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Goodbaby International HoldingsGBBYF 49 ROA % is 2.16% as of Dec. 2025, which is 9% above its 10-year median of 1.99. GuruFocus rates GBBYF with a GF Score™ of 49/100 and a GF Value™ of $0.11 (Fairly Valued). The stock has 4 warning signs investors should review. Among 854 Travel & Leisure companies, Goodbaby International Holdings ranks worse than 52.81% on this metric.
ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Goodbaby International Holdings's annualizedNet Income for the quarter that ended in Dec. 2025 was $29 Mil.
Goodbaby International Holdings's average Total Assets over the quarter that ended in Dec. 2025 was $1,345 Mil. Therefore, Goodbaby International Holdings's annualized ROA % for the quarter that ended in Dec. 2025 was 2.16%.
GBBYF'
s ROA % Range Over the Past 10 Years
Min: 0.27 Med: 1.99 Max: 3.63
Current: 2.09
During the past 13 years, Goodbaby International Holdings's highest ROA % was 3.63%. The lowest was 0.27%. And the median was 1.99%.
GBBYF's ROA % is ranked worse than 52.81% of 854
companies
in the Travel & Leisure industry
Industry Median: 2.305
vs GBBYF: 2.09
Goodbaby International Holdings (OTCPK:GBBYF) ROA % Explanation
ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A banks ROA % is typically well under 2%.
Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:
Note:
The Net Income data used here is two times the semi-annual (Dec. 2025) net income data. The Revenue data used here is two times the semi-annual (Dec. 2025) revenue data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Be Aware
Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.
E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.
Goodbaby International Holdings ROA % Related Terms
Goodbaby International Holdings ROA % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Leisure subindustry, Goodbaby International Holdings's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Goodbaby International Holdings ROA % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Goodbaby International Holdings's ROA % distribution charts can be found below:
* The bar in red indicates where Goodbaby International Holdings's ROA % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is two times the semi-annual (Dec. 2025) net income data.
ROA % is displayed in the 30-year financial page.
Goodbaby International Holdings (GBBYF) has a ROA % of 2.16% as of Dec. 2025. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Goodbaby International Holdings and its competitors. This is near median its historical median of 1.99. Over the past decade, Goodbaby International Holdings' ROA % has ranged from 0.27 to 3.63. According to the industry distribution chart, Goodbaby International Holdings ranks #451 out of 854 companies in the Travel & Leisure industry, placing it in the top 52.8%.
Is Goodbaby International Holdings' ROA % too high?
Goodbaby International Holdings' current ROA % of 2.16% is near median its 10-year median of 1.99. Over the past 10 years, this metric has ranged from a low of 0.27 to a high of 3.63. The Travel & Leisure industry median ROA % is 2.31. Goodbaby International Holdings' value of 2.16% is 6.3% below this industry median. Based on the distribution chart, Goodbaby International Holdings ranks #451 out of 854 companies in the Travel & Leisure industry, which is below the industry midpoint. Overall, Goodbaby International Holdings has a GF Score™ of 49/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Goodbaby International Holdings' ROA % compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Goodbaby International Holdings ranks #451 out of 854 companies for ROA %. This places Goodbaby International Holdings in the lower half of its industry. The industry median ROA % is 2.31. Goodbaby International Holdings' value of 2.16% is 6.3% below this benchmark. Historically, Goodbaby International Holdings' own ROA % has ranged from 0.27 to 3.63 over the past decade. While the company's 10-year median is 1.99 vs. the industry median of 2.31, Goodbaby International Holdings has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Travel & Leisure company?
The median ROA % among Travel & Leisure companies is 2.31, based on 854 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Goodbaby International Holdings's current ROA % of 2.16% is 6.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Goodbaby International Holdings and its competitors. For the Travel & Leisure industry, the median ROA % is 2.31 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Goodbaby International Holdings's current ROA % is 2.16%, which is near median its own 10-year median of 1.99. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Goodbaby International Holdings stock overvalued right now?
Based on GuruFocus' analysis, Goodbaby International Holdings (GBBYF) is currently considered Fairly Valued. The stock's GF Value™ is $0.11, compared to a current price of $0.11 — trading 0.1% below its estimated fair value. The current ROA % is 2.16%, which is near median its 10-year median of 1.99 and 6.3% below the Travel & Leisure industry median of 2.31. Goodbaby International Holdings' overall GF Score™ is 49/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For Goodbaby International Holdings (GBBYF), the current ROA % is 2.16% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Goodbaby International Holdings (GBBYF) Overvalued in 2026?
Based on GuruFocus' analysis, Goodbaby International Holdings stock appears to be undervalued.
The current stock price of $0.11 is trading 0.1% below its estimated GF Value™ of $0.11.
GuruFocus considers Goodbaby International Holdings to be Fairly Valued.
Key valuation signals for GBBYF:
ROA %: 2.16% (near median its 10-year median of 1.99)
GF Value™: $0.11 vs. price of $0.11 (0.1% below fair value)
Industry Position: 6.3% below the Travel & Leisure median (#451 of 854)
No single metric tells the full story. See the GBBYF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Goodbaby International Holdings Business Description
Goodbaby International Holdings Ltd is an investment holding company principally engaged in the design, research and development, manufacture, marketing and sales of children's car safety seats, strollers, apparel and home textile products; feeding, nursing and personal products; cribs, bicycles and tricycles; & other children's products. The company has three reportable segments, namely the Wheeled Goods segment, the Car seats segment, & the Other categories segment. It derives maximum revenue from the Car Seats & accessories segment. Geographically, it generates the majority of its revenue from the EMEIA Market & also has a presence in China, North America, & Other Countries. The company's own-branded products generate the majority of the revenue, including Evenflo, Cybex, & Happy Dino.
49GF Score
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