SN (SharkNinja) Moat Score: 5/10 (As of Aug. 22, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

SN SharkNinja Inc SN
89 GF Score
Price $180.76
GF Value $120.22
Valuation Significantly Overvalued
! 6 Warning Signs
View Full Analysis

What is SharkNinja Moat Score?

SharkNinja SN +0.43% 89 Moat Score is 5 as of Aug. 22, 2026. GuruFocus rates SN with a GF Score™ of 89/100 and a GF Value™ of $120.22 (Significantly Overvalued). The stock has 6 warning signs investors should review. Among 442 Furnishings, Fixtures & Appliances companies, SharkNinja ranks better than 97.96% on this metric.

SharkNinja has the Moat Score of 5, which implies that the company might have Narrow Moat - Solid narrow moat.

SharkNinja has Narrow Moat: SharkNinja Inc has a solid narrow moat due to its strong brand and customer loyalty in the home appliance sector. However, intense competition and limited pricing power prevent it from achieving a wide moat.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes SharkNinja might have Narrow Moat - Solid narrow moat.


SharkNinja  (NYSE:SN) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

SharkNinja Moat Score Related Terms


SN vs SGI, MHK, ALH: Moat Score Comparison

For the Furnishings, Fixtures & Appliances subindustry, SharkNinja's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


SharkNinja Moat Score vs Furnishings, Fixtures & Appliances Industry

For the Furnishings, Fixtures & Appliances industry and Consumer Cyclical sector, SharkNinja's Moat Score distribution charts can be found below:

* The bar in red indicates where SharkNinja's Moat Score falls into.


SN
89GF Score
SharkNinja Inc SN
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis
Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 5 mean?
SharkNinja (SN) has a Moat Score of 5 as of Aug. 22, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, SharkNinja ranks #9 out of 442 companies in the Furnishings, Fixtures & Appliances industry, placing it in the top 2%.
Is SharkNinja's Moat Score too high?
SharkNinja's current Moat Score is 5. Based on the distribution chart, SharkNinja ranks #9 out of 442 companies in the Furnishings, Fixtures & Appliances industry, which is in the top quartile — a strong position relative to peers. Overall, SharkNinja has a GF Score™ of 89/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does SharkNinja's Moat Score compare to SGI and MHK?
According to the Furnishings, Fixtures & Appliances industry distribution chart, SharkNinja ranks #9 out of 442 companies for Moat Score. This places SharkNinja in the top 2% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Furnishings, Fixtures & Appliances company?
A good Moat Score depends on the Furnishings, Fixtures & Appliances industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. SharkNinja's current Moat Score is 5. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is SharkNinja stock overvalued right now?
Based on GuruFocus' analysis, SharkNinja (SN) is currently considered Significantly Overvalued. The stock's GF Value™ is $120.22, compared to a current price of $180.76 — trading 50.4% above its estimated fair value. The current Moat Score is 5. SharkNinja's overall GF Score™ is 89/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For SharkNinja (SN), the current Moat Score is 5 as of Aug. 22, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is SharkNinja (SN) Overvalued in 2026?

Based on GuruFocus' analysis, SharkNinja stock appears to be overvalued. The current stock price of $180.76 is trading 50.4% above its estimated GF Value™ of $120.22. GuruFocus considers SharkNinja to be Significantly Overvalued.

Key valuation signals for SN:

  • Moat Score: 5
  • GF Value™: $120.22 vs. price of $180.76 (50.4% above fair value)
  • GF Score™: 89/100 with 6 warning signs

No single metric tells the full story. See the SN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


SharkNinja Business Description

Address 89 A Street, Needham, MA, USA, 02494
SharkNinja Inc is a product design and technology company that creates 5-star-rated lifestyle solutions through inventive products for consumers around the world. Its product categories include Cleaning, Cooking, Food Preparation, Home Environment, and Beauty products. It sells vacuum cleaners, cooking pots, fryers, hair dryers, etc. The Company has identified two operating segments, Domestic and International. The SharkNinja Group is expected to carry on the design, production, marketing, and distribution of the Shark and Ninja brands of small household appliances in North America, Europe and other selected international markets (excluding the Asia Pacific Region and Greater China). Currently, the majority of the revenue is derived from the U.S. market.
89GF Score

Get the complete analysis for SN

Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$180.76
Price
$120.22
GF Value