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Reborn CoffeeREBN +4.98%54 PS Ratio is 0.75 as of Aug. 25, 2026, which is 47% below its 10-year median of 1.41. GuruFocus rates REBN with a GF Score™ of 54/100 and a GF Value™ of $2.30 (Possible Value Trap). The stock has 7 warning signs investors should review. Among 358 Restaurants companies, Reborn Coffee ranks better than 58.66% on this metric.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Reborn Coffee's share price is $1.38.
Reborn Coffee's Revenue per Share for the trailing twelve months (TTM) ended in Mar. 2026 was $1.84. Hence, Reborn Coffee's PS Ratio for today is 0.75.
The historical rank and industry rank for Reborn Coffee's PS Ratio or its related term are showing as below:
REBN'
s PS Ratio Range Over the Past 10 Years
Min: 0.3 Med: 1.41 Max: 19.06
Current: 0.75
During the past 7 years, Reborn Coffee's highest PS Ratio was 19.06. The lowest was 0.30. And the median was 1.41.
REBN's PS Ratio is ranked better than 58.66% of 358
companies
in the Restaurants industry
Industry Median: 0.87
vs REBN: 0.75
Reborn Coffee Inc revenue per share has been in decline over the past 3 years.
During the past 12 months, the average Revenue per Share Growth Rate of Reborn Coffee was 0.30% per year.
During the past 3 years, the average Revenue per Share Growth Rate was -10.40% per year.
During the past 5 years, the average Revenue per Share Growth Rate was 20.20% per year.
During the past 7 years, Reborn Coffee's highest 3-Year average Revenue per Share Growth Rate was 83.10% per year. The lowest was -10.40% per year. And the median was 40.40% per year.
The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.
When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.
The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.
Reborn Coffee PS Ratio Related Terms
Reborn Coffee PS Ratio Historical Data
* Premium members only.
The historical data trend for Reborn Coffee's PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Restaurants subindustry, Reborn Coffee's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Reborn Coffee PS Ratio vs Restaurants Industry
For the Restaurants industry and Consumer Cyclical sector, Reborn Coffee's PS Ratio distribution charts can be found below:
* The bar in red indicates where Reborn Coffee's PS Ratio falls into.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.
Reborn Coffee's Share Price of today is $1.38. Reborn Coffee's Revenue per Share for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $1.84.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
Reborn Coffee (REBN) has a PS Ratio of 0.75 as of Aug. 25, 2026. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Reborn Coffee and its competitors. This is 47% below median its historical median of 1.41. Over the past decade, Reborn Coffee's PS Ratio has ranged from 0.30 to 19.06. According to the industry distribution chart, Reborn Coffee ranks #148 out of 358 companies in the Restaurants industry, placing it in the top 41.3%.
Is Reborn Coffee's PS Ratio too high?
Reborn Coffee's current PS Ratio of 0.75 is 47% below median its 10-year median of 1.41. Over the past 10 years, this metric has ranged from a low of 0.30 to a high of 19.06. The Restaurants industry median PS Ratio is 0.87. Reborn Coffee's value of 0.75 is 13.8% below this industry median. Based on the distribution chart, Reborn Coffee ranks #148 out of 358 companies in the Restaurants industry, which is above the industry midpoint. Overall, Reborn Coffee has a GF Score™ of 54/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Reborn Coffee's PS Ratio compare to BTBD and GENK?
According to the Restaurants industry distribution chart, Reborn Coffee ranks #148 out of 358 companies for PS Ratio. This puts Reborn Coffee in the upper half of its industry. The industry median PS Ratio is 0.87. Reborn Coffee's value of 0.75 is 13.8% below this benchmark. Historically, Reborn Coffee's own PS Ratio has ranged from 0.30 to 19.06 over the past decade. While the company's 10-year median is 1.41 vs. the industry median of 0.87, Reborn Coffee has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PS Ratio for a Restaurants company?
The median PS Ratio among Restaurants companies is 0.87, based on 358 companies in the industry. Companies in the top quartile (top 25%) have a PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Reborn Coffee's current PS Ratio of 0.75 is 13.8% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PS Ratio mean?
A high PS Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Reborn Coffee and its competitors. For the Restaurants industry, the median PS Ratio is 0.87 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Reborn Coffee's current PS Ratio is 0.75, which is 47% below median its own 10-year median of 1.41. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Reborn Coffee stock overvalued right now?
Based on GuruFocus' analysis, Reborn Coffee (REBN) is currently considered Possible Value Trap. The stock's GF Value™ is $2.30, compared to a current price of $1.38 — trading 40% below its estimated fair value. The current PS Ratio is 0.75, which is 47% below median its 10-year median of 1.41 and 13.8% below the Restaurants industry median of 0.87. Reborn Coffee's overall GF Score™ is 54/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PS Ratio calculated?
PS Ratio is calculated from a company's financial statements. For Reborn Coffee (REBN), the current PS Ratio is 0.75 as of Aug. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Reborn Coffee (REBN) Overvalued in 2026?
Based on GuruFocus' analysis, Reborn Coffee stock appears to be undervalued.
The current stock price of $1.38 is trading 40% below its estimated GF Value™ of $2.30.
GuruFocus considers Reborn Coffee to be Possible Value Trap.
Key valuation signals for REBN:
PS Ratio: 0.75 (47% below median its 10-year median of 1.41)
GF Value™: $2.30 vs. price of $1.38 (40% below fair value)
Industry Position: 13.8% below the Restaurants median (#148 of 358)
No single metric tells the full story. See the REBN stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Reborn Coffee Inc is an operator and franchisor of retail locations and kiosks that focus on serving specialty-roasted coffee. It is a company that strives for constant improvement in the coffee experience through exploration of new technology and premier service, guided by traditional brewing techniques. The company operates in two reportable segments: Reborn Coffee, which includes both the wholesale and retail sales of coffee, water, and other beverages, and Reborn Logistics, which provides freight forwarding services.
54GF Score
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