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StranSWAG 74 12-1 Month Momentum % is 24.07% as of Aug. 28, 2026. GuruFocus rates SWAG with a GF Score™ of 74/100 and a GF Value™ of $1.98 (Modestly Undervalued). The stock has 1 warning sign investors should review. Among 1,020 Media - Diversified companies, Stran ranks better than 87.16% on this metric.
12-1 Month Momentum % is the total return of the stock from 12-month ago to 1-month ago. As of today (2026-08-28), Stran's 12-1 Month Momentum % is 24.07%.
The industry rank for Stran's 12-1 Month Momentum % or its related term are showing as below:
SWAG's 12-1 Month Momentum % is ranked better than 87.16% of 1020
companies
in the Media - Diversified industry
Industry Median: -19.415
vs SWAG: 24.07
Stran (NAS:SWAG) 12-1 Month Momentum % Explanation
Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 12-1 Month Momentum % measures the total return to a stock over the past twelve months, but ignores the previous month.
The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.
Stran 12-1 Month Momentum % Related Terms
SWAG vs HAFG, ACCS, MOBQ: 12-1 Month Momentum % Comparison
For the Advertising Agencies subindustry, Stran's 12-1 Month Momentum %, along with its competitors' market caps and 12-1 Month Momentum % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Stran 12-1 Month Momentum % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Stran's 12-1 Month Momentum % distribution charts can be found below:
* The bar in red indicates where Stran's 12-1 Month Momentum % falls into.
Stran (NAS:SWAG) 12-1 Month Momentum % Calculation
12-1 Month Momentum % is calculated as following:
12-1 Month Momentum %
=
( Price 1-month ago
/
Price 12-month ago
- 1 )
*
100 %
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Stran (SWAG) has a 12-1 Month Momentum % of 24.07% as of Aug. 28, 2026. 12-1 Month Momentum measures the total return of the stock from 12-month ago to 1-month ago. View historical data on Stran and its competitors. According to the industry distribution chart, Stran ranks #131 out of 1020 companies in the Media - Diversified industry, placing it in the top 12.8%.
Is Stran's 12-1 Month Momentum % too high?
Stran's current 12-1 Month Momentum % is 24.07%. Based on the distribution chart, Stran ranks #131 out of 1020 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, Stran has a GF Score™ of 74/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Stran's 12-1 Month Momentum % compare to HAFG and ACCS?
According to the Media - Diversified industry distribution chart, Stran ranks #131 out of 1020 companies for 12-1 Month Momentum %. This places Stran in the top 13% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 12-1 Month Momentum % for a Media - Diversified company?
A good 12-1 Month Momentum % depends on the Media - Diversified industry context. However, 12-1 Month Momentum % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 12-1 Month Momentum % mean?
A high 12-1 Month Momentum % can signal that a stock is expensive relative to its fundamentals. 12-1 Month Momentum measures the total return of the stock from 12-month ago to 1-month ago. View historical data on Stran and its competitors. Stran's current 12-1 Month Momentum % is 24.07%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Stran stock overvalued right now?
Based on GuruFocus' analysis, Stran (SWAG) is currently considered Modestly Undervalued. The stock's GF Value™ is $1.98, compared to a current price of $1.72 — trading 13.1% below its estimated fair value. The current 12-1 Month Momentum % is 24.07%. Stran's overall GF Score™ is 74/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 12-1 Month Momentum % calculated?
12-1 Month Momentum % is calculated from a company's financial statements. For Stran (SWAG), the current 12-1 Month Momentum % is 24.07% as of Aug. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Stran (SWAG) Overvalued in 2026?
Based on GuruFocus' analysis, Stran stock appears to be undervalued.
The current stock price of $1.72 is trading 13.1% below its estimated GF Value™ of $1.98.
GuruFocus considers Stran to be Modestly Undervalued.
Key valuation signals for SWAG:
12-1 Month Momentum %: 24.07%
GF Value™: $1.98 vs. price of $1.72 (13.1% below fair value)
No single metric tells the full story. See the SWAG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Stran & Co Inc is an outsourced marketing solutions provider, working closely with customers to develop sophisticated marketing programs that leverage promotional products and loyalty incentive expertise. In addition to selling branded products, it offers its clients custom sourcing capabilities, which is a flexible and customizable e-commerce solution for promoting branded merchandise and other promotional products, managing promotional loyalty and incentives, print collateral, event assets, order and inventory management, and designing and hosting online retail pop-up shops. The company's segment consists of the Stran segment and the SLS segment. The company generates the majority of its revenue from the Stran segment.
74GF Score
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12-1 Month Momentum % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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