Zhejiang Sunriver Culture CoSHSE:600576 -3.26%60 Pretax Margin % is 14.11% as of Mar. 2026, which is 5% below its 10-year median of 14.92. GuruFocus rates SHSE:600576 with a GF Score™ of 60/100 and a GF Value™ of ¥12.33 (Significantly Undervalued). The stock has 6 warning signs investors should review. Among 844 Travel & Leisure companies, Zhejiang Sunriver Culture Co ranks better than 73.7% on this metric.
The historical rank and industry rank for Zhejiang Sunriver Culture Co's Pretax Margin % or its related term are showing as below:
SHSE:600576'
s Pretax Margin % Range Over the Past 10 Years
Min: -208.49 Med: 14.92 Max: 25.84
Current: 15.73
SHSE:600576's Pretax Margin % is ranked better than 73.7% of 844
companies
in the Travel & Leisure industry
Industry Median: 5.96
vs SHSE:600576: 15.73
Zhejiang Sunriver Culture Co (SHSE:600576) Pretax Margin % Explanation
The pretax margin, as know as pretax profit margin, is widely used to measure the operating efficiency of a company before deducting taxes.
The pretax margin is sometimes preferred over the net margin as tax expenditures can make profitability comparisons between companies misleading.
It is a useful tool to compare companies operating in the same sector and less effective when comparing companies from other sectors as each industry generally has different operating expenses and sales patterns.
The long term trend of the pretax margin is a good indicator of the competitiveness and health of the business.
Zhejiang Sunriver Culture Co Pretax Margin % Related Terms
Zhejiang Sunriver Culture Co Pretax Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Zhejiang Sunriver Culture Co Pretax Margin % Chart
SHSE:600576 vs BKNG, ABNB, RCL: Pretax Margin % Comparison
For the Travel Services subindustry, Zhejiang Sunriver Culture Co's Pretax Margin %, along with its competitors' market caps and Pretax Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Zhejiang Sunriver Culture Co Pretax Margin % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Zhejiang Sunriver Culture Co's Pretax Margin % distribution charts can be found below:
* The bar in red indicates where Zhejiang Sunriver Culture Co's Pretax Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Zhejiang Sunriver Culture Co (SHSE:600576) has a Pretax Margin % of 14.11% as of Mar. 2026. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Zhejiang Sunriver Culture Co and its competitors. This is near median its historical median of 14.92. According to the industry distribution chart, Zhejiang Sunriver Culture Co ranks #222 out of 844 companies in the Travel & Leisure industry, placing it in the top 26.3%.
Is Zhejiang Sunriver Culture Co's Pretax Margin % too high?
Zhejiang Sunriver Culture Co's current Pretax Margin % of 14.11% is near median its 10-year median of 14.92. The Travel & Leisure industry median Pretax Margin % is 5.96. Zhejiang Sunriver Culture Co's value of 14.11% is 136.7% above this industry median. Based on the distribution chart, Zhejiang Sunriver Culture Co ranks #222 out of 844 companies in the Travel & Leisure industry, which is above the industry midpoint. Overall, Zhejiang Sunriver Culture Co has a GF Score™ of 60/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Zhejiang Sunriver Culture Co's Pretax Margin % compare to BKNG and ABNB?
According to the Travel & Leisure industry distribution chart, Zhejiang Sunriver Culture Co ranks #222 out of 844 companies for Pretax Margin %. This puts Zhejiang Sunriver Culture Co in the upper half of its industry. The industry median Pretax Margin % is 5.96. Zhejiang Sunriver Culture Co's value of 14.11% is 136.7% above this benchmark. While the company's 10-year median is 14.92 vs. the industry median of 5.96, Zhejiang Sunriver Culture Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pretax Margin % for a Travel & Leisure company?
The median Pretax Margin % among Travel & Leisure companies is 5.96, based on 844 companies in the industry. Companies in the top quartile (top 25%) have a Pretax Margin % significantly above this median, while those in the bottom quartile fall well below. However, Pretax Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Zhejiang Sunriver Culture Co's current Pretax Margin % of 14.11% is 136.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pretax Margin % mean?
A high Pretax Margin % can signal that a stock is expensive relative to its fundamentals. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Zhejiang Sunriver Culture Co and its competitors. For the Travel & Leisure industry, the median Pretax Margin % is 5.96 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Zhejiang Sunriver Culture Co's current Pretax Margin % is 14.11%, which is near median its own 10-year median of 14.92. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Zhejiang Sunriver Culture Co stock overvalued right now?
Based on GuruFocus' analysis, Zhejiang Sunriver Culture Co (SHSE:600576) is currently considered Significantly Undervalued. The stock's GF Value™ is ¥12.33, compared to a current price of ¥5.93 — trading 51.9% below its estimated fair value. The current Pretax Margin % is 14.11%, which is near median its 10-year median of 14.92 and 136.7% above the Travel & Leisure industry median of 5.96. Zhejiang Sunriver Culture Co's overall GF Score™ is 60/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pretax Margin % calculated?
Pretax Margin % is calculated from a company's financial statements. For Zhejiang Sunriver Culture Co (SHSE:600576), the current Pretax Margin % is 14.11% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Zhejiang Sunriver Culture Co (SHSE:600576) Overvalued in 2026?
Based on GuruFocus' analysis, Zhejiang Sunriver Culture Co stock appears to be undervalued.
The current stock price of ¥5.93 is trading 51.9% below its estimated GF Value™ of ¥12.33.
GuruFocus considers Zhejiang Sunriver Culture Co to be Significantly Undervalued.
Key valuation signals for SHSE:600576:
Pretax Margin %: 14.11% (near median its 10-year median of 14.92)
GF Value™: ¥12.33 vs. price of ¥5.93 (51.9% below fair value)
Industry Position: 136.7% above the Travel & Leisure median (#222 of 844)
No single metric tells the full story. See the SHSE:600576 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Zhejiang Sunriver Culture Co Ltd is a China-based company with scenic destination business engaged in development of cultural tourism technology innovation. The company has formed a business pattern of synergistic development of destination vacation, travel services, culture and consumption, and digital technology.
60GF Score
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