60 (24513% above median its 10-year median of 0.75)
GF Value™: CHF129.52 vs. price of CHF202.60 (56.4% above fair value)
No single metric tells the full story. See the XSWX:UHR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Swatch Group's biggest brands are Omega (number two or three in its category), Breguet, Tissot (the leader in midrange Swiss watches), and Swatch. The company employs over 32,000 people, half of them in Switzerland. We estimate Omega and Longines to be the group's most profitable brands.
69GF Score
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