GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Pramara Promotions Ltd (NSE:PRAMARA) » Definitions » ROC %

Pramara Promotions (NSE:PRAMARA) ROC % : 12.43% (As of Mar. 2024)


View and export this data going back to 2023. Start your Free Trial

What is Pramara Promotions ROC %?

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. Pramara Promotions's annualized return on capital (ROC %) for the quarter that ended in Mar. 2024 was 12.43%.

As of today (2024-12-11), Pramara Promotions's WACC % is 12.62%. Pramara Promotions's ROC % is 12.43% (calculated using TTM income statement data). Pramara Promotions earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Pramara Promotions ROC % Historical Data

The historical data trend for Pramara Promotions's ROC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Pramara Promotions ROC % Chart

Pramara Promotions Annual Data
Trend Mar21 Mar22 Mar23 Mar24
ROC %
5.30 8.88 10.92 12.43

Pramara Promotions Semi-Annual Data
Mar21 Mar22 Mar23 Mar24
ROC % 5.30 8.88 10.92 12.43

Pramara Promotions ROC % Calculation

Pramara Promotions's annualized Return on Capital (ROC %) for the fiscal year that ended in Mar. 2024 is calculated as:

ROC % (A: Mar. 2024 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Mar. 2023 ) + Invested Capital (A: Mar. 2024 ))/ count )
=92.042 * ( 1 - 19.61% )/( (509.935 + 680.471)/ 2 )
=73.9925638/595.203
=12.43 %

where

Invested Capital(A: Mar. 2023 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=613.922 - 91.206 - ( 12.781 - max(0, 311.625 - 530.588+12.781))
=509.935

Pramara Promotions's annualized Return on Capital (ROC %) for the quarter that ended in Mar. 2024 is calculated as:

ROC % (Q: Mar. 2024 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Mar. 2023 ) + Invested Capital (Q: Mar. 2024 ))/ count )
=92.042 * ( 1 - 19.61% )/( (509.935 + 680.471)/ 2 )
=73.9925638/595.203
=12.43 %

where

Invested Capital(Q: Mar. 2023 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=613.922 - 91.206 - ( 12.781 - max(0, 311.625 - 530.588+12.781))
=509.935

Note: The Operating Income data used here is one times the annual (Mar. 2024) data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Pramara Promotions  (NSE:PRAMARA) ROC % Explanation

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Pramara Promotions's WACC % is 12.62%. Pramara Promotions's ROC % is 12.43% (calculated using TTM income statement data). Pramara Promotions earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


Pramara Promotions ROC % Related Terms

Thank you for viewing the detailed overview of Pramara Promotions's ROC % provided by GuruFocus.com. Please click on the following links to see related term pages.


Pramara Promotions Business Description

Traded in Other Exchanges
N/A
Address
CTS No. 4 ETC Chandivali Farm Road, A-208, Boomerang Equity Bussi Park, Sakinaka, Andheri East, Mumbai, MH, IND, 400072
Pramara Promotions Ltd is a promotional marketing agency. The company is engaged in the business of ideation, conceptualization, designing manufacturing, and marketing of promotional products and gift items for clients across sectors, such as FMCG, QSR, pharma, beverage companies non-alcoholic and alcoholic, cosmetic, telecom, media, and others. The company offers services such as Cross Promotions, Loyalty and rewards, Corporate Gifting, Toy Retail, Sweepstakes promotions, and more.

Pramara Promotions Headlines

No Headlines