Haypp Group AB (OSTO:HAYPP) GF Value Rank: 5 (As of Sep. 06, 2026) — 400% Above Median

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Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

OSTO:HAYPP Haypp Group AB OSTO:HAYPP
82 GF Score
Price kr150.80
GF Value kr118.13
Valuation Modestly Overvalued
! 4 Warning Signs
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What is Haypp Group AB GF Value Rank?

Haypp Group AB OSTO:HAYPP +1.62% 82 GF Value Rank is 5 as of Sep. 06, 2026, which is 400% above its 10-year median of 1.00. GuruFocus rates OSTO:HAYPP with a GF Score™ of 82/100 and a GF Value™ of kr118.13 (Modestly Overvalued). The stock has 4 warning signs investors should review.

Haypp Group AB has the GF Value Rank of 5.

GF Value Rank evaluates the exclusive GuruFocus valuation and performance of a stock, rated on a scale from 1 to 10. It is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

A higher score indicates a stock with a relatively low valuation and substantial potential for outperformance. Conversely, a lower score often reflects stocks that are either highly overvalued or deeply undervalued, both of which tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.


Haypp Group AB GF Value Rank Related Terms


OSTO:HAYPP vs PM, MO, TPB: GF Value Rank Comparison

For the Tobacco subindustry, Haypp Group AB's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Haypp Group AB GF Value Rank vs Tobacco Products Industry

For the Tobacco Products industry and Consumer Defensive sector, Haypp Group AB's GF Value Rank distribution charts can be found below:

* The bar in red indicates where Haypp Group AB's GF Value Rank falls into.


OSTO:HAYPP
82GF Score
Haypp Group AB OSTO:HAYPP
GF Value Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about GF Value Rank →
What does a GF Value Rank of 5 mean?
Haypp Group AB (OSTO:HAYPP) has a GF Value Rank of 5 as of Sep. 06, 2026. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on Haypp Group AB and its competitors. This is 400% above median its historical median of 1.00. Over the past decade, Haypp Group AB's GF Value Rank has ranged from 1.00 to 5.00.
Is Haypp Group AB's GF Value Rank too high?
Haypp Group AB's current GF Value Rank of 5 is 400% above median its 10-year median of 1.00. Over the past 10 years, this metric has ranged from a low of 1.00 to a high of 5.00. Overall, Haypp Group AB has a GF Score™ of 82/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Haypp Group AB's GF Value Rank compare to PM and MO?
Haypp Group AB's GF Value Rank of 5 can be compared against companies in the Tobacco Products industry. Historically, Haypp Group AB's own GF Value Rank has ranged from 1.00 to 5.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Value Rank for a Tobacco Products company?
A good GF Value Rank depends on the Tobacco Products industry context. However, GF Value Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Value Rank mean?
A high GF Value Rank can signal that a stock is expensive relative to its fundamentals. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on Haypp Group AB and its competitors. Haypp Group AB's current GF Value Rank is 5, which is 400% above median its own 10-year median of 1.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Haypp Group AB stock overvalued right now?
Based on GuruFocus' analysis, Haypp Group AB (OSTO:HAYPP) is currently considered Modestly Overvalued. The stock's GF Value™ is kr118.13, compared to a current price of kr150.80 — trading 27.7% above its estimated fair value. The current GF Value Rank is 5, which is 400% above median its 10-year median of 1.00. Haypp Group AB's overall GF Score™ is 82/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Value Rank calculated?
GF Value Rank is calculated from a company's financial statements. For Haypp Group AB (OSTO:HAYPP), the current GF Value Rank is 5 as of Sep. 06, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Haypp Group AB (OSTO:HAYPP) Overvalued in 2026?

Based on GuruFocus' analysis, Haypp Group AB stock appears to be overvalued. The current stock price of kr150.80 is trading 27.7% above its estimated GF Value™ of kr118.13. GuruFocus considers Haypp Group AB to be Modestly Overvalued.

Key valuation signals for OSTO:HAYPP:

  • GF Value Rank: 5 (400% above median its 10-year median of 1.00)
  • GF Value™: kr118.13 vs. price of kr150.80 (27.7% above fair value)
  • GF Score™: 82/100 with 4 warning signs

No single metric tells the full story. See the OSTO:HAYPP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Haypp Group AB Business Description

Other Exchanges 8QG0:Germany
Address Ostgotagatan 12, Stockholm, SWE, 116 25
Haypp Group AB is engaged in the business of selling nicotine pouches and snus online in eight countries across Europe and in the United states. The company has operating segments namely, Core, Growth, Emerging, and Parent/Other. Core, which derives maximum revenue consists of the main markets, Sweden and Norway. Growth consists of the emerging markets which are USA, UK, Germany, Austria and Switzerland. Emerging consists of sales of oral nicotine products as well as marketing space and marketing research regarding vape category in Sweden and Germany.
82GF Score

Get the complete analysis for OSTO:HAYPP

GF Value Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr150.80
Price
kr118.13
GF Value