Rainbow ChickenJSE:RBO -1.54%12 PS Ratio is 0.31 as of Jul. 12, 2026, which is 29% above its 10-year median of 0.24. GuruFocus rates JSE:RBO with a GF Score™ of 12/100. Among 1,938 Consumer Packaged Goods companies, Rainbow Chicken ranks better than 81.22% on this metric.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Rainbow Chicken's share price is R5.75.
Rainbow Chicken's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was R18.63. Hence, Rainbow Chicken's PS Ratio for today is 0.31.
The historical rank and industry rank for Rainbow Chicken's PS Ratio or its related term are showing as below:
JSE:RBO'
s PS Ratio Range Over the Past 10 Years
Min: 0.19 Med: 0.24 Max: 0.41
Current: 0.31
During the past 5 years, Rainbow Chicken's highest PS Ratio was 0.41. The lowest was 0.19. And the median was 0.24.
JSE:RBO's PS Ratio is ranked better than 81.22% of 1938
companies
in the Consumer Packaged Goods industry
Industry Median: 0.85
vs JSE:RBO: 0.31
During the past 5 years, Rainbow Chicken's highest 3-Year average Revenue per Share Growth Rate was 12.00% per year. The lowest was 11.40% per year. And the median was 11.70% per year.
Back to Basics: PS Ratio
Rainbow Chicken (JSE:RBO) PS Ratio Explanation
The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.
When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.
The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.
Rainbow Chicken PS Ratio Related Terms
Rainbow Chicken PS Ratio Historical Data
* Premium members only.
The historical data trend for Rainbow Chicken's PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Packaged Foods subindustry, Rainbow Chicken's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rainbow Chicken PS Ratio vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Rainbow Chicken's PS Ratio distribution charts can be found below:
* The bar in red indicates where Rainbow Chicken's PS Ratio falls into.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.
Rainbow Chicken's Share Price of today is R5.75.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Rainbow Chicken's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was R18.63.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
Rainbow Chicken (JSE:RBO) has a PS Ratio of 0.31 as of Jul. 12, 2026. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Rainbow Chicken and its competitors. This is 29% above median its historical median of 0.24. Over the past decade, Rainbow Chicken's PS Ratio has ranged from 0.19 to 0.41. According to the industry distribution chart, Rainbow Chicken ranks #364 out of 1938 companies in the Consumer Packaged Goods industry, placing it in the top 18.8%.
Is Rainbow Chicken's PS Ratio too high?
Rainbow Chicken's current PS Ratio of 0.31 is 29% above median its 10-year median of 0.24. Over the past 10 years, this metric has ranged from a low of 0.19 to a high of 0.41. The Consumer Packaged Goods industry median PS Ratio is 0.85. Rainbow Chicken's value of 0.31 is 63.5% below this industry median. Based on the distribution chart, Rainbow Chicken ranks #364 out of 1938 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, Rainbow Chicken has a GF Score™ of 12/100, reflecting its overall financial health beyond just this single metric.
How does Rainbow Chicken's PS Ratio compare to KHC and GIS?
According to the Consumer Packaged Goods industry distribution chart, Rainbow Chicken ranks #364 out of 1938 companies for PS Ratio. This places Rainbow Chicken in the top 19% of its industry — outperforming the majority of peers. The industry median PS Ratio is 0.85. Rainbow Chicken's value of 0.31 is 63.5% below this benchmark. Historically, Rainbow Chicken's own PS Ratio has ranged from 0.19 to 0.41 over the past decade. While the company's 10-year median is 0.24 vs. the industry median of 0.85, Rainbow Chicken has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PS Ratio for a Consumer Packaged Goods company?
The median PS Ratio among Consumer Packaged Goods companies is 0.85, based on 1,938 companies in the industry. Companies in the top quartile (top 25%) have a PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rainbow Chicken's current PS Ratio of 0.31 is 63.5% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PS Ratio mean?
A high PS Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Rainbow Chicken and its competitors. For the Consumer Packaged Goods industry, the median PS Ratio is 0.85 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rainbow Chicken's current PS Ratio is 0.31, which is 29% above median its own 10-year median of 0.24. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rainbow Chicken stock overvalued right now?
Rainbow Chicken (JSE:RBO) has a current PS Ratio of 0.31. The current PS Ratio is 0.31, which is 29% above median its 10-year median of 0.24 and 63.5% below the Consumer Packaged Goods industry median of 0.85. Rainbow Chicken's overall GF Score™ is 12/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PS Ratio calculated?
PS Ratio is calculated from a company's financial statements. For Rainbow Chicken (JSE:RBO), the current PS Ratio is 0.31 as of Jul. 12, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Rainbow Chicken Ltd is a fully integrated broiler producing company involved in all stages of chicken production from farm to fork. It is a trusted South African heritage brand that consumers have come to rely on for quality chicken products. Its diverse product offering includes the following product sets: Fresh Chicken, Standard Chicken, Frozen Specialized Chicken, Chilled process meat. It segments includes Chicken, Animal Feed (consisting of Epol and Driehoek), Waste-to-Value (consisting of Matzonox and Matzonox Fertilisers), Group (other immaterial segments). Maximum of revenue is from Chicken Segment.
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