PRSNF (Keek Social) Beneish M-Score: 0.00 (As of Jun. 25, 2026)


PRSNF Keek Social Inc PRSNF
26 GF Score
Price $1.38
! 3 Warning Signs
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What is Keek Social Beneish M-Score?

Keek Social PRSNF 26 Beneish M-Score is 0.00 as of Jun. 25, 2026. GuruFocus rates PRSNF with a GF Score™ of 26/100. The stock has 3 warning signs investors should review. Among 532 Interactive Media companies, Keek Social ranks worse than 187969.74% on this metric.

The zones of discrimination for M-Score is as such:

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator.
An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

The historical rank and industry rank for Keek Social's Beneish M-Score or its related term are showing as below:

During the past 13 years, the highest Beneish M-Score of Keek Social was 5282.81. The lowest was -33.56. And the median was -2.40.


Keek Social Beneish M-Score Historical Data

* Premium members only.

The historical data trend for Keek Social's Beneish M-Score can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Keek Social Beneish M-Score Chart

Keek Social Annual Data
Trend Feb16 Feb17 Feb18 Feb19 Feb20 Dec21 Dec22 Dec23 Dec24 Dec25
Beneish M-Score
Get a 7-Day Free Trial Premium Member Only Premium Member Only -4.54 -1.46 5,282.81 0.00 0.00

Keek Social Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Beneish M-Score Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 0.00

PRSNF vs GOOGL, META, SPOT: Beneish M-Score Comparison

For the Internet Content & Information subindustry, Keek Social's Beneish M-Score, along with its competitors' market caps and Beneish M-Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Keek Social Beneish M-Score vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Keek Social's Beneish M-Score distribution charts can be found below:

* The bar in red indicates where Keek Social's Beneish M-Score falls into.


PRSNF
26GF Score
Keek Social Inc PRSNF
Beneish M-Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Keek Social Beneish M-Score Calculation

The M-score was created by Professor Messod Beneish. Instead of measuring the bankruptcy risk (Altman Z-Score) or business trend (Piotroski F-Score), M-score can be used to detect the risk of earnings manipulation. This is the original research paper on M-score.

The M-Score Variables:

The M-score of Keek Social for today is based on a combination of the following eight different indices:

M=-4.84+0.92 * DSRI+0.528 * GMI+0.404 * AQI+0.892 * SGI+0.115 * DEPI
=-4.84+0.92 * +0.528 * +0.404 * +0.892 * +0.115 *
-0.172 * SGAI+4.679 * TATA-0.327 * LVGI
-0.172 * +4.679 * -0.327 *
=

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

This Year (Mar26) TTM:Last Year (Mar25) TTM:
Total Receivables was $0.35 Mil.
Revenue was 0 + 0 + 0 + 0 = $0.00 Mil.
Gross Profit was 0 + 0 + 0 + 0 = $0.00 Mil.
Total Current Assets was $0.41 Mil.
Total Assets was $0.90 Mil.
Property, Plant and Equipment(Net PPE) was $0.07 Mil.
Depreciation, Depletion and Amortization(DDA) was $0.02 Mil.
Selling, General, & Admin. Expense(SGA) was $1.57 Mil.
Total Current Liabilities was $2.06 Mil.
Long-Term Debt & Capital Lease Obligation was $0.06 Mil.
Net Income was -0.171 + -1.029 + -0.178 + -0.211 = $-1.59 Mil.
Non Operating Income was -0.004 + 0 + 0 + 0 = $-0.00 Mil.
Cash Flow from Operations was 0.01 + -0.845 + 0.013 + -0.031 = $-0.85 Mil.
Total Receivables was $0.59 Mil.
Revenue was 0 + 0 + 0 + 0 = $0.00 Mil.
Gross Profit was 0 + 0 + 0 + 0 = $0.00 Mil.
Total Current Assets was $0.69 Mil.
Total Assets was $1.52 Mil.
Property, Plant and Equipment(Net PPE) was $0.01 Mil.
Depreciation, Depletion and Amortization(DDA) was $0.05 Mil.
Selling, General, & Admin. Expense(SGA) was $0.44 Mil.
Total Current Liabilities was $1.72 Mil.
Long-Term Debt & Capital Lease Obligation was $0.00 Mil.




1. DSRI = Days Sales in Receivables Index

Measured as the ratio of Revenue in Total Receivables in year t to year t-1.

A large increase in DSR could be indicative of revenue inflation.

DSRI=(Receivables_t / Revenue_t) / (Receivables_t-1 / Revenue_t-1)
=(0.35 / 0) / (0.593 / 0)
= /
=

2. GMI = Gross Margin Index

Measured as the ratio of gross margin in year t-1 to gross margin in year t.

Gross margin has deteriorated when this index is above 1. A firm with poorer prospects is more likely to manipulate earnings.

GMI=GrossMargin_t-1 / GrossMargin_t
=(GrossProfit_t-1 / Revenue_t-1) / (GrossProfit_t / Revenue_t)
=(0 / 0) / (0 / 0)
= /
=

3. AQI = Asset Quality Index

AQI is the ratio of asset quality in year t to year t-1.

