ITRN (Ituran Location and Control) PS Ratio: 2.71 (As of Aug. 13, 2026) — 33% Above Median

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ITRN Ituran Location and Control Ltd ITRN
90 GF Score
Price $53.69
GF Value $39.66
Valuation Significantly Overvalued
! 1 Warning Sign
View Full Analysis

What is Ituran Location and Control PS Ratio?

Ituran Location and Control ITRN +0.81% 90 PS Ratio is 2.71 as of Aug. 13, 2026, which is 33% above its 10-year median of 2.03. GuruFocus rates ITRN with a GF Score™ of 90/100 and a GF Value™ of $39.66 (Significantly Overvalued). The stock has 1 warning sign investors should review. Among 2,470 Hardware companies, Ituran Location and Control ranks worse than 59.31% on this metric.

The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Ituran Location and Control's share price is $53.69. Ituran Location and Control's Revenue per Share for the trailing twelve months (TTM) ended in Jun. 2026 was $19.84. Hence, Ituran Location and Control's PS Ratio for today is 2.71.

The historical rank and industry rank for Ituran Location and Control's PS Ratio or its related term are showing as below:

ITRN' s PS Ratio Range Over the Past 10 Years
Min: 1   Med: 2.03   Max: 3.51
Current: 2.69

During the past 13 years, Ituran Location and Control's highest PS Ratio was 3.51. The lowest was 1.00. And the median was 2.03.

ITRN's PS Ratio is ranked worse than
59.31% of 2470 companies
in the Hardware industry
Industry Median: 1.9 vs ITRN: 2.69

Ituran Location and Control's Revenue per Sharefor the three months ended in Jun. 2026 was $5.30. Its Revenue per Share for the trailing twelve months (TTM) ended in Jun. 2026 was $19.84.

During the past 12 months, the average Revenue per Share Growth Rate of Ituran Location and Control was 16.20% per year. During the past 3 years, the average Revenue per Share Growth Rate was 8.00% per year. During the past 5 years, the average Revenue per Share Growth Rate was 9.00% per year. During the past 10 years, the average Revenue per Share Growth Rate was 7.10% per year.

During the past 13 years, Ituran Location and Control's highest 3-Year average Revenue per Share Growth Rate was 58.30% per year. The lowest was 1.80% per year. And the median was 8.70% per year.

Back to Basics: PS Ratio


Ituran Location and Control  (NAS:ITRN) PS Ratio Explanation

The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.

When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.

Similar to the PE Ratio or Price-to-Operating-Cash-Flow or Price-to-Free-Cash-Flow , the PS Ratio measures the valuation based on the earning power of the company. This is where it is different from the PB Ratio , which measures the valuation based on the company's balance sheet.


Be Aware

The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.


Ituran Location and Control PS Ratio Related Terms


Ituran Location and Control PS Ratio Historical Data

* Premium members only.

The historical data trend for Ituran Location and Control's PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Ituran Location and Control PS Ratio Chart

Ituran Location and Control Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2.04 1.47 1.70 1.84 2.38

Ituran Location and Control Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.27 2.04 2.38 2.59 3.08

ITRN vs VPG, MLAB, AERG: PS Ratio Comparison

For the Scientific & Technical Instruments subindustry, Ituran Location and Control's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Ituran Location and Control PS Ratio vs Hardware Industry

For the Hardware industry and Technology sector, Ituran Location and Control's PS Ratio distribution charts can be found below:

* The bar in red indicates where Ituran Location and Control's PS Ratio falls into.


ITRN
90GF Score
Ituran Location and Control Ltd ITRN
PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Ituran Location and Control PS Ratio Calculation

The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.

Ituran Location and Control's PS Ratio for today is calculated as

PS Ratio=Share Price/Revenue per Share (TTM)
=53.69/19.84
=2.71

Ituran Location and Control's Share Price of today is $53.69.
Ituran Location and Control's Revenue per Share for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $19.84.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

It can also be calculated from the numbers for the whole company:

PS Ratio=Market Cap/Revenue

The Revenue here is for the trailing 12 months.