Asset quality is measured as the ratio of non-current assets other than Property, Plant and Equipment to Total Assets.

AQI=(1 - (CurrentAssets_t + PPE_t) / TotalAssets_t) / (1 - (CurrentAssets_t-1 + PPE_t-1) / TotalAssets_t-1)
=(1 - (0.409 + 0.069) / 0.902) / (1 - (0.686 + 0.009) / 1.517)
=0.470067 / 0.541859
=

4. SGI = Sales Growth Index

Ratio of Revenue in year t to sales in year t-1.

Sales growth is not itself a measure of manipulation. However, growth companies are likely to find themselves under pressure to manipulate in order to keep up appearances.

SGI=Sales_t / Sales_t-1
=Revenue_t / Revenue_t-1
=0 / 0
=

5. DEPI = Depreciation Index

Measured as the ratio of the rate of Depreciation, Depletion and Amortization in year t-1 to the corresponding rate in year t.

DEPI greater than 1 indicates that assets are being depreciated at a slower rate. This suggests that the firm might be revising useful asset life assumptions upwards, or adopting a new method that is income friendly.

DEPI=(Depreciation_t-1 / (Depreciaton_t-1 + PPE_t-1)) / (Depreciation_t / (Depreciaton_t + PPE_t))
=(0.045 / (0.045 + 0.009)) / (0.02 / (0.02 + 0.069))
=0.833333 / 0.224719
=

Note: If the Depreciation, Depletion and Amortization data is not available, we assume that the depreciation rate is constant and set the Depreciation Index to 1.

6. SGAI = Sales, General and Administrative expenses Index

The ratio of Selling, General, & Admin. Expense(SGA) to Sales in year t relative to year t-1.

SGA expenses index > 1 means that the company is becoming less efficient in generate sales.

SGAI=(SGA_t / Sales_t) / (SGA_t-1 /Sales_t-1)
=(1.572 / 0) / (0.444 / 0)
= /
=

7. LVGI = Leverage Index

The ratio of total debt to Total Assets in year t relative to yeat t-1.

An LVGI > 1 indicates an increase in leverage

LVGI=((LTD_t + CurrentLiabilities_t) / TotalAssets_t) / ((LTD_t-1 + CurrentLiabilities_t-1) / TotalAssets_t-1)
=((0.062 + 2.063) / 0.902) / ((0 + 1.716) / 1.517)
=2.355876 / 1.13118
=

8. TATA = Total Accruals to Total Assets

Total accruals calculated as the change in working capital accounts other than cash less depreciation.

TATA=(IncomefromContinuingOperations_t - CashFlowsfromOperations_t) / TotalAssets_t
=(NetIncome_t - NonOperatingIncome_t - CashFlowsfromOperations_t) / TotalAssets_t
=(-1.589 - -0.004 - -0.853) / 0.902
=-0.81153

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator. An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

Frequently Asked Questions Learn more about Beneish M-Score →
What does a Beneish M-Score of 0.00 mean?
Keek Social (PRSNF) has a Beneish M-Score of 0.00 as of Jun. 25, 2026. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Keek Social and its competitors. According to the industry distribution chart, Keek Social ranks #999999 out of 532 companies in the Interactive Media industry.
Is Keek Social's Beneish M-Score too high?
Keek Social's current Beneish M-Score is 0.00. Based on the distribution chart, Keek Social ranks #999999 out of 532 companies in the Interactive Media industry, which is in the bottom quartile relative to peers. Overall, Keek Social has a GF Score™ of 26/100, reflecting its overall financial health beyond just this single metric.
How does Keek Social's Beneish M-Score compare to GOOGL and META?
According to the Interactive Media industry distribution chart, Keek Social ranks #999999 out of 532 companies for Beneish M-Score. This places Keek Social in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beneish M-Score for an Interactive Media company?
A good Beneish M-Score depends on the Interactive Media industry context. However, Beneish M-Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beneish M-Score mean?
A high Beneish M-Score can signal that a stock is expensive relative to its fundamentals. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Keek Social and its competitors. Keek Social's current Beneish M-Score is 0.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Keek Social stock overvalued right now?
Keek Social (PRSNF) has a current Beneish M-Score of 0.00. The current Beneish M-Score is 0.00. Keek Social's overall GF Score™ is 26/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beneish M-Score calculated?
Beneish M-Score is calculated from a company's financial statements. For Keek Social (PRSNF), the current Beneish M-Score is 0.00 as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Keek Social Business Description

Other Exchanges 3PP:GermanyKEEK:Canada
Address 154 University Avenue, Suite 610, Toronto, ON, CAN, M5H 3Y9
Keek Social Inc is a Toronto-based social media and live streaming platform focused on empowering creators, fostering community engagement, and delivering monetization tools that connect content, commerce, and audiences. It offers social media products and services for use by consumers and businesses, with a focus on mobile (iOS and Android) products. It has one operating segment. Geographically, it operates in Canada, United States, Africa, The Middle East, and India, Europe, Others.
26GF Score

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Beneish M-Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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