Frequently Asked Questions Learn more about PS Ratio →
What does a PS Ratio of 2.71 mean?
Ituran Location and Control (ITRN) has a PS Ratio of 2.71 as of Aug. 13, 2026. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Ituran Location and Control and its competitors. This is 33% above median its historical median of 2.03. Over the past decade, Ituran Location and Control's PS Ratio has ranged from 1.00 to 3.51. According to the industry distribution chart, Ituran Location and Control ranks #1465 out of 2470 companies in the Hardware industry, placing it in the top 59.3%.
Is Ituran Location and Control's PS Ratio too high?
Ituran Location and Control's current PS Ratio of 2.71 is 33% above median its 10-year median of 2.03. Over the past 10 years, this metric has ranged from a low of 1.00 to a high of 3.51. The Hardware industry median PS Ratio is 1.90. Ituran Location and Control's value of 2.71 is 42.6% above this industry median. Based on the distribution chart, Ituran Location and Control ranks #1465 out of 2470 companies in the Hardware industry, which is below the industry midpoint. Overall, Ituran Location and Control has a GF Score™ of 90/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Ituran Location and Control's PS Ratio compare to VPG and MLAB?
According to the Hardware industry distribution chart, Ituran Location and Control ranks #1465 out of 2470 companies for PS Ratio. This places Ituran Location and Control in the lower half of its industry. The industry median PS Ratio is 1.90. Ituran Location and Control's value of 2.71 is 42.6% above this benchmark. Historically, Ituran Location and Control's own PS Ratio has ranged from 1.00 to 3.51 over the past decade. While the company's 10-year median is 2.03 vs. the industry median of 1.90, Ituran Location and Control has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PS Ratio for a Hardware company?
The median PS Ratio among Hardware companies is 1.90, based on 2,470 companies in the industry. Companies in the top quartile (top 25%) have a PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Ituran Location and Control's current PS Ratio of 2.71 is 42.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PS Ratio mean?
A high PS Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Ituran Location and Control and its competitors. For the Hardware industry, the median PS Ratio is 1.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Ituran Location and Control's current PS Ratio is 2.71, which is 33% above median its own 10-year median of 2.03. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Ituran Location and Control stock overvalued right now?
Based on GuruFocus' analysis, Ituran Location and Control (ITRN) is currently considered Significantly Overvalued. The stock's GF Value™ is $39.66, compared to a current price of $53.69 — trading 35.4% above its estimated fair value. The current PS Ratio is 2.71, which is 33% above median its 10-year median of 2.03 and 42.6% above the Hardware industry median of 1.90. Ituran Location and Control's overall GF Score™ is 90/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PS Ratio calculated?
PS Ratio is calculated from a company's financial statements. For Ituran Location and Control (ITRN), the current PS Ratio is 2.71 as of Aug. 13, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Ituran Location and Control (ITRN) Overvalued in 2026?

Based on GuruFocus' analysis, Ituran Location and Control stock appears to be overvalued. The current stock price of $53.69 is trading 35.4% above its estimated GF Value™ of $39.66. GuruFocus considers Ituran Location and Control to be Significantly Overvalued.

Key valuation signals for ITRN:

  • PS Ratio: 2.71 (33% above median its 10-year median of 2.03)
  • GF Value™: $39.66 vs. price of $53.69 (35.4% above fair value)
  • GF Score™: 90/100 with 1 warning sign
  • Industry Position: 42.6% above the Hardware median (#1465 of 2470)

No single metric tells the full story. See the ITRN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Ituran Location and Control Business Description

Address 3 Hashikma Street, Azour, ISR, 5800182
Ituran Location and Control Ltd is a provider of location-based services. The company operates in two segments, namely Telematics services and Telematics products. The Telematics services segment consists of regionally-based stolen vehicle recovery (SVR) services, fleet management services, and value-added services comprised of personal locater services and concierge services. The Telematics product segment consists of short and medium-range two-way machine-to-machine wireless communications products that are used for various applications, including automatic vehicle location and automatic vehicle identification. Its geographical segments include Israel, Brazil, and Others. The company derives maximum revenue from Israel.
90GF Score

Get the complete analysis for ITRN

PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$53.69
Price
$39.66
GF Value